Chapter 813: The Brazilian Consortium
The Bozeno consortium is Brazil's leading large-scale comprehensive consortium, and the status of this consortium in Brazil is similar to that of Morgan and Rockefeller in the United States. {}
In the early years, the Brazilian government was not stable, and it was precisely by relying on this instability that this consortium was able to mix like a fish in water in the country, and later in the nineties Brazil carried out several large-scale government reforms, not only to restructure the country's government agencies, but even some large state-owned enterprises were also restructured by auction.
It was at that time that the Bozano consortium began to make a big profit, especially in the auction activities of large state-owned enterprises, which not only consolidated its position as the first consortium in Brazil, but also took the lead in terms of the scale of the consortium compared with other domestic consortiums.
This consortium has a huge strength in Brazil and has a very close relationship with many important government officials, especially in recent years, the Brazilian government's considerable economic policy formulation is very closely related to this consortium.
In recent years, Brazil's economy has developed rapidly and steadily, and it has become the most economically powerful country in South America, and has even been included in the BRIC countries.
This consortium is active in Brazil, with a stake in Brazil's proud iron ore business, behind Brazil's energy processes, and in areas such as air transportation.
In recent years, this consortium has begun to move from Brazil to the world, often cooperating with some large international companies, introducing projects, or trading some resources, so it has a good reputation.
Especially in South America, this consortium is like a trust, and they take the first step after going abroad. It's by virtue of their natural advantages. Like other countries in the South American region penetrate.
Uruguay, Bolivia, Colombia and many other regions are represented by them. Even in Argentina, which has always been on the opposite path with Brazil, there are many investments from this consortium.
This consortium has a huge influence not only in Brazil, but also in the whole of South America. Some people even say that their relationship with big conglomerates like Morgan and Rockefeller in the United States is even closer.
Even senior officials in the Brazilian government now have to look at their eyes when formulating economic strategies. {}
So when Jin Xiaoqiang heard that someone from the Bozanao Consortium came to the door, he couldn't help but feel a little surprised and a little proud.
In the past two years, Huayang Power has grown rapidly, attacking cities and grabbing land in China, and the same is true in Europe and the United States, and its market share has soared. Moreover, the influence is still spreading, and now the influence of Huayang Power is not only limited to economically developed regions such as China and Europe and the United States. Even regions like North Africa and South America. They have been able to see their products, which shows the rise speed of Huayang Power.
In the company's meeting room. Jin Xiaoqiang met with Mr. Simonson and his entourage from the visiting Bozanao Foundation, the full name of which is Bozanao. Simonson, and the man who came to the door this time was called Tallid. Simonson, so Jin Xiaoqiang is very curious about the relationship between this Mr. Simonson and this Bozanao consortium.
If he guessed correctly, this Mr. Simonson should be the big man in the family behind the Bozanao consortium.
Mr. Simonson is blonde and blue-eyed, completely different from the Brazilians in Jin Xiaoqiang's impression, but in thinking about it, it should be like this, Brazil is the country with the most complex population and blood in the world, so it is not surprising that there are some pure white people. …,
This Mr. Simonson's figure is not particularly tall, a head shorter than Jin Xiaoqiang, but his body is very strong, he looks like he is in his forties, but he is very well maintained.
The person's bearing is also very good, he smiles when he speaks, he looks very amiable, and gives people a feeling of being willing to approach, probably because of the unrestrained and enthusiastic blood of Brazilians that naturally flows in his body, this Mr. Simonson is a chatterbox, and he can't stop talking a mouth.
In addition, Portuguese is originally like a machine gun, and it is difficult to stop talking, so from the beginning of the meeting between the two, it is basically this Mr. Simonson who has been talking non-stop.
Fortunately, the company also urgently prepared a Portuguese translator for this meeting, and the level of this translator is not bad, basically whatever Mr. Simonson says, she can also translate for Jin Xiaoqiang immediately.
At the beginning of the two aspects, it was a routine greeting, in which Mr. Simonson expressed his admiration for Huayang Power, especially after visiting the Academy of Sciences of Huayang Power in the past few days, as well as the production and design workshop, he expressed his sincere admiration for Huayang Power to achieve such achievements today.
