readx;

Zhao Xiaolin is an office worker, and he usually doesn't have any special hobbies, but he likes to read. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 infoThis is a habit he has developed since he was a child, and after work, because he is too busy, he can't catch up on any TV series, and he doesn't have time to play games. Reading books on the computer has become a habit for him, and he can also take a break from work and read a few chapters of novels.

And after K was released, Zhao Xiaolin saw the introduction on the Internet and knew that it was a book-reading artifact. You can read books anytime and anywhere, and hundreds of millions of words can be stored in them. It can be watched on the Internet, even when it is off the Internet, and it can be on standby for up to a month after charging once.

The main reason is that k actually gave away 998 yuan of book coins, and you can read the paid chapters of major websites such as starting point, Jinjiang, etc.

And he himself is a hardcore reader of the starting point, reading millions of words every month, so soon after the release of this reading artifact, he began to snap it up on the official website.

Because Zhao Xiaolin himself has a small partner pass account, after seeing the news, he quickly sent the order. He was lucky enough to get past the queue and grab an e-paper book.

A few days later, the e-paper book was mailed to the company, and Zhao Xiaolin couldn't wait to open the package and check the instructions inside. It didn't take long for him to figure out how to use the e-reader.

Next, the e-paper book account uses wireless networking!

Logged in!

This account is his original account, which is bound to the e-paper book and becomes the only bundled account for this product. Next, he started the book city on the e-book.

Zhao Xiaolin searched for his favorite author with great interest, Xiao Qian's new work - "Immortal Road Ethereal", well, this is also a style work of "Ethereal Journey".

For the commercial interests of the small partner company, Xiao Qian's "Ethereal Journey" was suggested to write a Xianxia novel with a similar theme. After all. Now Xianxia type novels, Xiao Qian's writing is the most attention-grabbing. If, if you don't support the Xianxia novel when it is still hot. Write a few more works for games, film and television, and anime adaptations. When it is out of breath, the value of this theme will shrink significantly.

And the reason why Xiao Qian wrote it was also because of his brand value. Because, the operation of "Ethereal Journey" has been unprecedentedly successful, not only realizing the adaptation of film and television, games, comics, etc., but also beginning to export overseas culture. In the Asian region, it has triggered a wave of fairy tales. There are also countless fans in Europe and the United States, who are keen to study rotation, enlightenment, fusion, heartbeat, spiritual silence, Jindan, Yuanying, out-of-body, distraction, integration, tribulation, Mahayana......

Originally, China's Xiuzhen Xianxia novels began to have a certain popularity in the West, and it would take another seven or eight years. On websites such as Martial Arts World and Reddit in the United States, some fans began to appear translating Chinese fantasy, Xianxia, and Xiuzhen literature. Tomato's "Star Change" and "Panlong", Tang Sanshao's "Douluo Continent", and Silkworm Potato's "Breaking the Sky" are on European and American forums. It quickly replaced the popularity of Japanese light novels. Although, compared with "Harry Potter" and other Western people's novels, the popularity is still inferior. But die-hard fans of Western countries. The study of Chinese Xiuzhen, Xianxia, and fantasy is obsessed and moving. For complex Chinese novels, they actually ...... Explanations of various terms that are ten times more detailed than the original author's settings have been written.

For example, Chinese readers will not look up the terms "Qimen Dunjia", "Dantian", "Jindan", and "Yuanying" at all, and Chinese martial arts and Xianxia fantasy lovers in Western countries are more serious and have made a bunch of paper-like research articles.

If the export is transferred to domestic sales, the translation and research articles of Chinese Xianxia fantasy lovers in the West will be translated back into Chinese. Let Chinese readers complain, Nima's. We all dislike the little white book countless times, and it has been read and understood by Western fans. In an instant, it seems to have become a gundam!

And now China's Xianxia genre novels. Mainly because of the adaptation of the TV series, when it was exported overseas, it attracted a lot of audiences.

For the time being, Internet users in Western countries have not spontaneously formed a bunch of fans of Chinese fantasy Xianxia novel translations as later generations did.

Zhao Xiaolin was in a trance of reading "Immortal Road" with the newly bought e-paper book, and suddenly, he was patted on the shoulder by the boss.

"Ah, Zhao Xiaolin, what is this, it's fun!" The boss laughed.

