Christmas Eve, Qiantang. Pen & Fun & Pavilion www.biquge.info

Xingmei International Cinema at No. 1 Huanglong Road.

This place is next door to the Huanglong Sports Center of Boss Song of Greentown Real Estate. It is also not far from Huanglong Times Square, the headquarters of Gu Mojie and Ma Feng.

Tonight, 5,000 seats in more than 20 halls and a total of 15,000 tickets for three rounds were bought by the Hatsune Group.

In the film market in 2009, there were not so many O2O subsidies from Internet giants, and the movie theater chain did not enter the era of small profits and quick turnover. As a result, the unit price of movie tickets is nearly twice as expensive as it was five years later.

When "Transformers" was launched last year, it cost at least eighty or ninety yuan a ticket, and there were more than 100 theaters with good locations. "Avatar", as a milestone in 3D technology in the history of human films, has no reason to sell it cheaply.

15,000 tickets, Hatsune Group packed and sold, with a total price of 1.5 million, including the whole audience on Christmas Eve.

Then, all of Hatsune's employees in Qiantang, except for the necessary technical service staff, were given an additional full day off on Christmas Eve and Christmas Day, as well as a ticket delivery package. The officer on duty has another 3 times the salary and a mystery gift.

As a strategic partner of the Hatsune Group, all employees of Ahri, Alipay and Greentown Real Estate in the city have also received tickets and meal vouchers. These giants of the Qiantang business world, plus the families they can bring, can fill the seats of these 15,000 people.

Netease Ding Sanshi, one of the nine shareholders of Jiangnan Hui, also got a gift from Gu Mojie. However, he was poached by NetEase Mailbox by Hatsune Mailbox, and the user was depressed, and the NetEase headquarters was far away in Binjiang, so he could only take some scattered exchange tickets to send to employees.

Ding Sanshi also understands the matter of the mailbox war: Gu Mojie didn't want to deal with him, but in the process of competing for gmail users and stepping on QQ mailbox, the map cannon opened up, and Yu Wei swept NetEase mailbox, causing NetEase to lose millions of users.

Since it was injured by mistake, Gu Mojie apologized afterwards and stuffed some money, saying that he had no intention of being an enemy, and Ding Sanshi had no choice but to accept it.

Even if you don't want to accept it, there is no good way to retaliate.

……

Christmas Eve and Christmas Day coincided with Thursday and Friday, which were not originally national holidays for Chinese. But the Hatsune Group is just a holiday, and it just happens to be a 4-day holiday with the following weekend. also sent tickets to watch the premiere, and gave away food, drink and dinner for free.

This welfare, this boss, there is no one in the domestic private enterprises.

The Hatsune employees, who have been busy for a year, have recovered their vitality and feel that the team and the boss are very nice.

It's just that only Gu Mojie and the women around him know that the reason why Gu Mojie chartered the venue was entirely for security and safety needs.

A giant like him hasn't been in the cinema for several years, unless it's an occasion attended by all celebrities and dignitaries, or there is a separate VIP box with bulletproof glass.

For example, at this moment, at 9 o'clock in the second session in the evening, there are only 30 seats in the additional small hall 21. But all the locations are spacious VIP massage sofa beds with tables next to them.

The 3D glasses used by all people are also customized according to the size of the individual's head, which is more tightly fitting than the VR headsets of later generations, ensuring that the effect is absolutely good, there is no IPD filtering error, and there will be no light leakage or discomfort.

Those who can enter this hall must be CXO-level figures from the three major groups, and even their families.

For example, the four seats in the middle of the second row are Gu Mojie with Lu Wenjun, and Ma Feng with his wife.

"Avatar" is released today, which means that the box office has already begun to soar at 0 o'clock. And the 9 o'clock game that Gu Mojie and Ma Feng came to see was already the last one of the day - this film was 170 minutes long.

Oh, forgot to digress.

Historically, "Avatar", which entered China, was a 162-minute abridged version. Nowadays, because of the different energy of the imported film companies, it is almost the same as the 170-minute original version of the American version, and only less than 3 minutes of overly sensitive footage has been cut.

The Avatar premiered in the U.S. market on December 18, a week ago, with a box office of $160 million in the first week in North America. Globally, it reached $400 million - most of the market, premiering on the 19th and 20th.

In just one week, 75% of the cumulative total box office of "2012" has been achieved. No one doubts that "Avatar" can eventually reach the total box office of "2012" several times, and the key to the question is how many times this multiple is.

3 times? Or 4 times?

Ma Feng wears a 3D helmet and watches the humanoid exoskeleton mecha and the shape battleship on the screen fight with the blue-skinned aliens on Pandora. The violent visual impact did not make him addicted, but brought deeper jealousy and emotion.

