In May 2o11, Wang Qinian flew from Beijing to Sanya in Hainan. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 コ says ◇

"Chairman Wang, welcome to visit the little partner Golden Harvest Film and Television Park." A group of staff warmly greeted at the door.

"Alright, alright!" Wang Qinian waved his hand, "Don't be too polite, take me around!" ”

"Good Ratcha!" The person in charge of the park was very excited to lead the way and introduce this huge newly completed theme park.

A few years ago, the small partner group joined hands with the local government to create a small partner theme park integrating film and television bases, amusement parks and cultural tourism.

This is also a giant amusement park owned by a small partner, although the current influence is still a few levels behind Disney, but it also represents a small partner group, towards catching up with Disney in the cultural field, and has fallen into a chess piece.

Hainan small partner Jiahe Film and Television Park, the total area of the park is more than 5ooo acres. The total investment scale of the small partner group is not less than 1.2 billion yuan, and at least two or three billion yuan will continue to be invested in the operation and maintenance of the park every year in the future. It can be said that once the park is put into operation, whether it is profitable or losing, Sanya can at least gain billions of yuan in GDP increment and thousands of jobs.

According to the proportion of investment, in this property, the small partner group company is the main investor, accounting for 5o shares, Jiahe Entertainment invested 3o billion to obtain 25% of the equity, and the remaining 25% of the equity is obtained by the holding platform company under the local government of Hainan. The government finances the land, and the infrastructure in the surrounding areas is mobilized by the government. Although it is impossible to count the investment in infrastructure as a park share, in fact, if there is no infrastructure investment, there is no running water, no electricity, no roads, no network, no sewer...... Then, it is impossible for the park to be operational.

So, a lot of business investment now. I don't choose to be in the wilderness, because the infrastructure is backward, and many businesses are impossible to operate. Even if the factory is located in a remote area, the infrastructure must be well-developed. And infrastructure. Generally, it is not invested by the factories themselves, and many of them are paid by the government. In terms of attracting investment, sometimes the government also invests real money in infrastructure to attract businessmen to invest.

If you want a businessman to invest in a factory. It is also responsible for investing in all kinds of infrastructure necessary for modern life, and I am afraid that there are few such generous businessmen in the world.

This theme park, which integrates a film and television base and an amusement park, in fact, is also a fulfillment of the wish of Zou Wenhuai, the founder of Golden Harvest, to let Golden Harvest regain a new studio.

In fact, at the end of the 9o, Golden Harvest's original salary expired, and the Hong Kong government originally planned a cheap piece of land to be used as a film and television shooting base. Novels and novels are used to encourage exhibitions in the local film and television culture industry. However, during the auction process, Uncle Shao Liu, because of the grievances of the year, gathered six film and television companies to form a joint bidding and won the new studio in Tseung Kwan O at a higher price.

Then, after so many years, the set in Tseung Kwan O was not put into use at all. The six major factions that blocked Jiahe began to disband one after another. And then. Many of the areas photographed are deserted, and some have been developed into real estate projects.

In short, more than ten years have passed. The legendary Tseung Kwan O Film and Television Base has become a speculation in disguise to speculate on cheap land and hoard land to make money!

And now, after Golden Harvest was acquired by small partners, its strength is far greater than it was back then. However, the price of land in Hong Kong. Compared with the year, the price has increased tenfold. In addition, the current Hong Kong government will not give the same policy as it did back then, and cheaply sell a piece of land for the construction of a new studio.

After all, after the set in Tseung Kwan O has become a trick of hoarding and making money, the Hong Kong government basically cannot sell land cheaply in the name of encouraging the cultural industry, after all, no one dares to guarantee that the film and television company will turn the film and television base into real estate again.

It is impossible to get land cheaply in Hong Kong, and even if the partner company has money, it will not be able to build a studio in Hong Kong, where every inch of land is valuable.

How expensive are the costs of property and construction in Hong Kong? Whether it's property or public facilities, it's expensive to the point where it's hard to think about anywhere else in the world.

