Chapter 447 . A two-pronged approach
"Sell my apple juice without any deposit for the goods. I will send two truckloads of goods to each point, and someone will sell them with the car, and sell a bottle of the rent I give four cents, and if the two cars are sold out, then I will give five cents. Huang Wenbin said.
Anyone will calculate the account, if there is not much apple juice left, then the furniture city will buy the remaining apple juice, so as to take the difference in the price of this dime, and not only make money, but also take a lot of apple juice. However, this is also good for Huang Wenbin, and the furniture city takes these apple juices, whether they sell them or give benefits to employees, they can expand the market for apple juice. Of course, the most important point is...... It's too expensive to get the tail freight back, so you might as well dispose of it.
"I see." Zhu Zhenya said.
"And so am I?" Gou Ansheng asked.
"Yes, Boss Gou makes jadeite to supply major jewelry stores, and jewelry stores are opened in big shopping malls and the most popular streets." Huang Wenbin nodded and said, "If you can, please help sell this apple juice, the effect will definitely be very good." ”
Selling juice in a jewelry store is so weird, ten times stranger than selling it in a furniture store. There is also an IKEA furniture store, and the jewelry store has never sold food at the same time, at most a glass of water is placed in the store, which is not for drinking, but for replenishing the moisture of the jewelry.
However, Gou Ansheng's conspiracy to assassinate General Ava failed, and the evidence was in the hands of Huang Wenbin. As soon as it comes out, Gou Ansheng will not even think about going to Myanmar in the future. Even at home, they must also be punished by law. So what Huang Wenbin says, he has to listen to what he says, unless he is willing to take a huge risk and abandon everything and run abroad, this may not be able to escape. Don't ask him to sell apple juice, even if you ask him to sell plain water, he has to do it...... Having said that, maybe boiled water is easier to sell, what Wahaha, Cestbon, Nongfu Spring, and boiled water are no different.
"The words of the jewelry store...... Gou Ansheng really didn't know how to sell to others, "There is apple juice in the counter of the jewelry store, this and this, isn't it not coordinated?" He would rather Huang Wenbin directly ask him for 1.8 million yuan than this kind of problem.
In the jewelry store, every inch of land is expensive, and the lighting and furnishings are carefully adjusted by special designs. Not to mention placing it in the store, even if it is placed at the door, people will dislike it and lower the grade of the jewelry store.
"Now these jewelry stores have to record customer lists to be VIP." Huang Wenbin saw that Gou Ansheng didn't understand yet, so he had to explain to him, "If you are a VIP, you always have to give people points in exchange for gifts." Those gifts were bought anyway, so it doesn't matter if they are exchanged for Shih Tzu apple juice. You have been supplying jadeite for so many years, and people will always give you this face. ”
Good jadeite is very rare, and this industry should be a seller's market. Gou Ansheng has high-quality jadeite in his hands, as well as a processing factory, which can independently manufacture exquisite jadeite jewelry, and he naturally has a lot of face in jewelry stores around the country.
"I see, it's just a gift, that's easy." Gou Ansheng breathed a sigh of relief.
"And put up an ad for me." Huang Wenbin said, "If others don't have enough points and want to buy, help me sell it." ”
"This ......" Gou Ansheng had a bitter face, which is a bit difficult for a strong man.
"Boss Gou, you have such a big face, there will definitely be no problem." Huang Wenbin said.
"I'll try as much as I can." Gou Ansheng had no choice but to agree. But after thinking about it, it is his business to sell or not, and whether to adopt it or not is the business of other jewelry stores. When the time comes, just say it, if people don't adopt it, Gou Ansheng can't help it. Gou Ansheng has no way, and Huang Wenbin can't do it, at most, he will suffer a loss, eat 1.8 million goods, and just give Huang Wenbin face.
"For every bottle sold, I'll give you a dime for the sale." Huang Wenbin continued, "Boss Zhu is the same. The two bosses and I have the same conditions, you help me sell apple juice, I don't need any capital, just save face. Sell a bottle, and I'll give you a dime for the sales fee. Then the venue rent over there, and I will pay four cents per bottle. If it is underwritten by more than two cars, then add another dime. ”
"Huh? A dime? Gou Ansheng immediately came to the spirit, this is different, a dime does not sound much, but the consumption of drinks has always been very large, and it can also be rich. A bottle is a dime, ten bottles are a piece, and a truckload of goods is thousands. He sold his old face, and in such a big place in the country, he could contact at least thousands of stores, and if each store sent a truckload of goods, it would be millions.
This money is not a single business that can only be earned once, and it can be trickled down for a long time. The apple juice is so delicious, the price is not expensive, and you can earn it back if you sell it, and you can earn more money when the market is opened up in the future. Why don't you just sell it yourself, and all of it adds up, and a bottle has a sales fee of six cents.
