Chapter 3 New Film Screening

"I'm not playing." Lily threw away the Rubik's Cube and exclaimed in an American-flavored tone: "Tianbao, you are amazing!" ”

Tianbao smiled on his face, his chin was upturned, proud like a princess in costume, but his mouth was modest, "I'm not that powerful, sister, you will be better than me if you play a few more times." ”

Shen Chong sat on the other side of the sand, reading the script, and said with a smile: "Tianbao, your chin is about to penetrate the ceiling." ”

Tianbao let out a loud "snort", turned his head, and ignored him.

Lily snickered.

Now that it was summer vacation, Shen Chong went to Boston, and she was trapped at home to learn calligraphy, so she immediately turned into a little follower, went around the United States, and then came to Hong Kong.

"Tianbao, is it fun to shoot commercials?"

"It's not fun at all." Tianbao jumped off the sand, picked up an apple, and said, "I always let me play the Rubik's Cube in front of the camera, and I played for several days, and I was bored to death." ”

"But it's a good shot, you're so beautiful on TV, you're very popular." Lily leaned on the sand, blinked, and said, "The whole of America is talking about you, saying that you are a magical and cute little oriental beauty." ”

"Really?" Tianbao pursed her lips vigorously, her face tensed, and suppressed her smile, she sat back on the sand, handed the apple to Lily, and said, "Sister will give it to you." What else do they say? ”

"Say you're smart and beautiful, say you're an elf, a little fairy from the sky." Lily took the apple, nodded her forehead, and said with a smile, "It's as charming as Shirley Temple." ”

"People aren't that good." Tianbao's eyes were bent, and he pretended to be reserved, pretending to be casual, and asked, "Sister, who is Xiulan Temple?" ”

Tianbao's delicate little adult appearance made Lily laugh, and she rolled around on the sand with her pillow in her arms, laughing non-stop.

Shen Chong also smiled, he put down the manuscript, walked over, patted Tianbao's little head, and said: "Shirley Temple is a big star in the United States, everyone loves it, and she is as cute as a Barbie doll." ”

Tempo shook her head vigorously and broke free from his clutches, she was a little annoyed by the laughter, and ran into her bedroom, and then slammed the door shut to show her dissatisfaction.

"You offended her?" Seeing this, Lily asked with a smile: "On the first day I came to Hong Kong, I saw that you were still very close, and the second day there was a cold war, what happened?" ”

Shen Chong also picked up an apple, took a bite, and said, "I hacked her private money, so she kept looking at me unpleasantly." ”

"What private money?"

"The remuneration for making commercials." Shen Chong said vaguely: "There is also the remuneration for the book." ”

"You're too black-hearted, the advertisement shot by Tianbao is a household name in the United States, at least it can make you a few million dollars more, and you don't even pay her." Lily disdainfully, then turned her head and said loudly to the bedroom: "Tianbao, Shen Chong is a black-hearted stingy ghost, isn't he?" ”

"That's it!" From the bedroom, there was the sound of an urn, "He's a big villain!" ”

Shen Chong took a big bite of the apple, shrugged his shoulders and made an indifferent motion.

"It's so thick-skinned." Lily was helpless, glanced at him, and asked, "Tianbao has also written a book?" ”

"Yes, "You Can Play the Rubik's Cube Like Me", which I co-authored with Tianbao."

"The remuneration was also hacked by you?"

"Of course."

"Cousin, that's her legal income." Lily said, "You can't really be greedy, right? This is against the law. ”

"How can I be so shameless." Shen Chong threw away the kernel and said, "Hundreds of thousands of dollars, give her a little girl to hold, who can rest assured." ”

Lily was taken aback and subconsciously asked, "Hundreds of thousands of dollars?" ”

"yes." Shen Chong smirked and said, "This book was launched at the same time as the Rubik's Cube advertisement, and has been on the New York Times' non-fiction bestseller list for two weeks. ”

Growing up in the United States, Lily naturally knew the value and influence of the New York Times bestseller list, and she looked incredulous, stunned for a while, and finally sighed in English: "It's amazing!" ”

Since the amazing Rubik's Cube talent of Tianbao, Shen Chong has the intention of using her as the image spokesperson, and made arrangements early, when the new Rubik's Cube was listed, he arranged for Tianbao to shoot commercials, and then put it on major TV stations in the United States, and announced that he would hold a "Million Dollar Rubik's Cube Competition", deliberately highlighting the high-end professional image of the new Rubik's Cube, and pouring another scoop of oil on the already hot Rubik's Cube market.

The book "You can also play the Rubik's Cube like me", Shen Chong completed the sample as early as May, he is responsible for the text, Tianbao is responsible for the image, illustrated and illustrated, it is said to be the Rubik's Cube teaching book, in fact, most of the content is Tianbao selling cute photo photos......

As soon as the advertisement was released, Tianbao's smart and cute image immediately attracted the attention of many children and parents.

This is also a double win, on the one hand, the promotion of the Rubik's Cube, on the other hand, the royalties also offset the investment in advertising.

Shen Chong went to the United States this time, settled the first installment of the remuneration by the way, and after coming back, he showed off the check that Tianbao deserved, and then handed it over to Aunt Liu......

So Tianbao has a cold war with him every day.

"Lily, when are you going back to the United States?"

"Next week, go back before school starts, otherwise my dad will catch me practicing calligraphy and be bored to death."

"You've been running around for the past few days, and you've visited all the attractions in Hong Kong, right?" Shen Chong smiled and said, "Do you want to go to the mainland to have a look?" ”

"Can I go to the mainland?" Lily was pleasantly surprised and said, "Go to Huangshan?" ”

When Lily came to Hong Kong and saw a lot of photos taken by Shen Chong of the scenery of Huangshan, she immediately fell in love with this famous mountain and wanted to travel.