Since Zhao Xiaolin is a business expert, he is not afraid that the boss will find out that he is lazy.

“k！” Zhao Xiaolin said, "The device used to read e-books can subscribe to various online novels, books, comics, newspapers, and magazines. ”

Many colleagues looked sideways and surrounded them.

"Where can I buy it?"

"How much does it cost?"

"998 yuan a piece!"

"It's not cheap!

"In fact, the hardware doesn't cost money, and the 998 yuan is all filled with book coins for ordering books!" Zhao Xiaolin said, "K is selling very hot! Originally, on the day of the release, there were only 10,000 units, and I submitted the order within five minutes. After that, within half an hour, it was all sold out. So, I'm in luck! ”

I have heard that it is actually a limited edition, and there is no price in the market, so everyone thinks it is even rarer!

"Can you let me play?" A female colleague said with a wink.

"Yes, but pay me back before you get off work!" Zhao Xiaolin's heart was suddenly full of pride, and an e-paper book he bought unintentionally became an artifact.

The female colleague's flattering eyes made his heart almost crisp.

……

"Monkey, how is the subscription volume of platforms such as Starting Point, Jinjiang, Little Partner Comic Network, etc., now?" Wang Qinian asked.

Because of a copy of "The Legend of Wukong", he can never get rid of the nickname of monkey.

Even if he became the CEO of the Little Partner Literature Group, he was still called a monkey by everyone. Even the authors and employees who were familiar with him called him monkey directly.

At first, Jin He also defended a few words, and later accepted the new nickname.

"The starting point has grown relatively little, with daily subscription revenue increasing slightly from 200,000 yuan to 230,000. Jinjiang's subscriptions have increased from more than 20,000 yuan to more than 30,000, which is quite a lot. The comic network used to have a subscription of 2,000 yuan a day, and now. It has increased to 20,000 yuan, a tenfold increase. He said in return.

"There will continue to be increments in the future!" Wang Qinian thought about it and said, "The recent remuneration of the Little Partner Publishing Group has been paid. Let's transform into a buyout-based! ”

Under the buyout mechanism, the author's income is more stable. For companies. It is more expensive to buy out the high amount of money invested in a lump sum. It's not like splitting into works, where you share market risk.

However, K has adopted subsidies for readers, and the hardware of e-paper books is free, and the number of book coins given to readers in the future may reach billions of yuan. If it is divided into three or seven, seventy percent of the book coins will be converted into manuscript fees, which will be astronomical in the future! It may be that the net profit of the partner company for a year has been turned into the sharing of the manuscript fee of the K platform.

If it is a buyout, it will be given to an author who originally earned 10 yuan per thousand words. 20 yuan, 30 yuan or even 50 yuan for the manuscript fee is acceptable. Because the readers of the K platform have a large number of book coins, if they give a recommendation on the platform a little, they may return more than 100 yuan for 1,000 words, or even 1,000 yuan for thousands of words.

Therefore, after the emergence of the K platform, the partner company must increase the buyout of copyright, and would rather give the author a buyout price several times higher than the previous work sharing fee, rather than take a share.

Because the K platform is essentially a small partner company taking its own money and subsidizing readers! Even if the size of the subscription may increase by dozens or hundreds, it is still a stimulus policy. The larger the size of the copyright. The greater the substantial loss of the small partner company.

Increasing copyright buyouts will reduce losses.

In addition, the buyout system is also a dream for many authors. After all, income is more stable than a share. But at the same time, the buyout system may also make some authors reluctant to make progress.

Therefore, a large-scale copyright buyout is also temporary. When it comes to the e-reading platform of the little partner, it is mainly based on the reader's own recharge. Rather than company subsidies mainly. Or maybe the cost of K hardware is reduced to less than 500 yuan, at that time. The small partner company still reverted to the sharing system.

In fact, it was originally a station under the Little Partner Literature Group. The starting point and Jinjiang are mainly divided. Under this system, the website has a relatively strong hematopoietic ability.

The comic websites of small partners are all bought out, because the revenue scale of comic websites is relatively low. Basically, there aren't many paying readers on the site, and it's very difficult to get a high income. Therefore, comic websites take a minimum of 10 yuan per page, and the highest can reach 200 yuan per page of comics. As for the comic book masters who are paid more than 200 yuan per page, they are transferred to the "BJ Cartoon" magazine platform for development.