"Then if I get you to sell it in the supermarket, will all these six cents belong to me?" Zhu Zhenya was the first to post.
"People don't have to make money in supermarkets?" Huang Wenbin asked.
"That's right." Zhu Zhenya doesn't understand the process of entering the supermarket, but he has many acquaintances, and it won't be in the way to ask when the time comes.
Huang Wenbin knew that the supermarket was not so easy to enter, the store was a big bully, and if he wanted to sell things in the supermarket, the purchase price would definitely be depressed. The cost of apple juice is more than nine cents, almost a dollar a bottle, plus these marketing costs and labor costs, transportation costs or something, it is almost two yuan, if it is sold for three yuan, he can earn one dollar.
But when you go to the supermarket, you don't have this price, and you will have to talk about it when the time comes. Now in the development period, even if all the profits of this dollar are given away, it is nothing. If Zhu Zhenya can really get Shih Tzu apple juice into the supermarket to sell, not to mention that there is no profit, even if he has to pay a lot of supermarket listing fees, display fees, promotion fees or something, Huang Wenbin is willing.
As long as his plan goes along with the plan, Shih Tzu apple juice will soon become a bestseller. And this best-selling product is only available exclusively to him, and the customers are big, but they will deceive the store. When the supermarket does not open the conditions, Huang Wenbin will not sell apple juice to them.
"Then I'll inquire first." Zhu Zhenya said, "Boss Huang, how many goods can you prepare?" ”
"I can prepare as much as you want, you don't have to worry about this." Huang Wenbin said. If it is good, the apple juice of Shih Tzu will soon be bought in a big way, and if you can't get so much juice by then, won't you miss the opportunity in vain?" ”
"Boss Huang's vision has always been very accurate, and I admire him very much." Zhu Zhenya said, "I hope that this juice business can also make a lot of money, so that I can follow Boss Huang to make a fortune." "He is in the timber business, and he is busy for a few months a year, and the rest of the days are very leisurely, and he lives by playing with jadeite. It would be a good thing if you could make a lot of extra money without using your capital.
"Everybody's the same." Huang Wenbin said.
"Then I'll go to work too." Gou Ansheng said that this business is purely profitable and not a loss, and if it becomes bigger, it will also be a source of money, and his resistance will naturally disappear. Now the jade business is controlled by Huang Wenbin, and the profit is a big loss, so I just use juice to make up for it.
After sending Zhu Zhenya and Gou Ansheng away, Fang Tianhe sighed and said: "You are really selling well at this level, and you actually use a jewelry store to sell apple juice." You beat me to death, and I can't think of it. ”
"And Furniture City." Huang Wenbin said.
"In comparison, it is still a jewelry store that is more shocking, and there is a precedent for IKEA in Furniture City." Fang Tianhe said that in fact, before Huang Wenbin reminded her, Fang Tianhe didn't expect that there was such a thing as IKEA, and the things sold by IKEA looked cheap and low-end goods in Fang Tianhe.
She has the impression that the furniture city inside is a large building, which is divided into areas, one area sells sofas, one area sells tables and chairs, one area sells bedding, and some areas sell everything. There may be many brands, or only a single brand. But without exception, only furniture is sold in the furniture city, and if you want to eat, you can go outside the furniture city.
"There is no way to do it if this is urgent", Huang Wenbin said, relying on himself, he wants to distribute Shih Tzu juice all over the country, and he doesn't know how long it will cost. Just look at JDB Huang Laoji to know that they have launched such a huge propaganda offensive across the country, and its essence is to compete for shipping channels.
Drinks are such things, in fact, the homogenization is very strict, for example, those kinds of mineral water distilled water, what Cestbon Nongfu Spring Wahaha, ordinary people can't drink the difference at all. Which one to buy or which one not to buy, it doesn't depend on which convenience store or supermarket is more convenient than the convenience store around you.
If you have a channel, you can sell it, and if you don't have a channel, you can't sell it, it's that simple. Under normal circumstances, it is very difficult to establish a national sales channel. Money is still a trivial matter, and agents are hard to find. Huang Wenbin has now found a shortcut, through Guò Gou Ansheng and Zhu Zhenye two to establish a nationwide sales network, or two different sets of networks.
Although these two networks are not making drinks at all, everything is to say whether there is or not, and then say whether it is good or not. Although the furniture city network and the jewelry store network are not good, at least it solves the problem. The two-pronged approach, two unprofessional sales networks, at least half of the professional use.
Sell the goods out first, become a national brand, and wait for the press conference to sell well for at least a while. When everyone realizes the benefits of Shih Tzu juice, the sales volume will naturally increase, and it will be too late to establish a professional sales network. Anyway, Huang Wenbin has a lot of money now, so he doesn't have to worry about getting back the money, and he doesn't have to care about how much the juice business has earned. As long as you blow up the business first, you can circle money and cash out to complete the mission.