Xiao Fei followed Ma Yun to his office.

The cottage is only seven or eight square meters in size, and it is separated by a glass partition.

There was only one desk in the room, a simple chair with a backrest, and a computer on the table. In addition, there is a two-seater sofa next to the glass partition wall opposite the desk, a small glass coffee table in front of the sofa, and a tin filing cabinet on the other side.

Not even a pot of greenery.

The ground was covered with gray felt, which gave off a pungent smell.

This office is really simple enough.

In fact, in this office, there are only three partition rooms, one is the general manager's room, one is the finance room, and the other is the conference room.

It is really embarrassing that a super large company with a market value of $200 billion was born in such a humble environment.

However, this is much better than when Ma Yun started in his previous life.

"Xiao Fei, sit down. I'll make you some good tea. The best Longjing in our Hangzhou City can't be drunk by ordinary people. Ma Yun smiled and gave up his seat to Xiao Fei, he went outside to boil a pot of water, made a pot of tea and brought it over.

He put the tea on the coffee table, brought another teacup, washed it with boiling water, and poured Xiao Fei a cup of tea.

"Thank you, Brother Ma, don't be busy, sit down and talk." Xiao Fei said.

"Good!" Ma Yun replied and sat down.

"Xiao Fei, what you said just now is really good, you have sorted out the company's development context at once, which touched me a lot."

Ma Yun said.

"Brother Ma, I'll just say it casually, how to do it specifically. It's up to you to take the helm. Xiao Fei said with a smile.

"No, Xiao Fei. I think you're thinking about it very clearly. You have a very clear view of the future development trend, the company has now been established, the website is about to be launched recently, how to carry out the business in the future, how to promote the website, you must also have your own thinking, why not give me some advice. Ma Yun said sincerely.

At present, Ma Yun's top priority is to do B2B websites, and B2C and C2C Taobao will focus on development later.

Ma Yun thinks. At present, the development of the Internet in China is still in its infancy, the number of Internet users is insufficient, and the number of computers with Internet access at home is even smaller.

At this time, it seems that the time is not ripe to do Taobao for the citizen class.

The demand for B2B is quite urgent, and now there are so many small and medium-sized enterprises in China, which one does not dream that their products can go abroad and be sold to other countries in the world to earn foreign exchange?

This market is still quite large.

This can't be said that Ma Yun is stubborn, it can only be said that his vision has also seen the current situation clearly.

Xiao Fei smiled and said, "I think." We should increase the intensity of advertising and publicity, and promote Alibaba's B2B website in a high-profile manner, instead of sending salesmen to run one enterprise at a time. Let them take the initiative to find us here and are eager to cooperate with us, so as to integrate a large number of small and medium-sized enterprises in China as quickly as possible. Brother Ma, what do you say? ”

Ma Yun nodded: "I think so too, I want to advertise on CCTV." Make the website known as soon as possible. ”

At this time, entrepreneurs were quite superstitious about CCTV advertising.

In 1995, the little-known Qinchi wine. Just because 60 million won the CCTV advertising king, the sales in 96 years surged by seven or eight times, and became famous all over the country in one fell swoop.

Although Qin Chi later collapsed due to the negativity of blending wine and poor management.

But the effect of CCTV advertising is leveraged, and everyone can see it clearly.

It was also from that time that CCTV advertisements became popular all of a sudden, and the price of the king of the standard rose ferociously year by year.

In his previous life, when Ma Yun was doing B2B, he did not advertise on a large scale and on a large scale, and it was not until 2005 that he began to carry out advertising bombardment nationwide without dead ends when he was doing Taobao.

For a while, the advertising slogan "Tao, Tao, Tao, I like" was everywhere, making Taobao a household name in a short period of time, of course, this refers to the city.

Why didn't Ma Yun do a wide range of advertising when he was doing B2B Alibaba?

One is that he didn't have the financial strength at first.

Second, he believes that B2B is mainly for enterprises, not individual consumers.

This makes him think that as long as more salesmen are sent to sweep more enterprises across the country, there will be everything, and it will be economical and economical, and the investment will not be large.

But now, through several exchanges with Xiao Fei, Ma Yun's thinking has also changed a lot.

He now agrees with Xiao Fei's words, that is: doing the Internet is actually a money-burning competition, if you are not bold enough, there is no money to burn, even if the creativity is good, it is impossible to become bigger and stronger.

The idea of B2B is really good.

Integrate enterprises across the country and bring them together on a large e-commerce trading platform like Ali, and Ali is responsible for promoting such a platform to the world, so that these enterprises that cooperate with Ali can obtain overseas orders, complete the purpose of earning foreign exchange through exports, and making their enterprises grow and develop.

This will drive a lot of private business owners crazy.

However, if you don't make Ali's reputation in China, don't let those business owners see Ali's strong strength, and want to win the trust of those business owners, it probably takes a lot of effort, right?

And if the advertising is in place, it will save a lot of trouble.

It will be very easy for salesmen to sell Ali's services, and even many companies will take the initiative to contact Alibaba.

This will allow Ali to get the most partners in a short period of time.

"CCTV advertising can be cast, Brother Ma, the World Cup in France has started, the World Cup will be the world's biggest hot spot in the next month, I think, let's come to a ruthless, try it, can you take a suitable advertisement on the CCTV sports channel." Xiao Fei said.

"It coincides, I also thought about it at the end of May, I asked a friend to consult, and now the sports channel ads are so hot that the advertising time has almost been snatched up. Nowadays, it is almost impossible to advertise during the good hours of sports channels. Ma Yun said.

"Really? I think we can go off the beaten path in this regard. Xiao Fei said.

"Xiao Fei, what do you mean?" Ma Yun asked suspiciously.

"Let's discuss with CCTV and cooperate with them to interact with fans in a small activity, the form is like this: we will sponsor to support a game prediction activity, all fans watching the game in each game can guess the result of the game, the fans who guess the winner or lose will get a World Cup mascot 'Footix', and the fans who guess the final score can get a cash prize of 1,000 yuan, such an interactive activity is enough to make our Alibaba famous in China overnight, Brother Ma, what do you think?" Xiao Fei said with a smile. (To be continued.) )