……

The sale of 10,000 K units is just the beginning......

With the launch of K 10,000 on the market, in fact, it has also brought a huge number of paying readers to platforms such as Starting Point, Jinjiang, and Little Partner Comics.

Each person's 998 yuan book coin can be subscribed!

Readers who hold a large number of book coins in their hands naturally take the novelty e-reader K and begin to constantly find and share books.

This is equivalent to an increase of 9.98 million yuan in incremental funds to the genuine Internet reading market in a very short period of time.

The authors of the small partner have narrated on the forum and TT (the editors and authors of the small partner must use their own company's instant messaging software TT for work communication) that the number of subscriptions has increased significantly, and the expected manuscript fee will increase by one or two percent, and more may increase exponentially.

The editors of the little partner also said to the authors: "The show has just begun, and the future prospects will get better and better!" ”

This confidence is also because of the large amount of money and investment in e-reading of the partner company, and the future is no less than that of online games and film and television.

Huge investment will naturally be transformed into an unprecedented prosperous market!

The authors of major websites, starting point and Jinjiang authors reflect that in fact, many authors are still a little skeptical about the growth of subscriptions.

But the authors of the little friend comic network feel more obviously. In the past few years, the little partner comic network has invested more than 10 million yuan in development, and the number of registered users has grown to 1 million, and the number of readers who have consumption records has exceeded 100,000, but the active paying readers do not exceed 10,000. Therefore, in such a small space, the original webtoon website can only become a talent training base for offline magazines. The little partner companies all use comic websites to select cartoonists, and the top 10 cartoonists in the popularity ranking have the opportunity to change positions and open a column on "BJ Cartoon" to become serialized cartoonists in the comic magazine with the largest circulation in China.

At present, the mainstream position of original comics in China is not Internet comics, but comic magazines. The reason for this is mainly that the reading experience of comics on the Internet is indeed far inferior to that of paper publications. Because of the experience problem, the development of webtoons is not as smooth as the development of online novels, which is also normal.

However, the emergence of e-paper books has formed a balance between the experience of Internet reading and physical book reading. The combination of the two, coupled with the price advantage, naturally produced explosive growth.

There are more and more readers who read comics with e-paper books!

It's not just the little buddy comic network that has received new subscriptions brought by the e-paper book entrance.

Even "BJ Cartoon" has benefited a lot!

Because in K's magazine entrance, the only electronic magazine currently sold is "BJ Cartoon", so this magazine is the first to eat the cake of the electronic magazine market.

"BJ Cartoon" announced in a high-profile manner: "The electronic version of "BJ Cartoon" has obtained 800 copies of sales, with an average of about 100 increments per day, and it is optimistically estimated that with the expansion of the e-reading market on the Tianshu platform, the sales of the electronic version are expected to exceed the physical book!" ”

The offline physical magazine of "BJ Cartoon" is currently priced at 5 yuan a piece, because of its cheap and high-quality content, it continues to lead the domestic animation periodical magazine market. During the recession of the anime magazine market, "BJ Cartoon" bottomed out and increased its circulation against the market.

Of course, a physical magazine of 5 yuan a piece is unlikely to generate profits. The magazine itself is not profitable, mainly through the platform of incubating popular IPs. Only when you discover works with great commercial value can you reap the benefits.

It is precisely for this reason that the core work of "BJ Cartoon" is to analyze the commercial potential of the work and find some high-quality copyrights that can be published as a single book, as well as adaptation of games, film and television, and animation.

The electronic version of "BJ Cartoon" is priced at only 2 yuan a copy. The cost is actually lower, but in fact, the magazine does not make a profit by increasing sales, but mainly to obtain data and information feedback on a large number of works.

Actually, this is also the experience of the Japanese manga industry. Manga magazines throughout Japan are like arenas. Through continuous ranking and feedback, the most popular works are selected. Works such as "Naruto" and "One Piece" have stood out in magazines and have endured for a long time.

The depressed comic industry, on the K platform, seems to see life. As a result, the K platform and the partner company have gradually been regarded as the saviors of the Chinese comics industry! (To be continued)

ps: Thank you for the support of Brother and Sister June Day monthly passes, and thank Yunlongtian for generous rewards.

...