Chapter 308: Gathering
The conference room of "Sifan Commerce" was full of friends, and manufacturers from shoe factories from various places gathered together, all of whom came to discuss the processing cooperation of "Snow &Elegance" by appointment.
Lin Fan has been committed to building a set of research and development, production, sales as one of the fashion group companies, has its own shoe factory and production line is necessary, but limited to the current conditions are not mature, can only temporarily find other shoe factories to do OEM.
There are two ways to improve profit margins, one is to control discounts at the point of sale to improve gross profit margins, and the other is to reduce the cost of raw materials and find profits at the source of production by expanding the market scale and increasing the number of production.
"Snow &Elegance" currently does not have a retail terminal, it is unrealistic to increase the market size in the short term, and if the number is not large, build their own factory, the cost of putting into the production line to make shoes is not much more than looking for an OEM, because these shoe factories are not to undertake a business, the price of their raw materials is relatively low, and the cost is much lower than the cost of Lin Fan's own factory now, and the difference in price as a shoemaking factory profit is already considerable.
There are more than a dozen heads of shoe factories here, but there are two who have been regarded as the leader by everyone, one of them is the "Zhiyong" shoe factory in Huangyang County, the person in charge is named Zhou Yong, around 50 years old, this is a time-honored shoe factory, there are more than 10 factories, the factory now has hundreds of employees, net assets have exceeded 50 million yuan, this is a star enterprise in Huangyang County, and at the same time in the shoe factory in Qing Province is also the top rank.
The other is the "Aihua" shoe factory in Yunxian County in the north, the person in charge is called Song Aihua, a middle-aged man about 40 years old, who gives people the first impression that he is very shrewd and capable!
There are many manufacturers who have been invited to negotiate business cooperation today, but it is obvious that "Sifan Trading" does not have such a large business volume at present, and so many manufacturers need to undertake it at the same time. Even so, it means that some of this is "accompanying the prince to study". In fact, when these people saw Zhou Yong and Song Aihua present, they knew that they had little hope, because whether it was compared with the process or the cost, the large-scale, advanced production equipment of the 'Zhiyong' shoe factory and the 'Aihua' shoe factory have an absolute advantage, unless they look down on the list of "Sifan Commerce" and give up this business, otherwise they will have no share of their own.
A business may not be trivial to the "Zhiyong" shoe factory and the "Aihua" shoe factory, but it is a life-saving business for these small factories. With such a business, it is possible to achieve profitability this year, without which the factory may continue to lose money.
"Mr. Zhou, with you, we are out of play." Some people flatter Zhou Yong, but they are actually exploring how interested Zhou Yong is in this business, if he is not interested, maybe he still has a chance.
"Mr. Song, you have such a large number of orders now, do you also care about such a small business?" The person in charge of the factory who spoke was more familiar with Song Aihua.
Zhou Yong is the oldest. It is also the one who has been running the shoe factory for the longest time, and it is also the one that is stronger, and when he heard everyone's words, he sneered: "I'll just come and take a look." How much business can a new brand count on? Let's put it this way, I'll tell you the truth, if it's still the same price last time. I'm thinking about taking this order, of course, it's just thinking, and if the amount is small, I don't have time to accompany it. At that time, which of you is interested, which one will take it, I Zhou someone still can't look at such a small order. ”
Zhou Yong's words are very clear, the last cooperation, "Sifan Commerce" basically did not negotiate the price with various manufacturers, because the amount is very small, just let each factory produce some sample shoes according to the pattern, if the manufacturer's profit is 20% at this price, to Zhou Yong or Song Aihua such a large factory, because of the cost of raw materials and advanced equipment, the profit may be higher, can reach about 25%. It seems that Zhou Yong came here today for such a high profit, and it is impossible for the previous order to have such a high profit.
Other people have their own thoughts, according to these people's guesses, "Sifan Commerce" this order should be a formal order, but the amount can not be large, after all, it is a brand that has just started to operate, I don't know if it's good or bad, a fool will produce so many goods and pile them there, but even if it's less, even if it's 2000 pairs, the average price is close to 300 yuan, if it's winter boots, it will be higher, then there are 600,000 orders, not to mention 25% of the profit, even if it's 20%, you can earn 120,000, is enough to maintain the expenses of the factory for a period of time, Zhou Yong can look down on these small money, it is a full man who does not know that a hungry man is hungry.
At this time, someone asked Song Aihua: "Mr. Song can come here in person today, presumably for the sake of high profit margins?" Otherwise, you are so busy, and you will not condescend to come here for such a small amount of business. ”
Song Aihua smiled and said: "I am different from Mr. Zhou, Mr. Zhou is rich, I came here to see if there is room for long-term cooperation, I don't value short-term benefits, compared to the high profit margin for a while, I prefer a long stream." ”
When Zhou Yong heard this, he said with a smile: "Young is good, Mr. Song has always been far-sighted and likes to do long-term planning, but I still want to remind you today, don't have too much hope for a new brand, I have been open for so many years, like this new brand, I have not been exposed to 100 and 80, basically the first three minutes of the first three minutes are dumb, not at the beginning of the idea of earning more, and then I want to earn nothing." ”
Song Aihua smiled and said: "That's nothing, if the amount is small, even if there is a little less profit margin, the total profit is not much less, besides, make a little less money, if you can win friendship, I think it is a big profit, they all say that businessmen seek profits, but this word 'profit' depends on how everyone thinks, whether it simply refers to money, or some other additional things, which is the wisdom of the benevolent and the wise." ”
The two of them were arguing with each other, and the others could see that Zhou Yong came today with the mentality of an uncle, and he came with the mentality of a big bully, if "Sifan Commerce" is a hard bone, it is estimated that Zhou Yong should give up this order, and Song Aihua is different, it seems that he is determined to win this order, so these people are a little unhappy with Song Aihua, your family has a big business, why do you have to grab this mosquito leg meat with us small households.
For a while, everyone ran to Zhou Yongtao, Song Aihua was obviously snubbed, he didn't care, looked around at the layout of the conference room, different from others, he started to inquire about the company's situation from the last time he cooperated with "Sifan Commerce", interlaced like a mountain, not in the retail industry, naturally did not hear about the development process of "Sifan Commerce", but Song Aihua likes to make friends, he happens to have a friend engaged in retail operations in Zhonghai City, when he heard Song Aihua ask about "Sifan Commerce", The first sentence is to sigh: "'Sifan Commerce', that's a cow, the most talked about in the sea this half a year is this company, half a year to open 3 stores in the pedestrian street, every month alone in the pedestrian street has a turnover of about 6 million, this is not counted, people have developed more than 50 county franchise customers in half a year, the key behind there are a large number of queues to pay money to join and can not get, I now regret the intestines are green, if I am a little more well-informed, also borrow a million to join' Yaxi', not to mention that 5600,000 yuan a year is still very profitable" (to be continued......)