Chapter 426: Advertising Tycoon: Jiang Nanchun
An apartment in an office building.
"Nima, I have to wait for the elevator again, damn, I have to wait every time I go to work, I'm going crazy."
A man carrying a bag and about to go upstairs said.
"Hehe, wait a minute, we have thousands of people in the office building, there are only a few elevators, and the floors are dozens of floors, what can we do."
"That's right, it's too boring to wait here, and it will take at least ten minutes for them to come down."
"Hehe, if you're unlucky, you won't be able to wait for ten minutes, or you can climb the stairs."
"Forget it, our company is on the 47th floor, and you asked me to climb the stairs, didn't you kill me."
Several white-collar elites are chatting at the elevator door from time to time.
"Hey, when did you get this electronic display?"
"It seems like last week, I thought it was something, but I didn't expect it to be an advertisement."
"Khan, I thought there was something to see in the movie."
"I don't think it's worth it, but it's a waste of time to wait for the elevator, so it's okay to look at the advertisement."
A few people talked and laughed, but they watched the advertisements they didn't usually watch.
"Hey, Nokia has launched a new phone."
People who have never seen advertisements so seriously can't help but be surprised when they see the advertisements on the monitor.
"It looks like yes, it's still handwritten, it's just a little expensive."
"It's expensive, but the Nokia brand is still good. Or, buy one. ”
"Damn, it's so expensive that you ask me to buy it, why don't you die."
"What's expensive, who doesn't know your salary, you can buy several pieces a month's salary."
A few minutes later, the elevator came down, and everyone didn't say anything more, and went up the stairs one after another.
However, the advertisement at the elevator door has been deeply imprinted in their minds.
Similarly, after they left, the next group of white-collar workers were waiting for the elevator when they looked at the advertisements on the electronic displays.
Why, you ask, isn't this nonsense?
The elevator didn't come down, can't you watch the advertisement to relieve the boredom, besides, the advertisement is okay.
This phenomenon also appears in all large and small office buildings in Yanjing City.
Of course, even if someone sees such an advertisement, some people will ignore him.
However, there are some people who already have the idea of buying.
The most important thing is that these people are different from other groups, and it is useless for other groups to have the idea of buying, and it hurts them to buy it at such an expensive price. But for these white-collar workers, they not only have the idea of buying, they also have the funds to buy this mobile phone. Yes, the white-collar workers who can enter and exit these high-end office buildings, even if they are not rich, are richer than ordinary workers. At least, that's around the year 2000.
Let's turn our attention to Nokia.
Liang Shimei, who doesn't have too much hope for Focus Media, has been called to the office by the CEO of Nokia China.
As soon as she entered the office, Liang Shimei's heart was half cold.
This was no ordinary company meeting, and she understood it from the moment she found out that the headquarters had sent someone to it.
Moreover, at this meeting, Liang Shimei felt that she was coming for herself.
Sure enough, not long after the meeting, Mr. Liu, who was sent by the headquarters, said, "According to the number sent back by the market, our latest mobile phone is not good in the Chinese market, can anyone answer this question?"
Liu is always the global president of Nokia and the immediate boss of Nokia China CEO "Feng Yang".
As soon as he heard the words of the global president, Feng Yang knew that this was the reason why Xingshi was asking for guilt.
However, it is true that the Nokia Qì model does not sell well in China.
In his heart, Feng Yang set his sights on Liang Shimei, the president of advertising.
Although Feng Yang knows that this has nothing to do with Liang Shimei, whether a product sells well or not, he has to do with operations, sales, and advertising...... and so on, of course, the biggest relationship is him as the CEO. However, at this time, a scapegoat had to be found.
"Mr. Liang, you are the company's advertising president, and you have always been promoting our mobile phones, so you talk to Mr. Liu."
"This ......"
Liang Shimei looked at the CEO with dissatisfaction, and was unhappy, and kicked things to herself if the company had a problem.
