Chapter 543: Mobile Payment

"Xiao Ning, oh my God, what do you think, why did you spend another 100 million to go out."

Originally, the funds were already relatively tight, but Chen Qingqing didn't expect that Zhang Ning spent 100 million for no reason.

Moreover, this is only the first cost, and more money will still be spent in the future in terms of the construction and promotion of the entire website. In particular, this is not a year, a full contract is 20 years. This means that over the next 20 years, Penguin will have to pay 2 billion yuan.

Even if Chen Qingqing supports Zhang Ning again, he still has some things to understand.

"Xiao Ning, I know you like online literature very much. Of course, I am also very optimistic about the development of online literature in the future. However, the domestic online literature market has just started, and it has not yet matured. It is beneficial for you to use so much money to do this market at once, which is beneficial to online literature, but it is not beneficial to us ourselves. ”

Chen Qingqing said bitterly, "Moreover, if you make such an investment, the company's cash flow will soon see a red light." ”

"I know."

Seeing Chen Qingqing coming, Zhang Ning smiled slightly.

"Mobile is a big monster, we haven't been able to get into their business before, and now we can spend 100 million yuan to win one of their sub-businesses, which is also a breakthrough. I think it's necessary. ”

"I know, but it's too much investment. And, in the short term, we can't make a profit at all. ”

"I also know that we can't make a profit, but I don't think we're going to lose much."

"I won't lose much. The platform usage fee alone is 100 million, not including anything else. In total, we have to spend at least 200 million yuan a year. In terms of genesis performance, their total income is less than 50 million per year. This is only the total income, if you talk about profit, it can basically be ignored. In other words, we still have to throw 200 million yuan into it every year. ”

Although Chuangshi is not a subsidiary of Penguin for the time being, when Zhang Ning invested in the mobile market, he had a look at the situation of Chuangshi. Comparing the two, Chen Qingqing has come to the conclusion that this is definitely a loss-making business.

"Hehe, Qingqing, you're pretty good. If we just calculate the genesis, it is true that we cannot make a profit at all. However, our current business is not a PC Internet business. ”

Genesis was established less than two years ago, and the total income was naturally very low.

Moreover, not only now, in fact, in later generations, the total income of online literature on the entire PC computer side is also relatively low.

This is due to a lot of convenience.

One is that the payment issue is still a bit troublesome.

In addition, the biggest problem is piracy.

Nine out of ten pirated readers, you are a flyer, and it is difficult to make this income.

"Not a PC Internet business?"

Chen Qingqing was a little puzzled, "This is not what a PC Internet business is, okay, don't tell me, he is a mobile phone." However, even if he changed to a mobile phone, the mode was still the same as the PC Internet. ”

"Nope."

Zhang Ning shook his head, "It's different." ”

"One is a mobile phone and the other is a computer, how can it be the same. Of course, now we still look and feel that they are the same. Even, you will feel that the functions of mobile phones are not as powerful as those of PC computers. However, I think that many things that can be done on mobile phones may not be possible on PCs. For example, the issue of payment. ”

"Payment questions?"

"Yes."

Zhang Ning nodded, "Qingqing, our penguin company has been established until now. Although Penguin Games has maintained a high profitability, we are not very profitable compared to other companies. On the one hand, it is because we did not let Penguin Technology, including Soso, join the profit plan too early. But on the other hand, it is also because we have not opened up payment channels. Of course, we also have a card. It seems that topping up and the like is already very convenient. But after all, this is still a recharge through the guò card number, and he still needs to run out of the house and go outside to buy a recharge card to recharge, which is obviously very inconvenient. ”

Relatively speaking, it is much more convenient to pay online with online banking.

However, the promotion of online banking cannot be popularized all at once, and there are still many people who do not know how to use online banking.

Not only that, I expect. Not only now, but even in the future, there are still a considerable number of people who do not know how to use online banking and do not want to use online banking.

Such a situation will have a certain impact on our payment problems.

In other words, no matter how good our product is developed, they will not spend money on it.

"Xiao Ning, are you too perfectionist. It's impossible for us to get all users to pay to use our products, it's impossible, it's unrealistic, we just need to grab a part of it. ”

"Qingqing, you still don't understand what I mean. Maybe I'm a perfectionist, but I think. It's not that we don't have this opportunity, for example, if I enter the mobile reading market, maybe we can solve this payment problem. ”

"How to solve it? It's not easy to recharge on the computer, how to charge the mobile phone. ”

"Oh, you're talking about recharging with SMS."

Chen Qingqing seemed to understand.

"No, although SMS recharge seems convenient, I think it's also quite troublesome. In my opinion, mobile top-up does not require SMS at all. If users want to buy any products, for example, they want to read our VIP novels on their mobile phones, and directly click to confirm the purchase, we can directly deduct their phone bills without SMS recharge. Qingqing, what do you think, how about such a payment? ”

"Direct charges."

Chen Qingqing nodded, "If that's the case, it's more convenient to pay for this." ”

"It's not just convenience, it's simply the most convenient way to pay."

Among a series of recharge methods in later generations, mobile phone recharge and mobile payment have always been the fastest means of payment, and there is no one.

"When users use mobile phone payment, they don't need to use ID cards, they don't need to log in to the special payment industry, they don't need any verification codes, and they don't need to go out, just like we usually operate computers, as long as we use the mouse with a click, our payment has been completed."

"Well, the payment problem has been solved, but the investment of 200 million a year is still too much."

"More than 200 million is a little more, but our payment problem is solved, and our profitability will definitely not be bad. Qingqing, don't use the income and profit of the creation to determine the reading on our mobile phones. This is incomparable, and, Qingqing, you must know that domestic mobile phone users are more than 3 times more than computer users. Besides, there is no piracy on the mobile phone......"

One is the issue of payment.

The other is to solve the piracy of novels on mobile phones.

Both problems have been solved, and the profitability of online novels is simply a matter of minutes.

"Oh, by the way, you have one last question, the company's cash flow."

If it weren't for the company's low cash flow, maybe Chen Qingqing wouldn't have come to tell him about it, "But, Qingqing, don't worry, when I finish handling the business related to mobile, I will immediately build you a giant Internet company with the richest cash flow in China." ”