Simonson's attitude was very sincere when he said this, obviously not saying any more clichés, and Jin Xiaoqiang also expressed his gratitude to him.
But it's nothing to think about it again, this Brazilian should really admire the automobile manufacturing industry of our Celestial Empire, especially a company like Huayang Power, which he owns.
As one of the BRIC countries, Brazil can be said to be the only country outside the Celestial Empire, India, and Russia that does not even have its own brand in its own country.
This may have something to do with the nature of Brazilians, the people in the tropics are optimistic and cheerful by nature, enthusiastic and unrestrained, and they really don't have much interest in doing such a boring and rigorous thing as scientific research.
However, Brazil's domestic automobile market cannot be ignored, precisely because there are no local automobile manufacturing enterprises in China, so Brazil's domestic automobile market is basically monopolized by foreign manufacturers.
Among them, GM and Ford of the United States, as well as Volkswagen, Citroen, and Fiat account for the majority, especially the two American car companies, South America has always been regarded by the United States as its own backyard, so American car companies have a natural advantage in Brazil.
However, in the past ten years, with the decline of American auto products in the world market, and Brazil has always been an oil-poor country, the American products of oil tigers are also declining in the Brazilian auto market.
Volkswagen's market in Brazil has been rising in recent years, and it has even built a joint venture factory in Brazil, using the same joint venture model as the Celestial Empire.
Similarly, Citroen also relied on the prosperity that had been prevalent in the Celestial Empire in the past, and it had been rampant in Brazil for a long time, and it also opened its own factory there, but in recent years, due to the slow technological update, Citroen's market in Brazil has declined.
The same is true for Fiat, which originally had a place in Brazil with its small cars, but due to the slow technological update, it has gradually faded out of the mainstream market in the past two years.
In just over a decade, Japanese and Korean car companies have occupied more than one-fifth of the auto market in Brazil and have become a major player in the Brazilian auto market.
In recent years, Brazil's automobile market has been rapidly consolidating year after year, with an average annual growth rate of about 14 percent, and at the end of last year, the annual production and sales volume of Brazil's automobile market has reached 2.8 million units.
And according to optimistic estimates, this data will continue to grow. …,
Since the beginning of the previous year, Huayang Power's products have begun to appear in the Brazilian automobile market, which models are specially imported from the Celestial Empire by some local dealers in Brazil through the means of ordering.
Although the import price of these models from the Celestial Empire is not expensive, as long as they pass through the Brazilian customs, the price will have to turn and rise.
You must know that Brazil's tariffs on automobile imports are very strict, and with the addition of other taxes, there are as many as 58 kinds of taxes in Brazil.
However, the most important thing is actually three big taxes, one is the national tax, one is the state tax, and the other is the city tax, so if you want to buy a purely imported car, the price will not be particularly cheap.
In the past two years, although Huayang Power's models have been sold in major countries around the world, the worst thing to buy is in places like Brazil, because they have not opened factories in Brazil, so if you want to buy Huayang Power's cars, then you have to rely on pure imports, but the import taxes and fees are really not cheap.
In this way, many models that sell well all over the world cannot be sold in Brazil, but on the contrary, those high-end luxury cars are good to buy in Brazil, after all, rich people don't care about those tariffs.
For example, Huayang Power's armor luxury off-road vehicle, as well as Skylight, and other models have sold well in Brazil, even if it is a limited edition model like Son of Darkness, several Brazilian billionaires have bought it back.
Mr. Simonson and Jin Xiaoqiang exchanged pleasantries for a long time, and then began to get to the point, the main body of today's meeting is whether Huayang Power is likely to invest in the construction of a factory in Brazil.
If Huayang Power is willing, then the Bozanao Consortium will be happy to provide services for Huayang Power.
The reason why Mr. Simonson is so enthusiastic is mainly because of the technical ability of Huayang Power, especially the kind of methanol fuel vehicles they launched at the Puhai Auto Show before, which made Mr. Simonson excited.
Brazil is an oil-deficient country, and with the increase in car ownership in the past two years, the government has been considering whether it should use large-scale alternative energy sources, including ethanol gasoline.
However, among the car factories currently built in Brazil, only Volkswagen and Kia are the few that can produce flex-fuel injection cars.