Chapter 112: The Encyclopedia

When Dong Rui arrived at the door, he happened to see Liu Yujun coming out of his BMW 3 Series sedan, he was not tall, his face was relatively gentle, and he looked like a more easy-going person.

Because there is no one else at this point in time, Liu Yujun said on the phone just now that he had arrived at the parking lot at the door, so Dong Rui could easily identify him, he walked forward quickly and greeted: "Hello, is it Mr. Liu?" ”

Liu Yujun stopped and looked at Dong Rui, with dark skin, short head, wearing stalls that were not worth 100 yuan, and a pair of broken sneakers under his feet, he frowned and said, "You are Xiao Dong who asked me to talk about cooperation on the phone?" ”

Dong Rui said unconsciously: "It's me, Mr. Liu, I called you today." ”

Liu Yujun said reluctantly: "My house is hundreds of thousands a year, and I won't cooperate with people who don't have the strength." ”

Liu Yujun didn't think that Dong Rui had the strength to be his partner, and he didn't even want to go into the teahouse.

Dong Rui reacted at this time, it turned out that Liu Yujun looked down on him and felt a little hurt in his heart, but he quickly adjusted his mentality, and indeed he was a small worker with a monthly income of 2,000 yuan, and it was natural for others to doubt his strength.

Dong Rui said to Liu Yujun: "Mr. Liu, don't get me wrong, I personally definitely don't have the strength to cooperate with you, but our company has, I am just a marketing person, and I will discuss cooperation with you on behalf of the company." ”

Liu Yujun sighed and said, "You are the company to open a store?" ”

All landlords like to cooperate with powerful companies, one is because the company is formal, the performance of the contract is more standardized, and because of the strength, there will be no rent arrears and rent arrears.

Dong Rui saw that Liu Yujun heard that he was representing the company, and immediately changed his attitude, and he knew that his words had hit the itch of the other party, and he said: "Yes, we are the company to open a direct store, Mr. Liu is invited, and our Minister Lin is waiting for the driver." ”

Liu Yujun sighed again and said, "Your leaders are also there?" Who calls the shots of the company? ”

Dong Rui hurriedly nodded and said, "Yes, my leader, he is fully responsible for the opening of our company!" ”

Liu Yujun's face softened at this time, and he followed Dong Rui into the teahouse.

Far away, Lin Fan stood up and looked at Liu Yujun with a smile, and Liu Yujun walked in the direction of Lin Fan, while carefully looking at the young boy, if it wasn't for Dong Rui to introduce that this was his leader, Liu Yujun would even treat Lin Fan as Dong Rui's younger brother, the age of these two people, who leads whom? Thinking about this, Liu Yujun had already walked in front of Lin Fan.

Lin Fan stretched out his hand: "Mr. Liu, fortunately!" ”

Liu Yujun couldn't help but make him a little contemptuous because Lin Fan was too young, shook hands with Lin Fan, mumbled, and then sat down opposite Lin Fan.

After Liu Yujun ordered tea, Lin Fan handed over his business card, and Liu Yujun glanced at it and said, "'Sifan Trading Co., Ltd.'?" Haven't heard of it. ”

Dong Rui shook his head secretly while listening, and said in his heart, "You haven't heard of it, it's because you are lonely and unheard, right?" What kind of score, but the shit luck got a good faΓ§ade in Longgang City, and what to drag.

In fact, this can't be blamed on Liu Yujun, after all, the two sides met for the first time, and they lacked mutual understanding, and Dong Rui and Lin Fan were too young, Liu Yujun always felt unreliable in his heart, as a landlord like him, he must choose a partner to find a company with strength and credibility, Lin Fan and Dong Rui obviously can't give him a sense of security in this area, at least for the time being, based on the first impression alone, it is difficult for Liu Yujun to trust the two. If Lin Fan directly proposed cooperation with Liu Yujun at this time, it was very likely to be rejected, because Liu Yujun had no reason to give up the existing partner and choose a new partner with unknown dangers.

