Gu Mojie said that the meeting was naturally efficient, and in less than half an hour, all the people were summoned. After the opening remarks, Ye Minru from the secretariat first helped read a research report on the current situation of the market.

Ye Minru's voice was crisp, and she read it one by one:

"In July 2006, when our company first started to implement the '2G free space plan', the total number of users of the domestic e-mail service was 140 million, accounting for about 60% of the total number of 230 million Internet users. At that time, the total number of users of NetEase's mailboxes reached more than 63 million, accounting for about 46% of the total number of users, making it the largest email provider in China. The number of QQ mailbox users is 56 million, accounting for 41%, making it the second largest supplier. Since then, Sina mailbox has 32 million, Yahoo has 25 million, Gmail mailbox has 18 million, and our own company's Hatsune mailbox has 16 million ......"

"Wait, how did I calculate, these mailboxes combined, the total number of email users has exceeded 140 million? The total proportion is also more than 100%. A middle-level senior who doesn't know much about it asked a question.

Ye Minru cleared her throat and replied: "That's because many netizens have more than one email address, so it is normal for the total number of statistics to exceed 100%. If there is no doubt, I will continue. ”

The questioner blushed and said that there was no problem.

"However, the above number is only the number of valid mailbox registrations, considering that QQ mailbox is all people with QQ number as long as they click to open can have, so the number of low-frequency users is very high, in terms of user activity and quality, at that time, the top three in the domestic email industry should be NetEase, Sina and GMAIL - all users who register to use these three mailboxes, the vast majority of them are rushing to use mailboxes, the theme is very clear."

Ye Minru reported here, and no one had any doubts, so she cleared her throat and began to talk about the current situation.

"Thanks to the success cost of the '2G free space plan' implemented by our company for more than half a year, Ma Huateng and Ding Sanshi were deceived in terms of cost deception, so NetEase and Teng Xun did not block us at that time. Today, the poaching rate of our Hatsune Mail for NetEase users has reached about 20%, and the poaching rate for QQ Mail is also 15%, and the impact effect is very obvious. As of January 2007, the current ranking of domestic e-mail users has become:

55 MILLION FOR NETEASE, 52 MILLION FOR TENSUN, 44 MILLION FOR HATSUNE, 26 MILLION FOR SINA, 23 MILLION FOR YAHOO, 15 MILLION FOR GMAIL...... The total number of Internet users using e-mail in China has also grown to about 160 million. At present, we have successfully occupied the third place in the industry in this field, and the top two NetEase and Tengxun are basically in the same scale and magnitude, leaving behind the next few places; Moreover, in the three technical indicators of email attachment storage, upload and download speed, and page response speed, they are all in the first place in professional evaluation.

What's more noteworthy is that in this process, the mail division did not let the company lose too much, through the consolidation and management of the redundant number, we provide users with 2G space required to spend the maximum amount of optimization, excluding advertising and other promotion income offset, the loss of the entire mail division within half a year is less than 200 million yuan, considering the rapid growth of marketing results, this number is completely acceptable. ”

The final judgment condition, of course, is not the conclusion that Ye Minru has the right to make, it is Gu Mojie's approval in advance. Within Hatsune, how much money is appropriate for a business to lose, and how much to lose is still within the acceptable range, and only Gu Mojie himself can grasp the scale of these problems.

Ye Minru was about to talk about the current situation, but Gu Mojie snatched the microphone, the next question was very important, and he decided to explain it in person.

"Ladies and gentlemen, so far, in the 'sit-down war' stage, we have been very smooth, almost as easy as staking in the blank blue ocean market. But I think you all know that 'the good days are over'.

Just last week, Fujixun's Ma Huateng also asked Zhang Xiaolong of the mail division to increase the free capacity of QQ mailbox to 2G. NetEase's Ding Sanshi did even better, he took advantage of NetEase's two business high-level and low-level advantages of 163 free mailbox and 126 professional mailbox, and upgraded the 163 free mailbox to 2G space at the same time, but also upgraded 126 to 4G. Therefore, from the perspective of free capacity, we no longer have the slightest advantage, and even turn into a disadvantage in some segments. ”

There is another point that Gu Mojie didn't say, that is, in fact, Ma Huateng also wants to learn Ding Sanshi's "user capacity grading system", but he has no choice but to QQ mailbox has not been classified before, so he can't do it. But Ma Huateng had already explained a few days ago, and asked Zhang Xiaolong to immediately come up with a set of plans, to engage in a "QQ-VIP mailbox" plan, and to copy NetEase's grading system. Once this trick is in place, the squeeze on Hatsune will be more pronounced.

Many people know this information, but there are also those who don't know. After listening to Gu Mojie's briefing, they whispered for a while.

Gu Mojie waited for everyone to calm down, and continued to throw out dry goods: "Moreover, because of our previous deception, we successfully angered Ma Huateng and the others, making them even more reluctant in competing with us head-on." As far as I know, Ma Huateng just announced a few days ago that he is going to develop a new online game in the QQ game hall, using the current mature technology, and it is expected to be launched within three or five months. And the name of the game is 'QQ Xuanwu'.,I believe you don't need to look at it to know.,That's to prepare a copycat 'Hatsune Singer'.。 ”

The historical dance troupe was listed in mid-2005, and Ma Huateng's QQ Xuanwu copycat version was delayed until January 2008, with an interval of two and a half years.

