[31,500 words have been updated this week, ranking first among all recommended new books in the urban category, and the new collection has just broken 100, brothers, please! ] 】

Hearing the crew talking about the female boss of the ice cream house to see the advertising effect, Zheng Yijian, who was very curious about the female boss who had been waiting for a long time, immediately followed to join in the fun. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

Approaching the director's group, the first thing I saw was a young woman with a perfect blend of atmospheric and graceful temperaments.

Such a young beauty? It's supposed to be the assistant to the female boss, right?

Zheng Yijian searched back and forth, and found that in addition to this beauty, only one teenage girl was a woman, and the others were all gentlemen!

If that ten-year-old child is not Tianshan Tong's grandmother, then this beauty with a unique temperament is the female boss of the ice cream shop.

The woman was wearing a black professional suit, and half-height heels made her taller and taller, but it didn't give a domineering look.

This should be a woman cultivated by a large family. If Su Meiqi is pure Chinese, she has a Europeanized mixed-race face. So this young woman's facial features are exquisite, which is in line with the gentleness of the ancient oriental rhyme, but in her temperament, she reveals the reserved elegance of European aristocrats, and she may have lived and studied in Europe!

At this time, the middle-aged man with gold wire glasses next to the female boss was explaining to her: "Miss He, Director Du has made remarkable achievements in the field of beverage advertising, and we have a lot of relationships to find him to guide our advertising. ”

Miss He said indifferently: "Uncle Gao, this advertisement is too important to our ice cream house, it can be said that success or failure is decided, as an audience, I have to look at the effect of the advertisement first!" ”

Director Du seemed to know the background of this Miss He, and said with a stammering face; "Miss He is personally commendable, and she must be the one who will inherit the great cause in the future."

Miss He didn't seem particularly happy about Director Du's praise, she naturally said: "Let's take a look at the shooting effect!" ”

Miss He sat next to Director Du, and the two watched some of the scenes they had just shot together.

After Miss He looked at it for a while, her eyebrows slowly frowned, and her gentle face revealed a different kind of beauty.

When Director Du saw Miss He's expression, he knew that she was not satisfied with the shooting effect, and he explained with a smile; "Miss He, this is just an original sample film, and the presentation effect you see on TV with various special effects is different."

The assistant director said on the side: "Yes, there are a lot of dynamic pictures on the post-production home, and the close-up of the ice cream will also make you appetizing!" ”

Seeing that Miss He was still not satisfied, Director Du immediately handed over the advertising copy and said: "Miss He, take a look, this is the complete planning of the advertisement, and I have had many meetings with Mr. Gao before, and everyone agrees!" ”

Miss He took the copy and read it carefully, but the more she read it, the tighter her brows wrinkled.

The cute little girl who followed her asked, "Sister, is this ad bad?" ”

Miss He smiled and said, "Miaoyi, are you also interested in advertising?" ”

The little girl playfully said: "Of course, this time in the ice cream house, I have invested all the New Year's money, we must make the largest chain in Hong Kong, the advertising is too bad!" ’

Zheng Yijian almost fell, isn't it, who are they? With a little New Year's money, you can make it the first chain of ice cream houses in Hong Kong? Although the shops required for the ice-cream parlors are relatively small, in order to be the first in Hong Kong, the shops must be located in the most crowded areas in Hong Kong, where shops are at a premium.

Even if you don't take the direct sales model, take the model of store tenants to join, the early investment and publicity is also a huge investment, not to mention that if you want to take the franchise method, then the advertising must be absolutely attractive, the advertising has to be popular, and investors will join when they see the hot market.

But just this advertisement? Zheng Yijian scored zero in his heart.

Miss He took the advertising copy and explained to her sister after consideration: "This advertisement is not bad, there are many elements, but it feels too mediocre, and the FMCG advertisements I have seen are like this!" Nothing special! ”

Director Du heard the featureless evaluation, his face was ugly, but he didn't seem to dare to offend this Miss He, he explained: "Miss He, your ice cream house is a new brand, you can only follow the crowd, people's successful routines for so many years, there must be a reason for success, you praise the new brand, don't follow the routine, be different, and die faster!" ”

Miss He shook her head and said: "This is different, Director Du, our investment this time has been spent in the early stage, this advertisement must be a blockbuster to be successful, we can't accept such a big road goods?" ”

The assistant director didn't know Miss He's identity, and complained on the side: "You made a mistake in your investment decision, you can't bet on us to save your life with an advertisement, right?" Can there be such an amazing advertisement? ”

Director Du stopped the assistant and said to Miss He: "Miss He, you are not satisfied with this advertisement, do you have any suggestions for improvement?" ”

Miss He is also a little embarrassed, this advertisement is not hard, but it is too mediocre, and she is not satisfied, but how to improve, she can't mention it.

Li Zi saw Miss He in distress on the side, she had a good impression of this gentle big sister, she pulled Zheng Yijian's sleeve and said, "Brother Jian, didn't you tell me about the shortcomings of this advertisement before?" You can help this big sister! ”

At this time, Miss He and the director team disagreed, and the two sides were in a stalemate, and the scene was embarrassing and quiet.

