Chapter 19: E-Commerce

Although Fan Wan didn't graduate from high school, he can't prove that he doesn't understand anything, this kid used to be bored in class and read novels in addition to sleeping, and the set of "The Complete Works of Gu Long" at home has long been turned over to a rotten place, so it's not difficult to think of a store name.

But in Fan Wan's opinion, the name of his store must be different from others, and most of the women's clothing stores on the Internet now follow the name of the physical store, what red plum clothes shop, beautiful beauty clothing store, etc., as if your store pù doesn't add a women's clothing store, people don't know that you sell clothes, so Fan Wan wants to be different, he thought of a lot of names, but in the end they were all denied.

He didn't have the money to hire a planning company, and he didn't have the experience, so he could only rely on his own feelings to explore.

After thinking about it for a long time, Fan Wan didn't have a satisfactory answer, so he put aside the name of the shop first, anyway, the name could be modified, and he was not in a hurry.

Exporting the photos in the memory card, the wholesaler only promised to lend the digital camera to Fan for a day later, so he had to return it today, and besides, his ID card was still pressed there!

A total of more than 40 kinds of clothes are all put into the store, each of which must be filled in the background of the store one by one, Fan Wan, who has never been in contact with women's clothing, is also constantly understanding in the process of learning, from the size number, what kind of figure to wear, how many kinds of clothes, how many kinds of cuffs, all according to the information he got to fill in, if you don't understand, go to someone else's store pù to see, however, these are nothing, just fill in according to the prompts.

It's not these things that really make Fan Wan rack her brains at all, because the most headache is the keyword combination and shelf time of each product!

This is the most important thing, because the number of online treasures purchased is simply staggering, and how to make your baby searchable by others depends on this keyword and the time it takes to get off the shelves.

Fan Wan doesn't understand, so he is not in a hurry, one by one, first set up keywords, there are detailed examples of keyword formation in the background of the purchase network, and the dense text will definitely have a headache if others read it, but Fan Wan can't, he knows that if he doesn't analyze these things clearly, even if he composes keywords, the search volume is pitifully low!

People have a habit of being confused when they see a long speech, and they will automatically ignore some information, after all, this is not like a teacher reading a text aloud, which is basically equivalent to swallowing dates.

When many sellers see this, they will take a rough tour and then start to set up keywords to put clothes on the shelves, because people are easy to be impetuous, most of these people don't understand the Internet, they just use the purchase network as a platform to make their clothes have one more sales channel, and the real focus is still in the physical store!

There are even many merchants who want to settle in and find that they don't understand it at all, and they don't even want to learn, so they give up directly.

However, Fan Wan can't, he doesn't have such a thick family foundation, he only hopes to buy the network, so he can't be like other businesses, for a new thing, he must use money to urge himself to devote himself wholeheartedly.

The keyword is the title of the product, you must ensure that your clothing has enough keywords in order to let more people search for it, Fan Wan directly closed the website for this reason, and went to find Internet search information to let yourself have a deeper understanding, so that you have a preliminary understanding of it.

With the passage of time, Fan Wan's wallet is also shrinking, and his store pù is officially launched, and Fan Wan spent a week setting the keywords and shelf times of all products.

Each of these items took several hours to get up to speed as you became more proficient.

However, the effect is average, just a little better than most stores, so he is researching every day, and after the keywords are listed, the number of the background of the tong guò begins to be filtered and resorted and combined!

This process is very complicated, Fan Wan is also from confused to gradually clear, buy the network to radiate the whole country, and Fan Wan began to specialize in people who don't know geometry, and there are many people who are smarter than him, so he naturally can't be lazy.

Finally finished these things, and all that Fan Wan left was to wait, waiting for the test results a week later.

Regarding the name of the shop, Fan Wan has finally made a choice!

Directly named: Small Town Story (Note: This is apocryphal, and has nothing to do with reality)

The story of the small town, Fan Wan hopes to convey a romantic message to customers, because doing business is the same as falling in love, and it is necessary to create an atmosphere to reach an agreement, although there is not much heart, but compared to those so-called XX women's clothing stores, it is much stronger.

Fan Wan's business has always emphasized the feeling of giving customers, just like selling pirated CDs, if it is not for packaging, it is estimated that the price will not be sold at all.

Now Fan Wan is really in contact with the Internet, he feels that this is an untapped market, although there is gold everywhere, the way to mine is very different from the traditional model, if you use the old concept to operate, there is only a dead end.

This world is very cruel, there is no progress and can only be eliminated, Fan Wan did what he can do now, and then directly invested in the purchase network, searching for the information released by this website platform!

In the summer of 2003, a historic event occurred on the Internet in China, a website called Buy.com appeared, which changed the traditional business model and directly impacted the traditional retail industry. Let the traditional industry suffer a heavy blow directly!

This kind of business activity, which uses information network technology as a means and centers on commodity exchange, is directly called e-commerce.

Fan Wan looked at the wholesale website called Grimm Baby in front of him, and was a little dumbfounded, he only now knew that there was a platform called Grimm Baby on the purchase network, but this platform was a gathering place for wholesalers, and it was also a transaction method for the purchase network, but the role was to facilitate merchants to find the source of goods.

In other words, the target users of Green Baby are retail sellers, while the customers targeted by the purchase network are ordinary mass consumers.

Seeing this, Fan Wan was shocked, although this company is very small, but the potential is outrageous, the entry conditions of the purchase network are enough to make people excited, and now the most important supply problem has been solved, and the Green baby and the purchase network are directly docked, forming a complete industrial chain!

This is enough to disrupt the current trading model.