Although Hatsune Singer is technically on the garbage eight streets of the explosive dance troupe, it is undeniable that in the eyes of many low-end players who like to play games without using their brains and only fighting for hand speed, QQ Xuanwu's mentally handicapped mode is more capable of pulling people. Therefore, as long as the horse flower vine is a copycat, there will definitely be an impact.

Hearing about Ma Huaten's copycat move, Hatsune's top brass was filled with righteous indignation, but it was limited to righteous indignation - this was simply a matter of wanting to do something to one of the Hatsune Group's cash cows.

"Fortunately, except for Ma Huateng, our other opponents in the mail field do not currently have the ability to snipe us across circles." As the victim of the encirclement and suppression of the game industry, Zou Sheng can only be happy in the bitterness, such as self-deprecation.

However, such self-deprecation was also quickly proven to be fantasy. Gu Mojie reminded Zou Sheng with a side drum:

"Brother Zou, you can't have this kind of luck mentality. Because Netease's Ding Sanshi will soon become our opponent - there is a grapevine that Zhu Jun of Jiucheng has not yet completed Blizzard's expansion film, and Blizzard is likely to change agents in Chinese mainland after considering the 'Burning Expedition' version. If that day really comes, NetEase will definitely have to fight with us. Now that we have offended NetEase in the email market, if we give him the opportunity to open up a new battlefield, Ding Sanshi will not hesitate to burn money and raise the price and snatch the agency of "World of Warcraft" with us. ”

"The news is already clear? Alas, it was really a house leak that happened to rain overnight. Zou Sheng was so squeezed that he lost his temper and couldn't lift his spirits at all.

"Do you have any counter-arguments for the status quo? Or is there any way to optimize our email and cloud storage business and maintain our technological edge? Everyone is free to speak. Gu Mojie said, looked around, and found that it was still lifeless.

Everyone has known that the meeting is going to be held, and they also know that today's topic must have done their homework with all their efforts. Such silence is unconscionable.

It can only be said that the morale of the group has had some problems recently.

Gu Mojie waited for a long time, and finally Lu Wenjun proposed a plan.

"A while ago, when the three major operators announced the 3G roadmap, we provided an intelligence to the inside staff of China Telecom: China Mobile is currently secretly developing a PC instant messaging and mobile phone SMS interoperability software, called 'Feixin', which is expected to be listed in May.

Can we take the initiative in this regard, form a loose alliance with weaker operators such as China Unicom or Telecom, and give them some benefits, in exchange for them allowing our company to develop the China Unicom and Telecom version of 'Feixin' on their behalf. We don't have the foundation to do instant messaging yet, so we can leave this feature out for the time being. However, as long as the function of 'Hatsune Mail can send plain text messages to and from mobile phone accounts' is realized, it will generate a great user stickiness for users of Hatsune Email business.

WHAT'S MORE, COMPARED WITH ORDINARY INSTANT MESSAGING, THE EMAIL BUSINESS IS AIMED AT MORE HIGH-END, PROFESSIONAL, AND BUSINESS-ORIENTED NETIZENS - THIS IS EASY TO UNDERSTAND, IN THE FIELD OF EMAIL, THOSE WHO USE NETEASE AND GMAIL MAILBOXES ARE GENERALLY VERY FORMAL PEOPLE FOR WORK AND BUSINESS COMMUNICATION. Those who use QQ mailbox are more novices - and today's CDMA mobile phone user group is relatively more business than mobile users. If we can seize this cross-platform opportunity, it will not be a problem for our email to surpass NetEase and Tengxun in one fell swoop. ”

Lu Wenjun's words, everyone can understand every sentence. But everyone knows that for now, this is just talking, and it is not usually difficult to do.

Allowing a mobile phone email client to send text messages to mobile phones in the first place would hurt the mobile operator's SMS profits. The mobile company itself engaged in "Feixin", then there is no problem, anyway, it is the money of the left hand to the right hand. But if you let Hatsune do it for Telecom and Unicom, at least a lot of money will be subsidized for each number every month, and the operator will be willing to take out this piece for you to try.

This is still based on the premise that China Telecom and China Unicom are extremely weak today, and their market share is only about 10% of that of mobile. If China Unicom and Telecom are stronger, they will definitely not be too lazy to contact private enterprises.

The Hatsune Group certainly doesn't have so much money to burn this kind of business at the moment.

The atmosphere of the meeting was terrifyingly dead.

Gu Mojie felt that he was a little too challenging of human nature.

So, he temporarily changed the topic.

"Let's talk about the countermeasures later, and temporarily add a topic today -- Chinese New Year's Eve on the 28th, let's take out the year-end equity replacement and dividend plan first."

Gu Mojie threw out the incentive plan that General Gu Yong talked to him about at the Jiangnan meeting.

Sure enough, Zou Sheng and a group of dejected high-level officials immediately cheered up. (To be continued)). If you like this work, you are welcome to come to the pen fun pavilion www.biquge.info () to vote, your support is my biggest motivation. For mobile phone users, please go to read. )