It's just that even if Liang Shimei is dissatisfied, Feng Yang is the CEO of Nokia China, what can she do to him.
In order to protect herself, Liang Shimei said, "Mr. Liu, we have studied it, although the mobile phone is very creative, but his price is a little too high, and many of our domestic users can't accept it." ”
"Too high?"
"How is this possible, the price of the N98 we launched earlier is not much worse, why is it selling well?"
"Mr. Liu, it's not all about the price, maybe it's because the phone is too innovative, and everyone doesn't know how to use it."
"Our main focus is innovation, the main focus is handwriting, people in other countries can accept it, why can't we accept it when we get to the mouth country?"
"Mr. Liu, in fact, there is not enough time, our mobile phone has just been launched in China, and users have not reacted so quickly."
"Yes, it's been three months, and they haven't reacted yet, are the Chinese so slow to react?"
Just when the global president kept looking directly at Liang Shimei, suddenly, a person broke into the meeting.
"Ladies and gentlemen, the hot sale of mobile phones in Yanjing has led to the end of stock, and hundreds of dealers have frantically destroyed the phone and asked us to step up delivery. There are still some who can't wait, and they have already gone to Guangdong to sell goods from outside to Yanjing. ”
"Oh, no."
This is a divine twist.
Just now, I said that the sales were not good, and now the sales will be out of stock immediately.
Everyone in the meeting was dumbfounded.
The most dumbfounded is CEO Feng Yang, "Mr. Liang, I seem to remember that we didn't promote it in the Yanjing area." ”
For a moment, Liang Shimei almost didn't understand what was going on.
That's right, I didn't do promotion in the Yanjing area.
However, at such a moment, Liang Shimei remembered Focus Media, who asked her to talk about cooperation a few days ago.
Yes, that's him.
Could it be that this guy's Focus Media is really so powerful?
Although I don't know, Liang Shimei is not a vegetarian, whether his kid is good or not, or whether it is a good thing that the kid did, but anyway, this credit has to be taken to his head, and he hurriedly said, "No, Mr. Feng, I also tried it in Yanjing recently, but I didn't expect the effect to be so good." ”
……
Shanghai.
"Tianqiao, I haven't been together for a long time recently."
It is Jiang Nanchun who is about Chen Tianqiao.
Previously, when Chen Tianqiao was making a website, he was a customer of Jiang Nanchun's IT advertisement, and later gradually became friends.
Jiang Nanchun, who caused the advertising company to close down due to the cold current of the Internet, made an appointment with Chen Tianqiao for dinner, and the right to relieve his depressed mood.
"yes, it's been almost a year. By the way, how is your company? ”
"It's down."
Jiang Nanchun replied depressedly.
"No, no, you're the boss of IT advertising."
"What about the boss, he will fall if he says he will fall."
Jiang Nanchun took a big sip of wine, "Don't talk about our company, by the way, how is your website doing." I estimate that the way out of making a website is not very big now, and I guess you will not have a good time. ”
"Hehe, we've turned around and stopped making websites."
"Ah, don't do a website anymore, what are you doing?"
Jiang Nanchun and Chen Tianqiao haven't seen each other for a long time, but they don't know what Chen Tianqiao is doing.
"As for online games, there are hundreds of thousands of games under the company that are online at the same time."
Subsequently, it became Chen Tianqiao's one-man performance.
He kept talking about how the online game was, and in the end, Jiang Nanchun didn't know how he left.
Back home, Jiang Nanchun wrote such a text, "Life is like a rush, on the way I saw a big bus, there were many people on it, it must be a good industry, I also rushed up." With my youth and strength, I pushed a lot of people aside, and finally found a place by the window. Since then, I have my name in the rivers and lakes, and my status in the industry. But Chen Tianqiao didn't squeeze into the bus, he continued to walk, and soon, he found a purple convertible Ferrari parked on the side, he opened the door, stepped on the accelerator, and left. ”