Feeling Liu Yujun's contempt and distrust, Lin Fan didn't think he was angry, but took the initiative to chat with the other party for a few simple words, and then asked about some things in Liu Yujun's hospital.

This trick seems to have some effect, Liu Yujun gradually talked with Lin Fan, and gradually the two introduced the topic into the clothing retail industry, in this area Lin Fan is more professional than Liu Yujun, no matter which brand Liu Yujun mentioned, Lin Fan can even tell a brief history of the development of the brand, from high-end brands to low-end brands, as long as Liu Yujun mentioned, Lin Fan can answer like a fluent, such as a number of treasures, which makes Liu Yujun impressed with Lin Fan, only to know that the young man in front of him has indeed had an in-depth study of retail.

And Dong Rui listened to the little star, secretly Dao Minister Lin is simply not a person, this is simply an encyclopedia of the brand industry, Liu Yujun has not mentioned a brand, he not only put the positioning of this brand, the operation situation, and the situation of the group company to which the brand belongs, including what other brands under the group, the market performance of various brands are all out one by one, not to mention Dong Rui, even Liu Yujun feels that chatting with Lin Fan is quite rewarding.

After chatting about the brand, Lin Fan brought the topic to the shops, Liu Yujun may have a certain understanding of the leasing market in Longgang City, but compared to Lin Fan is far worse, Lin Fan chatted with him about the business district and rent situation in Zhonghai City, and then introduced the surrounding prefecture-level cities and Longgang by Zhonghai, chatting about the existing four major retail channels, department stores, supermarkets, street shops and shopping centers, and expressed his views and opinions on these four types of channels one by one, Liu Yujun listened to it fascinated, every time he heard the highlights, he couldn't help but ask, Lin Fan is also like a teacher who is kind and seductive, and he also gave detailed answers.

The two chatted, that is, two hours have passed, and at this moment the two have no strangeness when they first met, Liu Yujun talked about sex, and Lin Fan kept discussing the business district and retail, and unconsciously the waiter had come over to refill the fifth bottle of tea.

"Oh, I'm in a corner, and I've been dealing with the retail industry for many years, and I think I'm proficient in the word, but when I meet you today, I know that I'm just sitting in a well and watching the sky." Liu Yujun said with emotion.

Lin Fan hurriedly said modestly: "Mr. Liu is polite, I have a specialization in the art industry, I just spend all my time and energy on this, and your main energy is still on treating diseases and saving people, Tzu Chi the world, compared to you, I am a little too urban, and the smell of copper is a little heavier." ”

Liu Yujun laughed and said: "Mr. Lin, you are hurting me, I don't dare to treat the sick and save people, save the wounded." ”

With such a pleasant chat atmosphere, the next cooperation negotiation will naturally be much smoother, Liu Yujun dispelled the initial doubts, from Lin Fan's conversation and knowledge, he believes that "Sifan Trading Co., Ltd." is indeed a professional retail company, Lin Fan also just let Dong Rui hand over the "Yaxi" Zhonghai Pedestrian Street store store photos, looking at the dense flow of customers in the store, Liu Yujun has a deeper understanding of the strength of "Sifan Commerce".

In the end, the two sides negotiated the conditions and signed the contract, Liu Yujun's store could only be delivered at the end of August, and the contract period with "Sifan Commerce" was signed for 3 years, with an annual rent of 300,000 yuan, and the rent remained unchanged for 3 years, with a water and electricity deposit of 30,000 yuan, and he gave Lin Fan a rent-free period of one month as a decoration period.

This condition is decent, belongs to the market price, this store covers an area of 90 square meters, 3 years ago it was rented to the "House of Baume & Mercier" has been 270,000 a year, 3 years later, the rent of 30,000 yuan is not high. Therefore, Lin Fan readily agreed to Liu Yujun's conditions.