"It's not Huangshan, it's Shenzhen, just across from Hong Kong."

Hearing that she was not going to Huangshan, Lily was a little regretful, and asked with little interest: "What's interesting there?" ”

"China has a vast territory and a large population, and it doesn't have to be famous mountains and rivers to be fun." Shen Chong explained: "Ten miles of different winds, hundreds of miles of different customs, thousands of miles of different sympathy, there are considerable places everywhere, you grew up in the United States, and when you come back, look around, don't have fun." ”

"So to speak." Lily's eyes lit up and she said, "Then I must go and see it." ”

"Then it's decided, you give me your passport tomorrow, and I'll find someone to help you go through the immigration formalities first."

After discussing, Shen Chong looked at the time, then knocked on Tianbao's door and said, "Tianbao, come out, it's time to go, the movie will be released in a while." ”

After a while, Tianbao opened the door, and she changed into a pale yellow dress with a bow tied on her head, which was delicate and cute, but her little face was still tense.

"Tsk, that's beautiful."

"Humph!"

"Tempo." Shen Chong was helpless and made a surrender form: "Say the conditions, how can you forgive me?" ”

"Buy me a big doll." Tianbao immediately made a condition, she gestured and said: "It's bigger than me, it's so long, it's so tall, I can sleep in my arms at night." ”

"Okay, no problem." Shen Chong agreed, and said with a smile: "If you want a doll, you said it earlier, I don't have anything else, there are many dolls, how many you want." ”

"Cut." Tianbao didn't believe it, "and bragging." ”

"When your sister comes back, you'll know if she's bragging." Shen Chong smiled, then beckoned Lily and said, "Let's go, if you don't leave, it's really too late." ”

Tonight they are going to attend the preview screening of Wang Jing's new film.

"Crazy Robbery" held a test screening, and the response was good, and the praise and praise given by major film critics in time after its release played a role in boosting the box office.

So after Wang Jing's "Chasing the Girl" determined the release schedule, he also did the same and held a test screening, and Shen Chong, as an investor, naturally wanted to attend the show.

The jaw-dropping box office results of "Crazy Robbery" made Shaw Brothers deeply appreciate the benefits of screening third-party independent film companies, and Wang Jing is Shaw Brothers' own person, so the screening contract was signed very happily.

The last time I held a preview screening at a Broadway theater, and then took away at least one million of the box office of "Crazy Robbery", which made Shaw Brothers feel painful, and this time there was a test screening, Shaw Brothers immediately took the initiative to show goodwill, saying that there are screening facilities in Shaw Brothers Studios in Clear Water Bay, and there is no need to trouble Broadway theaters anymore.

Wang Jing's father and son have deep connections in Shaw Brothers and TVB, so although this "Chasing Girls" has a limited budget, the actors are not ambiguous at all, the men have Shi Xiu, Wang Yu and Chen Baixiang, the women have Huang Xingxiu, Zheng Yuling, Li Siqi, and the cameos Zhao Yazhi and Mi Xue, which can be described as star-studded and have a strong lineup.

Shi Xiu played flawlessly in "The Peerless Twins", which just set a new record for Hong Kong ratings, and is a popular student praised by TVB.

Wang Yu is the star second only to Fu Sheng in the limelight among the new generation of Shaw Brothers actors, starring in "God Fight" and "Kung Fu Kid", both of which are extremely impressive at the box office, and is the most popular comedy kung fu star before Jackie Chan.

In Shen Chong's memory, these two will not be very smooth in the future, Shi Xiu will slowly become a trick, and Wang Yu will be desolate because of Fu Sheng's death, and he will die in his 5o.

As for Chen Baixiang, this guy looks stupid, but he is extremely shrewd, not only bringing a big beauty like Huang Xingxiu home, but also doing business and acting well, eating and playing, although there are ups and downs, but the overall life is very moist.

Several female stars are mainly in the TV career, and only Zheng Yuling will have some achievements in the film industry in the future, but at this time, she is still a program host who jumped from the collapsed Jiayi TV Station to TVB.

"Chasing the Girl" did not meet Shen Chong's expectations, it is a light-hearted and funny urban comedy, similar to the movie of the same name produced by Xinyicheng in the previous life, in this movie, Wang Jing's gag is at first sight, this comedy style, in 1979, is still quite innovative, and there was constant laughter at the test screening.

"Lily." Seeing halfway, Shen Chong turned sideways and asked, "What do you think?" ”

"It's very crude, there's a lot of vulgarity, typical of Hollywood's low-budget comedy style." Lily replied softly, "There are so many places, I don't think it's funny, why do they laugh so happily?" ”

"It's a cultural discount." Shen Chong replied: "Many of the jokes in this movie are related to the current Hong Kong pop culture, you are from the United States, and you don't know about these cultural backgrounds, so you don't think it's funny." ”

"Oh, I see." Lily suddenly, she asked again, "What does the cultural discount mean?" ”

"Don't you know?" Shen Chong was a little surprised, this was common sense knowledge in later generations, he explained: "Due to cultural differences and differences in cultural cognition, when the audience accepts unfamiliar cultural products, their interest and understanding ability will be discounted, so it is called a cultural discount." (Note 1)

"I've never heard of this theory." Lily shook her head and said, "But it sounds reasonable, and the word cultural discount is quite vivid." ”

Shen Chong didn't speak, he watched the movie absentmindedly, thoughtfully.

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Note 1: The concept of cultural discounts was only introduced in 1988.

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