"This time, you gambled on another good hand. If you wait for this film to finish, you can buy Industrial Light & Magic, at least the market value will increase by two or three hundred million US dollars. Putting down the wine bottle, Ma Feng complained to Gu Mojie speechlessly, "I watched Sina Entertainment, before this time, today's box office has broken 80 million, tsk, the first domestic film with a single-day box office of 50 million." ”

Historically, Avatar entered the Chinese market on January 4, 2010, a tragic Monday. Rao is so, and he has received nearly 40 million at the box office. The first time it exceeded 50 million in a single day, it was a few days later on January 9 and Saturday, 58 million, becoming the first domestic film to exceed 50 million yuan at the box office on the first day.

Previously, this record was held by 43 million for Transformers 2.

More than half a month later than the American version, not to mention the first release on Monday, these negative obstructions in history have undoubtedly hurt at least nearly half of the first release advantage of "Avatar".

And now, with the full promotion of the Hatsune system and the powerful offensive of the Christmas Eve premiere, even if it is double the first weekend of January 9 in history, Gu Mojie is not surprised.

Because as long as you see the popularity of the zero point show and the noon show, the major theaters are not stupid, and they will urgently increase the filming rate many times in the afternoon of the same day. Make sure that Christmas Eve is broken-****, and all the children's shoes that invite girls to watch movies can buy Avatar.

For Ma Feng's compliment, Gu Mojie couldn't see it at all.

"It's not strange, Brother Ma, you know what. Tonight, this film got 82% of the film scheduling rate, and it was still 70% of the attendance rate of the 6 o'clock game and 83% of the 8~9 o'clock game. After this release, it will definitely exceed 100 million. ”

In Gu Mojie's lair, Qiantang City, it will break 10 million today. The national box office, can it still break 100 million?

Ma Feng obviously has less data than Gu Mojie as a co-publisher. Listening to Gu Mojie's showdown, he gasped even more.

This kid is not only capable of going against the sky, but how can he also be so unlucky?

Less than half a year after I bought Industrial Light & Magic, a history-making blockbuster was released, which made the special effects of Industrial Light & Magic a higher level.

The business that seems to the layman to make a name but not make money has come to Gu Mojie's hands, and it has been made to make money and become famous.

"Alas, you are a 'lucky general' attribute, and there is no one in the domestic business circle. I've never served anyone, but this time I'm really convinced. ”

Ma Feng said and let out a long sigh.

The two were chatting, and suddenly there was a echo from behind them:

"Xiao Gu's luck, I really didn't say it, I stepped on everything I did, and I couldn't envy it.

Let's just say that back then, the park in the north area of Xixi Wetland, when the golden nine and silver ten in 07, threw away a quarter, and got back the investment of 3 years ago with profits, which is equivalent to the empty gloves of the white wolf for nothing. In the second year, it caught up with the 08 financial crisis and the collapse of housing prices, and it was not at the high level when Xiao Gu got rid of it at that time.

I've been doing real estate for 20 years, and I haven't had a good eye for him. ”

This voice, this context, you don't have to guess, you also know that it is Boss Song of Greentown who is sighing.

Ma Feng and Gu Mojie couldn't help laughing when they heard this.

"I was really short of money. At that time, China Mobile had just been on Feixin in May, and I was also in time for the 'first meeting' after the summer vacation. China Unicom and China Telecom, the starting price pressed me two or three billion 'SMS package annual fee', and I was in a hurry to sell a quarter of the industrial park house to return to the cost. I really didn't drop a penny of that money myself, and I gave it to the two major operators. ”

"So you're in luck! Even China Telecom Unicom is helping you with forced debts! Speaking of which, I'm angry in my heart, come on, let's go out for two? Boss Song said, took out a box of cigars, and shook it in the dark.

Gu Mojie was slightly surprised, knowing that Lao Song was taking the opportunity to have something to say, so he didn't object.

patted Lu Wenjun beside her and let her watch the movie with peace of mind, Gu Mojie got up alone, went out and followed Boss Song into a VIP lounge.

……

Coming out of the screening room, the brightness of the lounge was quite dazzling. Gu Mojie, who is highly myopia, took a while to recover.

"Come, Danneman's 'Dom. Pirlo'. I've heard that you've been smoking Cuban products all the time, and occasionally try Brazilian products for a different taste. ”

Boss Song took out one, it smelled rich and mellow, and personally took a sulfur blowtorch and lit it for Gu Mojie - it was a kerosene-based lighter, mixed with dissolved sulfur, specially used to light cigars.

"What's wrong? So polite. Gu Mojie knew that Boss Song must have something to say today, so he didn't wait for the other party to speak, and took the initiative to mention it.

Although Boss Song has nothing to do with him, he is still very righteous to him in general. In the early years, Hatsune needed to buy a little property in the process of expansion, and it was Boss Song who helped Zhang Luo, and he never cheated Gu Mojie in terms of housing prices.

Gu Mojie asked himself, in general, he is still a person who knows how to repay his kindness.

