Chapter 1303 - Every Company Has It
Feng Yu said it very bluntly, he didn't sing a high profile, saying anything for the country, for the nation or something. The goal of doing business www.biquge.info is actually very pure, that is, it is purely to make money!
People who don't want to make money will definitely not choose to do business. Many top talents have developed some results, but they will not be used to invest in business, but to hand them over to the top, so as to exchange for promotion qualifications, or in exchange for a kind of reputation. Of course, there are also those kind of research maniacs who are in exchange for the opportunity to do better research.
These people, maybe not for the money, so they didn't become businessmen. You say that Li Yanhong wants to make a world-class search engine, if he doesn't want to make money, then can't he be a researcher? The authorship of the technology is still his.
Of course, after making money, if you want to do something, you may have a different idea. A lot of people will choose to help other people, help the country become strong or something.
But the most basic thing is to be able to make money first, and earn more than your peers!
"Mr. Feng, so we all have our own strategic products?" The boss of Aihua Electric asked.
"That's right, but you are slightly different, you share an Aihua brand with Aihua Electronics, and you share technologies such as Fengyu Electronics and Fengyu Electric, so you can jointly launch strategic products. Still like that, Aihua focuses on the domestic market, and Fengyupai focuses on the foreign market, in fact, everyone's interests are the same. ”
Everyone is looking down and pondering what their company's strategic products are.
Mr. Jiang of Quanjude thought about it for a while and understood that Quanjude's strategic product is naturally Quanjude's roast duck, no matter which store, no matter what cuisine was sold before, there are Quanjude's roast duck, and this dish is also the most sold, and it is also the core product of the Quanjude brand.
Li Mingde thought about it, no wonder Mr. Feng said that the same model of car, focus on developing one, don't make too many models. Just like an ordinary sedan is specialized in the National Olympic Games, and an SUV is an Oriental Shenlu, these two models are also the company's main promotion, supplemented by other models, these two are strategic models, right?
The motorcycle is the hottest Songjiang 100, which is indeed a single product sales comparable to the sales of all models of other companies, and the cost can be controlled to the minimum.
This electric vehicle must also come up with a strategic product, and it must be enduring. Mr. Feng took their company as an example, but he couldn't be embarrassed by then.
Bingcheng Pharmaceutical Group thought about it, and the company's strategic product is Viagra, which sells well all over the world. Of course, there are also glucose series of nutritional products, which are still selling very well. There are also anti-inflammatory drugs that have been focusing on development, which is already the first in the Chinese market.
Fu Guangwei was a little confused at this time, what is the strategic product of Taihua Supermarket Group? Membership? Or is it guaranteed to be the freshest every day? Or something else? I'll have to talk to Brother Feng about this later.
The strategic product of Jianbao, of course, is Jianbao, and the strategic products of Lehaha are green tea, nutrition express, force and refreshing cola. As for the other products, although the sales are also good, there is indeed a big gap compared with these ones.
While everyone was thinking, Feng Yu also ended his speech. These words were still thought of by listening to lectures in his previous life and combining his experience in this life.
Crazy Tian and Bentian have relied on global strategic consumption models to obtain a lot of profits, so that their market share has been rising and their status has been continuously improved.
In his previous life, when Mad Tian became the leader of the world car company market, many people were studying Mad Tian's experience. Not only business management experience, but also product development, sales and other aspects of experience.
And the most talked about is the strategy of making a single product king in crazy fields, and of course, there is also the strategy of boiling frogs in warm water. In the end, isn't it just that it was dragged down like this?
After the meeting, many people gathered together to study how to achieve the goal that Mr. Feng said.
It seems that the goal of making money is simple, but if you want to make money, make a lot of money, and make money all the time, it is not easy.
First of all, you have to have a product that consumers like, secondly, your product must be better than that of your peers, and then you must maintain the leading technology, and there can be no stains, clear positioning, reasonable structure, etc.
It's easy to say, but it's hard to do it.
The scariest thing is that when you are fully ahead, you have to give others a little way to live. Because once a de facto monopoly is formed, it will be boycotted, and there is even a risk of being broken up.
Whether in a previous life or in this life, no enterprise can achieve absolute monopoly. Anyone who sees that he has to do it will get into all kinds of trouble.
For example, Microsoft, in terms of computer operating systems, is a dominant company, isn't there constant lawsuits?
What Feng Yu has to do is to let the company's market share be the first and ensure the leading edge, so that he can get the biggest piece of the cake.
At present, only a few of these companies under Feng Yu are the first in the industry in the world, such as Amazon, the largest online mall, but the profits are pitiful.
However, Amazon is the first in the industry, and it is not much stronger than Yibei and so on, and there is no absolute advantage. Even the profit at this time is not as good as that of Yibei.
Of course, if you count the third-party payment software, then Beibao and the payment package can be said to be the first and second in the industry, but the profit at this time is not high.
On the contrary, it is the companies that rank lower in other industries and make more profits.
But it doesn't matter, it's that the development period of those companies has not yet arrived. In a few years, the profits of Amazon, Paybag, Beibao, etc. will be endless.
If you look at Sixth Sense and AIWA, you can see how much advantage it has after becoming the number one in the industry.
"Brother Feng, what you just said about every enterprise must have its own strategic products, so what are the strategic products of our Taihua Supermarket Group?"
"Think about what of our products has the largest sales, the highest profits, and the lowest costs, and you will know." Feng Yu patted Fu Guangwei on the shoulder, with an expression that I reminded you, you should understand.
Fu Guangwei was still confused, and decided to go back and ask Lao Dou, or ask other executives, could it be a canopy pig?
In fact, Feng Yu doesn't know what the strategic products of the supermarket are, but think about every type of commodity, there are products that attract the most consumers.
For example, the canopy pig in the fresh food and the rice of the North Okura are one of them, and there is not only one strategic product, even if it is a crazy field, there are not a variety of strategic models such as Corolla and Camry.
While everyone was looking for their own strategic products, Feng Yu had quietly left.
Leave the matter to someone else, he has to go home quickly, Li Na's due date is not far away.
……
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