After talking about the advertisement, Zhou Xianying also put forward a suggestion for Liang Zhishan to continue to take measures to attract customers, and Liang Zhishan accepted it, saying that he would start to implement discounts from today. Pen & Fun & Pavilion www.biquge.info

After Zhou Xianying finished speaking, Liang Zhishan also told Zhou Xianying something, saying that he had just investigated another piece of news. said why those bamboo tube restaurant owners would boycott the Yipinju franchise store, it turned out that they were bewitched by others.

That person had conflicts with Liang Zhishan in other business fields before, and he had suffered Liang Zhishan's losses.

This time, they submitted an application to join the kitchen god-level bamboo tube rice in Yipinju Spring City, but Yipinju did not choose him in the end, but chose Liang Zhishan.

Therefore, the new hatred and the old hatred, that person privately said that Yipinju was a foreign enemy, and suggested that those bamboo tube rice owners in Spring City join forces to induce local citizens to boycott Yipinju franchise stores.

Hearing this result, Zhou Xianying couldn't cry or laugh. Fortunately, it's not because of Yipinju's main store, it's just Liang Zhishan's own personal grudges, and it's not to blame Yipinju Company.

Liang Zhishan also said that he would think about handling this matter and let that person not be a ghost.

As long as that person doesn't make ghosts, those local bamboo tube restaurant owners will gradually find that Yipinju has no competition with them at all, and they will slowly stop in the future, so that Yipinju franchise stores can return to normal.

In this way, Zhou Xianying can be regarded as relieved.

She believes that Liang Zhishan was able to make that person suffer before, and now he should also be able to solve this problem.

In the future, as long as the Yipinju advertisement begins to be launched, those local citizens who boycott Yipinju will slowly eliminate the barrier and go to the Yipinju franchise store to try it once. As long as they have eaten it once, Zhou Xianying believes that they will not have any more disgust towards Yipinju!

After hanging up the phone, he told Rao Mingyang about Liang Zhishan's latest investigation results. Rao Mingyang was also relieved to hear that it was not because of Yipinju that the franchise store had a bad business.

In this way, Yipinju has not lost its attractiveness to consumers, and Liang Zhishan is just a ghost behind him.

Now that the matter has been investigated, Liang Zhishan's opponent will be solved by himself. Now, the head office only needs to take care of the advertising business.

Naturally, advertising, you need advertising words, videos, photos, planning, and cost-effective choices of various advertising media.

These must be proficient in professional advertising companies, and it is impossible for Rao Mingyang and Zhou Xianying to pat their heads here to decide.

Fortunately, with a budget of 10 million, no matter where it is, it is a big order, and I am not afraid that no one will come to grab it.

This matter was handed over to Zhou Xianying and Zuo Bohao, Fu Jiayu assisted in making suggestions, and Rao Mingyang still went to teach those franchisees to cook.

On the morning of April 10, Yipinju Catering Company in Meitan County, Qianzhou Province issued a bidding announcement on the Weixin official account and the company's corporate website at the same time, saying that Yipinju Company was ready to place advertisements on the Internet and TV and newspaper media in five provinces and one city in Qianzhou, Yuzhou, Tianfu, southern Yunnan, western Guangdong and Xiangtan to promote Yipinju, and specially bid for national advertising companies.

The advertising budget is more than 5 million, and the specific advertising amount and the advertising company's commission will be decided after the advertising company's plan.

For the bidding advertising company, the registered capital is required to be more than 1 million yuan, and have rich contacts in the Internet and television, newspapers and other media in various provinces across the country, and have successful cases of producing excellent advertisements and placing them on a large scale.

In order to test the strength of the advertising company, in the process of advertising production and placement, Yipinju will only pay part of the payment in advance. The remaining amount will be paid in installments by signing a contract with the advertising company.

Therefore, such a large-scale advertising production and delivery not only tests the advertising company's advertising production ability and personal connections, but also tests the advertising company's own ability to advance funds.

The implication is that small advertising companies with insufficient funds and insufficient strength should not come to do useless work.

The bidding period is one week, and the major advertising companies can come to the headquarters of Yipinju at any time to consult, show their strength, and come up with basic plans and ideas according to the requirements of Yipinju company.

However, within this week, Yipinju may determine the winning bidder at any time and start advertising production. If you come late, you will be unlucky if you miss this business.

Once the ad is produced, it will first be placed in southern Yunnan province and then in five other provinces and cities. As for the advertising in other provinces and cities across the country, there is no demand for Yipinju at present.

Therefore, at present, Yipinju requires that the advertising companies that come to bid must have media connections in these six provinces and cities. Of course, if there are connections in the whole country, the success rate of winning the bid will be greater, because Yipinju may carry out a wider range of advertising in the future.

As soon as the tender announcement of Yipinju came out, it immediately attracted the attention of countless large and small companies in the advertising industry.

Not because of how strong Yipinju is, but because this is a new customer. Moreover, it is a new big customer with potential and a budget of more than 5 million for the first time.

As long as you win this business and satisfy Yipinju Company, when Yipinju still wants to advertise in the future, it will naturally cooperate with the advertising company that won the bid this time, so won't it make a lot of money?

Therefore, this list is not only related to the commission of hundreds of thousands of dollars for this single advertisement, but also the advertising list of Yipinju Company that may exist in the future.

Many advertising companies have begun to set up bidding teams, ready to set off to the headquarters of Yipinju Company in Meitan County, Qianzhou Province, to bid.

Moreover, the time should be fast, because people say that if you meet the satisfaction, you will be sure at any time, and you will not have to wait until the end of the bidding time for a week.

It's a pity that Yipinju Company has made it clear that it wants an advertising company with a registered capital of more than 1 million yuan, and it also needs to have connections in those six provinces and cities. In addition, a lot of money has to be advanced, maybe millions.

Therefore, many companies that feel that their strength is not enough can only shake their heads and give up.

However, more advertising companies that consciously meet the requirements are acting nervously.

When Rao Mingyang taught the cooking skills corresponding to the ten franchisees step by step, on the afternoon of April 10, the bidding team of the advertising company came to the headquarters of Yipinju to show their strength to Yipinju Company and come up with their plans and advertising ideas.

However, this advertising company, Zhou Xianying felt that her strength was not enough, and in addition to Qianzhou Province, her connections in several other provinces and cities were insufficient.

Therefore, Zhou Xianying asked them to go back and wait for news.

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