The quiet environment made everyone hear Lizi's words clearly.

Miss He looked in the direction of Lizi as if she had grasped a life-saving straw, and saw only a pair of young men and women at the age of fifteen or sixteen, and she couldn't help but be a little disappointed.

The advertising director team and the surrounding passers-by also took a look, but they couldn't help but laugh when they found that it was only a fifteen or sixteen-year-old boy who was ashamed to find the advertising problem.

The assistant director smiled: "They are the passers-by our crew are casually looking for, what kind of advertising does he know?" ”

Uncle Gao, who was next to Miss He, also said: "Yes, anyone can move their mouths, although it is not as difficult to make commercials as it is necessary to make movies, but Director Du is also the top in the industry, can any cat or dog question it?" ”

……

The surrounding people talked about it, and they were full of suspicion and ridicule for Zheng Yijian.

Zheng Yijian ignored the gazes of others, just stared at Miss He, whether he needs to save himself or not depends on the drowning person himself!

Zheng Yijian saw Miss He's hesitation, pulled Li Zi to the side, and said: "Everyone is a big person, and they often make big decisions of millions, how can they listen to our opinions?" ”

After hesitating for a while, Miss He was still ready to take the risk of asking the young man to see if he had any amazing ideas, but when she was about to open her mouth to ask, Zheng Yijian and Li Zi had already walked away.

When the little girl beside Miss He saw her sister's expression, her eyes rolled and she immediately spread her legs and chased after Zheng Yijian Lizi.

The little girl shouted as she ran: "Big brother, big sister, I invite you to eat ice cream!" ”

The little girl is not yet 10 years old, and in her opinion, it is good for Ice Cream to bribe her big brother and help her sister ask about the advertising idea. Whether the ice cream house can be run well this time is related to oneself, but it is just a little New Year's money, but for my sister, it is too important!

Li Zi wanted to laugh a little: she was only three years older than the little girl, but she was called a big sister by others, but this was in line with her little adult's mentality.

Zheng Yijian smiled: "Little girl, what's your name, is it because I'm handsome?" Or is it because I'm handsome? Or is it because I'm handsome? ”

The little girl said playfully: "My name is He Miaoyi, I am the major shareholder of this ice cream house, you shoot an advertisement for me, you are my employee, please eat ice cream is a small favor!" ”

He Miaoyi is cute, she took the initiative to invite guests, Zheng Yijian really couldn't refuse.

He Miaoyi took Zheng Yijian and Li Zi to the window of the ice cream house and handed them 30 Hong Kong dollars.

She asked Zheng Yijian and Li Zi about their favorite tastes, and both of them had nothing to do with letting her decide.

He Miaoyi said to the waiter: "The first one, three bananas, five pineapples, and two fresh oranges." The second serving, five pieces of strawberries, three pieces of cantaloupe, two pieces of pear, the third part, four pieces of grapes, three pieces of watermelon, three pieces of blueberries. ”

He Miaoyi has a good grasp of the nine flavors, and the proportion of each flavor is different.

He Miaoyi proudly said to Zheng Yijian and Li Zixian: "This ice cream machine is my choice, only our chain of ice cream houses in Hong Kong has it, there are eighteen flavors, and the proportion of each flavor can be adjusted arbitrarily!" ”

Because the ice cream shop was filmed today, it attracted the attention of many tourists, and the waiter made ice cream for Ho Miu-yee at the same time, and also had to deal with four ice creams from three other customers. Their proportions also vary!

After waiting for less than a minute, the waiter had already handed out seven ice creams, which shows that the efficiency of the ice cream machine is quite high.

But He Miaoyi immediately found out that something was wrong: "No, the first one I ordered was a five-piece pineapple, pineapple should have more flavors than bananas, why is it the other way around, Sydney is the second part, blueberries are the third part, and it is also reversed, all three parts are wrong!" ”

The waiter immediately sweated profusely with shame.

At this moment, the guest next to him also said: "The ratio of my share is also wrong, I want more cantaloupe and less green apples, but it turned out to be reversed!" ”

The waiter hurriedly apologized; "I'm sorry, there were a lot of guests just now, I was in a hurry, I made a mistake, I'm really sorry!"

In just a moment, seven cups of ice cream were paired with four wrong cups, which is too high a percentage of mistakes to be explained.

The customer next to him immediately discussed dissatisfiedly: "There is still a problem with the ice cream machine in this ice cream house, it is too complicated and easy to make mistakes!" ’

"If it's not a machine problem, it's that the waiter training is not in place, which makes more than half of the mistakes, and it can still be a chain!"

"It should be a machine problem, there are many tastes, but there are many people, so it is more difficult to catch drugs in the pharmacy than the pharmacy!"

"Yes, the pharmacy grabs the medicine and the prescription, we can't write a paper bill if we want a cup of ice cream!"

"The propaganda says that you can mix and match only the taste, which is wrong, it is better to eat the flavor of mass production!"

"It's boring, what a broken machine, it's gone......"

He Miaoyi's face suddenly turned pale! It's not just the advertising that is problematic, but is the ice cream machine I chose the biggest failure?