Chapter 107: Double Eleven

For a small store like theirs, which has been underfunded for a long time, it is obvious that they have to take risks to enter Tmall. Although the funds are a little looser now, it is not easy to take out a deposit of 100,000 in one go, and immediately return to the dilemma of being overstretched.

Fortunately, because of today's convenient policy, there is no threshold for registering a company, they have registered a company as early as a few months ago, and now they are settled in Tmall, but they have only completed the application process, except that money is a big problem, and everything else is not a problem.

A series of procedures were completed, and the Tmall store finally opened. The two girls newly recruited for Li Yirong also arrived, so Fan Xiaoyi urged the artist Yang Lixing to redecorate the store every day. Under the pressure of Fan Xiaoyi's almost whip, when he finally finished the store, looking at the brand-new Tmall store, Fan Xiaoyi was very satisfied. In particular, each picture is watermarked with their own watermark, and each of their unique glaze products is detailed with a color that cannot be imitated by others.

Buyers believe it or not, but now they really have the confidence to say so!

With their own flagship products, there are stores in the pedestrian street and sculpture, Alibaba stores, and Tmall stores, and they are no longer the little transparent that they couldn't even get out of when they were copied and copied around, but they can really build their own brands.

Fan Xiaoyi was full of ambition and laughed, Fang Qianqian passed by her and couldn't help shaking her head. It's over, the boss is going crazy.

However, before her happiness could ease, Li Yirong reported a bigger problem.

Singles' Day is just around the corner!

In the past, Double 11 was none of their business, but Fan Xiaoyi preferred to settle in Tmall before Double 11. It's already early November, and it's only a few days before Double 11, and now they have to participate in Double 11, and they haven't even prepared for anything!

But give up? Don't even think about it! This is a great opportunity to greatly increase sales and expand their brand influence, how can they give up!

Fan Xiaoyi couldn't help but have a headache, she really did another good death!

Yue Meng and Xu Jia wanted to cry even more without tears.

The newly recruited people have just arrived and are still training, so they can't form combat effectiveness at all, and they can't greatly increase production capacity in a short period of time. Now they still have a bunch of orders for the Porcelain Expo that have not been digested, and at this time they say that they want to rush to Double Eleven?! Isn't that deadly!

But Yue Meng now knows what kind of character Fan Xiaoyi is. Such a great opportunity, even if she is busy in the store, she will definitely not miss it.

I had to teach the chores as soon as possible to the new administrative assistant, Yue Meng and Xu Jiazha were together every day, racking their brains to do everything possible to reasonably schedule the production of each link, so that the production capacity could be maximized.

In the end, Yuan Changming was brought in. In this way, when the work is rushed, the order is the largest, and the design can be slowed down a little.

Fortunately, it's just Tmall. Workshops like theirs generally do wholesale, merchants' orders are often hundreds of thousands of pieces, large orders may be tens of thousands of pieces, sometimes a single production for a month or two. And the Tmall store is retail after all. Although the retail profit is high, after all, the sales volume is limited, and with their current scale, it is very popular to be able to sell 2,000 pieces a month. Such sales will not have much impact on their production.

It's just that now after the Porcelain Expo, even a small increase is enough for them to digest for half a day.

Liao Mingfei came from Chen Lao's studio every evening and plunged into production with them. Although the funds in the store are a little more relaxed now, Fan Xiaoyi has almost allocated him research funds, but as soon as he settled in Tmall, the funds that were almost in hand were almost lost again. There was only a small fraction left, and Liao Mingfei simply arranged for the new assistant recruited for him, and asked him to help do the experiment that was not too expensive first.

Fan Xiaoyi and Liao Mingfei had to get up before dawn every day, and they had to be busy until almost ten o'clock in the evening before they got home.

When Double 11 came, Fan Xiaoyi suddenly found that although she and Liao Mingfei still slept in the same bed every night, it seemed that they hadn't talked properly for almost a week.

But now she really didn't have the mind. Double 11, when she was looking forward to the slower passage of the days day and night, it still came like a fly.

Because their store has just opened, they don't have much time to promote, not to mention that they don't have much money to promote, so Double 11 may not bring much traffic to their Tmall store. But because of Double 11, the traffic of the entire Tmall has climbed to an annual peak, even if they are so lazy to keep vigil because of category restrictions, they only go to work at nine o'clock in the morning as usual, and when Li Yirong turns on the computer at work, she is still taken aback by the order!

The order situation completely exceeded their expectations!

Originally, their store might have dozens or up to hundreds of orders a day, but now it's only nine o'clock in the morning, and the number of orders has already exceeded 100! At the end of the day, I don't know how many there are!

Li Yirong couldn't help but be busy with joy, and her fingers quickly replied to a large number of messages. The assistants on both sides are also busy packing and shipping.

However, they have never experienced the tide of Double 11, and they did not expect this craze at all.

Although orders were booming on Singles' Day, there was no doubt that it was the highest peak in the history of their online store. But what people didn't expect at all was that they thought that Double 11 would be booming for a day or two, but after three or four days, although this craze has subsided as scheduled, their traffic has been on the high side, and it is not at the same level as before entering Tmall.

Fan Xiaoyi was also a little puzzled. Compared with her own online shopping experience, she always feels that after the Double 11 carnival, everything that should be bought is bought, and the buyers have to rest.

Knowing that Li Yirong showed her a buyer's review on this day, Fan Xiaoyi suddenly felt hot and speechless.

A buyer commented, "The third time I bought it, it was very good-looking, the color was bright, and it was completely different from what I bought in other places before." Sure enough, Tmall's things are expensive and worth it. "There's also a buyer's show below.

This is not a troll army. It's a buyer who really leaves a message for them.

Li Yirong was also happy, and turned out a few messages and praises with pictures, all saying that their things are completely different from others, and they know if they buy them, and some say that although Tmall also sells fakes, this one is absolutely positive, and so on.

Fan Xiaoyi's nose was a little sour, and she suddenly felt that it was a correct decision for them to squeeze out funds to settle in Tmall. (To be continued.) )