E-commerce, e-commerce, Fan Wan looked at the information displayed in the computer, smiled bitterly, think about it, you only need to move your fingers in front of the computer, and it won't be long before the goods will be delivered to the door, this kind of service, who doesn't enjoy it!

Fan Wan felt that she knew too little, and since the opening of the store, there has not been a single customer, and her popularity is pitifully low.

Speaking of this, it is necessary to mention a way of communication created by the purchase network, the customer asks about the product is a software independently developed by the guò website, which is divided into the buyer's version and the seller's version, similar to QQ, but it is used for transaction services, the buyer's interface is relatively simple, and the seller can see a lot of numbers.

Fan Wan can only understand the same thing now and do her homework.

The appearance of the purchase network in China has caused a huge response, people are very curious about what this website can do, of course, it is very shocking after understanding, but people have never been exposed to this kind of transaction before, so most of them are just looking, there is a purchase of **, but there is no determination to trade, the core problem is not at ease!

The transaction method is set up by the purchase network, the customer takes a picture of the baby, and the money is directly handed over to the purchase network after payment, and the seller delivers the goods, and then the buyer receives the goods, click to confirm the receipt, and the money will be hit to the seller's account!

Only when this process is completely completed can the transaction be considered successful!

But the problem is that Buy.com has only just been established, and people don't trust such a website, so the shop on the website has almost no business.

As a result, many sellers with physical stores have begun to abandon the platform, and the store pù is almost ignored online, only a few people like Fan Wan are still researching and holding their positions, and when those who give up want to come back again, they find that they have no chance at all.

But now, even if the buying network keeps sending messages for sellers to persevere, not many people believe it at all, even Fan Wan is a little shaken, but he is unwilling to give up, he has no way out, he can only fight against the water!

The headquarters of the purchase network is located in the apartment of a community in Hangzhou, including the boss Lu Tao, more than a dozen employees are working hard, and the visit wèn index of the purchase network is also climbing to a new high, with tens of millions of traffic entering the station every day, which means that the number of people visiting the website is at least more than one million!

At this time, Fan Wan was scolded by Lin Xin at home, looking at the messy room and Fan Wan's chicken-nest hairstyle, Lin Xin almost didn't go crazy.

"What the hell are you doing? It's only been a long time since you've been like this, believe it or not, and now when you go out on the street, people will think you're called Hanako! Lin Xin looked at Fan Wan's declining expression, and her anger was almost unbeatable.

Fan Wan lowered her head and didn't speak, and the computer still showed the pirated retouching software she was learning, and the whole room was already in chaos.

These are the results of Fan Wan's half a month, and now that the landlord has found out that the house has been made like this, he is naturally embarrassed to quibble, so he can only let the other party accuse.

scolded for a long time, Lin Xin also had a headache, so he began to beckon Fan Wan to clean up the house, and then the two cleaned the house again, but this was not over, just when Fan Wan was about to sit down again to learn PS, Lin Xin drove him directly into the bathroom!

"Go take a shower, come out after taking a shower!"

Lin Xin is also helpless, girls love cleanliness, so I also hope that the people I come into contact with can love cleanliness!

But Fan Wan threw himself on the shop, how could he have time to care about this, if Lin Xin hadn't come over, he would have really become a flower child.

While Fan was taking a shower, Lin Xin also began to clean up his bedroom and computer desk for him!

"The soot is full, and I don't know what I'm doing!" Lin Xin was very helpless, and after cleaning up, he sat in front of the computer.

Waiting is difficult, Lin Xin suddenly thought of Fan Wan's women's clothing store in boredom, and couldn't help but be a little curious, so she clicked out the website that had been opened!

But this look shocked Lin Xin!

Although Fan Wan himself has become extremely sloppy and his room is messy, his women's clothing store called Tales of a Small Town, Pù, is dressed up very beautifully!

This beautiful is not to say how gorgeous the store looks, but it feels very comfortable, with a clean, uncluttered interface, clear photos, and detailed product descriptions, you can't believe that this is a boy-opened shop. (In the early stage of the purchase network, there is no store pù template or the like, and the simple decoration is very surprising, and some stores have not even been decorated!) )

This is what Fan Wan has done during this time, he doesn't know how to make pictures, so he teaches himself pirated software on the Internet, although he doesn't do well, but it's better than not doing it at all.

You must be ahead of others in doing business, especially selling things online, giving people the feeling that you must be a bull!

However, Fan Wan was taking a bath in the bathroom at this time, and he didn't know what Lin Xin was doing, and he didn't even notice the first dingdong sound coming from the external speaker of the computer!

I have long been blocked out by the sound of showers!

As for Lin Xin, she looked at the interface that suddenly popped up stupidly, and while showing surprise, she also started the first "pick-up" of the story of the small town!

I saw that the window of the chat software suddenly flashed, and then I saw a message from a person with an account named Zhao Gaofeng!

"Hello, how do you sell this dress? My girlfriend's birthday is coming up and I want to buy her one! ”

After saying that, a connection message was sent again!

Connect to an aqua blue dress sold for Town Story!

Note: In fact, the initial stage of "Buy.com" was very difficult, I believe many friends have tried, and the things I wrote are some basic things to do, which may affect the storyline, but if I don't explain it clearly, I'm afraid it will be more complicated later, so I can only come step by step.

To be honest, the early sellers were really awesome, and they basically could make money when they went in, which was completely different from the current corpses everywhere! Look at the plot, Zhao Cin will not disappoint everyone, beauties or anything will come out, if you have other ideas, I believe in Zhao Sin and will shake some dry goods out, but please also include more people in the ox fork!

Finally, Zhao Xin hopes that everyone will support a lot, collections, recommendations are needed, I will write a story that everyone likes!