"Well, I shouldn't have been looking for you in the first place. I've also told Lao Ma a few times, and I originally thought that he must have a heart, but who knows that in the end, he will come and go...... Yellow. ”

Gu Mojie breathed out the smoke ring refreshingly: "If you have something to say, don't beat around the bush." ”

Boss Song didn't twist anymore: "That's the case, you also know that since the beginning of the financial crisis in the United States last year, hasn't real estate been bad." I wanted to grit my teeth, but after a year or two of difficulties, I forbearance passed. After a long time in October, there was a Greek crisis and a European debt crisis, and I don't know when this large-scale depression will come to an end.

Don't I have a Chinese Super League football team at hand? You also understand people, I won't hide it from you, the team loses money every year, I just want it to make a name for my real estate company, but I don't want it to make money. In previous years, I could afford to lose tens of millions of yuan in such a small fight every year. Now that real estate is in such a recession, money is really tight......"

Gu Mojie felt that Lao Song was talking too slowly, foreshadowing too much, and listening to a little ink, so he simply interrupted him and asked, "So you're going to find Lao Ma?" Want to sell him the football team? ”

"Clever! I spoke to him after the Greek crisis in October. said that as long as he gave a few hundred million yuan, and then the daily operation would also belong to him, the club's property rights would all be transferred to him. I just want him to keep half of the team name - from the Greentown team, to the 'Taobao Greentown team'......"

Gu Mojie put the cigarette on the shelf.

If Lao Song doesn't say the latter, he can guess it.

It's nothing more than Ma Feng didn't sell Lao Song's face.

The investment of the football team is actually the same as when Gu Mojie bought Industrial Light & Magic, and others looked at him in the same way: burn money, earn fame, and build a brand for the group company.

Maybe Boss Song only needs two or three hundred million yuan, and he will sell the team to Ma Feng. But as long as he retains half of the team's naming rights, it will not be a loss - because as long as the Chinese Super League continues to play in the future, it will lose at least tens of millions of yuan every year. When the time comes, this trickle of money will always be out of the horse.

However, Gu Mojie still had unanswered questions: "Eh, I think Lao Ma shouldn't lack this little money, right?" ”

"He's not short of money, he's a team that looks down on me! At first, I was ready to agree, but then I didn't know where to insert a lever. He is ready to cooperate with Xu Jiayin, what kind of 'Guangshi Evergrande Taobao team', I heard that Xu Jiayin promised him, as long as the two join forces, they will guarantee to win the Chinese Super League championship and play the AFC Champions League-

I'm really not convinced about this, you said that everyone is a shareholder of the Jiangnan Association, and it makes sense for one party to support each other when it is difficult. In the years when real estate was hot and the Internet was not popular, my old Song didn't treat you who were engaged in the Internet with noses and eyes, right? If you don't let the brothers who are engaged in real estate in this province pull a hand, you have to go to cooperate with real estate developers in Guangdong Province! ”

Gu Mojie pondered for a long time and didn't give his opinion, mainly because he didn't like to say bad things behind other people's backs. Lao Song was a little coaxed on the side, and it was not good to add more fire.

After a long time, the nervous old Song finally waited for Gu Mojie to speak.

"This matter, speaking of conscience, is a little unauthentic for Lao Ma. You said that if Ma Huateng and Xu Jiayin engage in the 'Evergrande QQ team', then I will have 100 servers. The Chinese Super League is not a league that I look down on, I want to win the championship, nothing else, just money is enough. A lot of smashing down, and there is no champion? It's not a national team, and it doesn't have foreign aid. ”

When Lao Song heard it, he applauded like chicken blood: "That's right!" It's not that I'm boasting about my brother, just the current lineup of the Greentown team, as long as you don't sell the players, I'll give you a lot of success in the top five in the league next year! As long as you are a little willing to lose tens of millions, you can make it to the top three. ”

Lao Song's words are not bragging, in the 2010 season, the Greentown team was really the fourth place in the league - but its foundation was completely supported before the real estate crash in 08.

For many years after that, Boss Song did not get investment, and he was reluctant to lose money, and once relied on selling the core main players to maintain the team's survival, only to fall to the 10th place in the domestic league after 2015.

To be honest, it's really not an insult to the Chinese football league: this thing, the rich champion can take it casually.

"Is the cooperation between Lao Ma and Xu Jiayin decided?" Gu Mojie asked in a deep voice.

"No, but I inquired, Xu Jiayin boasted in front of Lao Ma, saying that within 3 years, he would spend 2 billion yuan, and promised to win not only the championship every year, but also the AFC Champions League."

", 2 billion is rampant like this?" Gu Mojie threw the cigar on the ground, "200 million, the team belongs to me." Lao Tzu has 50 billion in 3 years, and it will take who will win the AFC Champions League. ”

Let the real estate dog take away the AFC Champions League, can this country be saved? (To be continued.) )