Leaving Janeway's advertising agency, I drove to the city center and wandered the streets of the city by myself, thinking about how to deal with this not-so-strict, but tricky PR crisis.

Walking, walking and coming to the Zhuo Mei building, I couldn't help but stop and gaze, what I saw was still a magnificent building, even the reflection under the sun was so magnificent, but who could see its internal organs that were festering because of artificial intrigue, thinking that this world was really ruthless enough, and people were even more ruthless, for their own interests, who could still take care of the beauty of this flowery life, so the world became more and more smoky, even if the wind of wandering away could not be blown away.

In a distraction, I seemed to suddenly become a person who had nothing to do with this world, hiding in an insignificant corner, watching the crowd around me turn into phantoms and hurriedly walk past me, and then I saw Fang Yuan and Mi Bin walking out of the Zhuomei Building, the two were arguing fiercely, but I couldn't hear the content clearly, and finally I only saw Mi Bin angrily getting into his own Audi R8, and Fang Yuan looked lonely and lit a cigarette for himself in the reflection of the building.

I walked up to him a few steps, and he was a little surprised, snuffed out the half-smoked cigarette, and asked me, "Why are you here?" ”

"Just passed."

Fang Yuan nodded, took out another cigarette from the cigarette case, wanted to light it but gave up

"What were you guys arguing about?"

Fang Yuan glanced in the direction where Mi Yu had left and replied: "Mi Zhongde has already learned about Mr. Mi's establishment of a public relations team, so this public relations crisis in Suzhou Zhuomei is just the beginning, and it will soon affect Zhuomei in Shanghai and Nanjing, I don't want to see this situation continue to happen, let her persuade Mi Zhongde to stop this crazy behavior." ”

"What did she say?"

Fang Yuan shook his head and said, "You have already seen Zhaoyang in her appearance just now, let the public relations team on Jian Wei's side quickly come up with a feasible plan to stop Zhuomei's increasingly fierce war." ”

I sighed, took the unlit cigarette from Fang Yuan's hand, put it in my mouth and lit it, and then took a hard breath before saying: "What do you say Mi Zhongde thinks, Zhuo Mei was originally the brainchild of Mi Cai's father, why should he occupy it, originally he could assist Mi Cai to let Zhuo Mei Shun go public and further develop and expand the group, and now what is the plan to make both sides lose like this!" ”

"The crux of the matter is to assist these two words During the period when Mr. Mi was studying in the United States, it has always been Mr. Mi who has been working hard to manage Zhuomei, and after Mr. Mi returns to China, he is aggressive to take back the right to control, will he be willing? In fact, there is no right or wrong in the competition for Zhuomei, only different positions! ”

It is undeniable that Fang Yuan's statement is flawless, and because of my relationship with Mi Cai, I always habitually look at Zhuomei's power struggle from Mi Cai's point of view, which makes Mi Zhongde look so despicable and inferior, in fact, thinking about it from Mi Zhongde's point of view, there are also many unwilling and hateful.

I was still silent, Fang Yuan patted me on the shoulder and said, "Zhaoyang, there are many things in the group, I'll go up first." ”

"Wait, what would you do if you were dealing with this PR crisis?"

Fang Yuan thought for a moment and said for a long time: "For the time being, all I can think of are some conventional handling methods, and I believe that these Jian Wei's public relations team will also think of it." ”

I nodded, Fang Yuan patted me on the shoulder, and then turned and walked towards the building

After smoking the cigarette in my hand, I turned and left the Diamond Building, and across the road was Polaroid, where I had worked for several years, so I went downstairs to Polaroid.

There is still a sense of prosperity that is in competition with Zhuomei, but this prosperity inexplicably stimulated me, and then a thought popped up in my mind, why do we have to limit our thinking to solving the crisis to Zhuomei, can't we transfer this crisis?

A bold idea formed in my mind, I planned to transfer the crisis to Zhuomei's biggest competitor in Suzhou, Polaroid, since Zhuomei's customer information was leaked, what if Diamond Merit's customer information was also leaked?

Not to mention the consequences of the implementation of this idea, but at least the public's attention will not be completely on Zhuomei, and half of the urgent space will be released, and when the time comes, it will be much more relaxed to deal with, and it can also severely defeat this competitor and prevent it from taking advantage of this public relations crisis.

Once I had this idea in mind, I immediately drove to Janeway's advertising agency

Ten minutes later, I went to Janeway's office again, hurriedly pushed open the door of her office, and said to her in surprise: "I have an idea about this public relations crisis." ”

Jian Wei put down the text in her hand and said to me, "Tell me about it." ”

"You call Wei Ruli and Sun Rui now, and let's discuss it together to see if it's feasible!"

Jian Wei seemed to trust me, and when she picked up the phone next to her and dialed Wei Ruli and Sun Rui, who were still outside, the two of them came one after another about 20 minutes later.

This time we didn't go to the conference room again, we chatted in Jian Wei's office, I was about to say the idea of transferring the crisis by myself, Wei Ruli and Sun Rui looked at each other with shocked eyes, and said for a long time: "This is indeed a bold and unconventional idea, and the act of muddying the water first can open up space for us to solve the crisis, and more importantly, not let Zhuomei's biggest competitor, Polaroid Department Store, take advantage of the opportunity, we feel that it can be implemented as the first stage of the solution to the crisis!" ”

Janeway looked at me with a happy face, and then said to the two, "Do you have a way to get the customer information of Polaroid?" ”

"It's not a difficult thing for us, as long as we are willing to spend money, after all, Polaroid Department Store is not a monolith, there are always some people who harm the interests of the company for personal interests."

Jian Wei immediately expressed her position and said: "Money is not a problem, I will immediately approve another 500,000 funds for you, but the implementation efficiency must be high!" ”

Sun Rui and Wei Ruli nodded at the same time, and I asked with some concerns, "Is my idea a little too subordinate?" ”

Wei Ruli shook her head and replied: "This is a business war, assuming that it is Polaroid Department Store that is suffering from the crisis, if they have the same idea, they will not hesitate to transfer the crisis to Zhuomei, in fact, I have been in the public relations industry for all these years, and I have really seen what kind of business warfare methods, you are more polite, but it is really creative, and it is worth learning from when we deal with public relations crises in the future."

After Wei Ruli and Sun Rui left, only Jian Wei and I were left in the office, she looked at me with a smile on her face, but I didn't know what her intentions were.

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