readx;?3When the Japanese market opened up, in fact, it became a hot commodity in Southeast Asia and other markets. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

It seems that the Southeast Asian market has sold more than 10 million units, which is far higher than Apple's market share.

As long as the users in Southeast Asia have high requirements for cost performance, they want a general experience, and at the same time, the price is expensive. Therefore, 3 has naturally become the first choice of many consumers in Southeast Asia.

The reason why the Japanese market has experienced difficulties in the past period of time is that Japanese consumers are not too sensitive when it comes to value for money.

Especially for products such as mobile phones, they are often displayed in front of relatives and friends, so the price is often more important than the price.

A mobile phone with a very good cost performance is not as good as a mobile phone with a high price.

Well, in fact, the competition among mobile phone manufacturers in the future is becoming more and more cruel, as long as the price of the series has been continuous, in a few years, the next few generations of products, will gradually become high-end.

As more and more consumers experience 3, it is certainly possible to cultivate a large number of loyal consumers.

People's hearts are flesh and blood, and fans are not cultivated successfully in a day. As long as you maintain the features and benefits of your products, you will definitely have more and more fans of your products.

At the current sales momentum, 3 inventories, roughly in the first quarter of next year, will be emptied.

So, there is no shortage of clamoring in the market for 4 to be launched soon. Even, some media said conclusively, saying that this year's Double 11 is >

In this regard, Wang Qinian specially clarified: "Not so fast, at least in the next six months, 4 will not be listed!"

After the news came out. The manufacturers in the XOS camp were in good spirits for a while, and they felt that the boss was still quite benevolent.

If it is other giants, their own terminals sell well, how can it be possible for other compatible manufacturers to make more oil and water?

Smaller partner companies are not the case, and they need more sweeteners to encourage manufacturers in the same camp to produce XOS mobile phones with firm confidence.

Even, in order to give the XOS camp manufacturers a breathing cycle, the partner company will sell out the inventory of each generation of products before the new products come out. Give a window period of a few months.

Although the partner spares no effort to push, Wang Qinian still understands that the core competitiveness of the partner in the mobile Internet era is not to wait for their own terminal products. It is a gang of three heroes, and many manufacturers have come out with XOS terminal mobile phones, which has formed the current pattern.

In order to increase the attractiveness of the former XOS terminal. My friends actively cooperate with mobile game companies to put a variety of popular games such as "Fruit Ninja", "Angry Birds", and "Plants vs. Zombies". have been ported to XOS systems.

Of course, these mobile game companies in the European and American markets, in fact, also attach great importance to the XOS platform. Under the solicitation of the partner company, these games have XOS versions, which are naturally translated into different languages. There is no XOS version. It is a rapid overtime work to produce the XOS version.

In addition to games, social software, news software and various application software, the XOS platform is also extremely rich, and the United States ER. As well as QQ, Weibo, WeChat, etc. in the Chinese market, XOS versions have also been developed.

Of course, the TT voice software that comes with the small partner company is also very powerful. , with the function of adding friends, directly using voice dialogue and online chat with friends. Acquaintances can directly bypass the operator's voice and SMS services, and only need to consume a little data fee.

The Japanese version of TT voice software is also operated by the partner online company, otherwise, Softbank is not the unjust leader, and is willing to pay for the empty platform of the partner online.

In fact, the little partner online (Japan) company, in addition to the online entertainment platform built by itself. The company has entrusted the operation rights of many Internet applications in Japan to the company of Little Partner Online (Japan).

For example, partner wallet, TT voice, partner mobile browser, partner Japanese input method, partner search, partner app mall, partner e-commerce......

A series of mainstream products in the Chinese market and the right to operate in the Japanese market are all given to the company Online (Japan). This is the reason why SoftBank can throw 100 billion yen in exchange for 20% of the equity in one go.

Of course, selling some of his shares to SoftBank does not mean that Wang Qinian now intends to sell his Internet business in Japan.

In fact, unless there are major difficulties in the investment environment due to poor management, they will choose to sell assets in order to reduce losses.

But the current partner online (Japan) company is full of sharpness. The Novel, Music and Comics Awards have attracted countless submissions from young people.

With a large amount of cash in his hand, in this situation, the platform of the little partner online should be able to live for a long time.

……

The law of making money in the consumer electronics industry is always characteristic. First of all, it is an epoch-making terminal product that comes out, and the first terminal manufacturer makes money.

Subsequently, orders for core hardware manufacturers to supply terminal products are rolling in, and hardware manufacturers have made great profits. After that, the competition between hardware manufacturers will become fierce, and the price will gradually decrease.

However, with the large number of terminal products sold, the application on the platform began to usher in a market blowout. After the application software, it is the Internet-based products to make money!

Terminal - Hardware - Software - Internet Products!

Round after round, it looks unpredictable. But in fact, there is a certain pattern.

After the touch screen mobile phone came out, the small partner company can be said to have gone through several rounds of tuyere!

It is precisely because Wang Qinian has a clear understanding of the direction of the industry that he is not intoxicated with the success of selling mobile phone terminals. Instead, they gradually focused on the mobile Internet.

Xiaodi Online (Japan) Company is naturally a mobile Internet-based company. However, the current business is still relatively thin. Therefore, the small partner group company still prepared some weapons for its own grandson company.

With the small partner online company put into operation, 3 after the opening of the Japanese market. The mobile game version of "Rose Girl" independently developed by the partner company has also landed in the Japanese market.

The mobile game "Rose Girl" has an investment cost of 50 million yuan and a research and development cycle of three years. This 50 million investment, pure R&D costs, excluding the IP cost of the game.

After all, the IP comes from Wang Qinian, the founder of the partner company, who has bought the IP copyright back to the partner many years ago. Therefore, the real R&D cost of 50 million yuan is not luxurious in the game industry. But in the mobile game industry, the budget is already very large.

Nowadays, there are mobile games, a large number of mobile games that are rushing for short-term and fast circle money, and a lot of millions of R&D costs. Many of them are second- and third-rate PC client game teams, or web game teams. I couldn't mix in the client game and web game market, so I turned to the new blue ocean mobile game market.

Because, any platform has just emerged, and the competition is not too fierce. You don't need to be too high-quality, as long as you have to time your entry well, you can make money.

Compared with many shoddy mobile games in the early days, the mobile game of "Rose Maiden" is already very awesome!

As more and more capital and technology in the industry join the competition, consumers gradually begin to be picky, and then gradually begin to enter the high-quality products. Because, if the work is too poor, it will die quickly, and it will not live long.

Therefore, for entrepreneurs in any market, the golden age is a nascent market where there is a lack of competition in the market and you don't need much ability to make a lot of money.

These new markets are the outlets that everyone is looking forward to. Even if it is a pig, above the tuyere, one can fly to the sky.

Because, the explosion of the Japanese mobile game market was a few years earlier than China. (To be continued.) )