For example, in recent years, Hong Kong has built high-speed railways, and the cost of construction has reached the same price as the golden road of the golden track. The price of one meter of railway is about the same as one meter of gold. Hong Kong's high-speed rail is not only slower than the high-speed rail operated in China, Europe, and Japan, but also costs ten or even twenty or thirty times more expensive.

The progress of the construction is also speechless. More than 20 kilometers of roads can be repaired for several years without being completed, and even, constantly have to add costs, going straight to more than 8oo cost.

This unbelievable cost has made it an unbelievable luxury to build any kind of building in Hong Kong in recent years.

The nightmare of land prices is not only a nightmare for many poor people at the bottom who cannot afford to buy a house and cannot afford to rent it, but also a nightmare for many investors.

The construction of railways and bridges may be unfinished and the progress of the project will be repeatedly delayed. The establishment of a new film and television base in Hong Kong is obviously a very unrealistic plan. Ya ◆ √ Wen x ○ novel x

In the past, it could be done in the 60s and 70s, but in fact, the old studios of Shaw Brothers and Golden Harvest were both built in the 60s and 70s respectively. The cost of land is only a few million yuan, and the cost of construction is only a few hundred million yuan.

Of course, Shaw Brothers bought the land, and there is no such thing as expiration, and the land is still leased to TVB for filming.

In the 70s, the Golden Harvest studio, because the capital was relatively small, chose to sign a 30-year lease. This kind of long-term lease, according to the idea of Golden Harvest in the early years, is renewed after expiration. Who would have thought that the land in Hong Kong had risen to an unimaginable sky-high price, and the former barren land had begun to become an inch of land, so that it was impossible to rent it if it wanted to.

Therefore, Golden Harvest launched a plan to retreat to the next best - to build a new studio in Hainan!

Zou Wenhuai at that time also considered the plan to build a studio in Hainan. But in the end, due to various reasons, coupled with the fact that I was old and lacked energy, I was worried that I would not be able to complete the project, and it would be unfinished because of the broken capital chain, so the plan has not been started.

After the small partner acquired Golden Harvest, it restarted the program. A total of 1.2 billion yuan was invested, and in order to recover the cost, it was not just as simple as the set. Instead, there are more playgrounds where you can make money by charging tickets. In addition, there are hotels, restaurants, shopping malls, cinemas, Internet cafes, KTVs, cafes, concert halls and other paid places.

To put it simply, the small partner is to build the park as a cultural tourism.

Though. Golden Harvest is already an industry surnamed Wang, but Zou Wenhuai is also the founder and lifelong honorary chairman of Golden Harvest and a corporate advisor to Golden Harvest.

In addition, the Zou family has always held the shares of Golden Harvest in Wang Qinian's retention, and has not sold all the shares cheaply.

Hitherto. The Zou family still holds 8oo shares of Golden Harvest, although the shares are very small, but the market value of the shares held has increased to 5o billion yuan. The value of such a small remaining equity is already 1o times higher than the market value of Golden Harvest at its peak before the small partner moved into Golden Harvest. In addition, the previous property of the Zou family at this time was definitely not Zou Wenhuai's purchase of some property assets, but the equity of Golden Harvest.

It is the revival of Golden Harvest that I have seen, and. It has gradually grown into a world-famous film and television giant. Well, it is indeed famous, if compared with some independent production companies, such as Legendary Pictures, Lionsgate, and DreamWorks, Golden Harvest Entertainment's current market value is not inferior to these top Hollywood listed companies.

Only the integrated media giants, Disney, Warner, etc., rely on cable networks, newspapers, websites, and even video games and other new businesses. to create a staggering market capitalization.

To put it simply, simple film and television companies are no longer favored in the US capital market. Even. Media giants must also rely on emerging businesses such as the Internet and games to increase their valuations. If a company only has a traditional film and television production business, it is currently worth billions of dollars at most in the U.S. capital market.

Well. Right!

The companies in the Hollywood market with a market value of tens of billions of dollars are all media giants that take all the upstream and downstream, spanning many industries.

Or companies that insist on investing and producing film and television content, even the world's top large enterprises, only have a market value of more than one billion to several billion dollars. After all, the business of these simple production companies is too weak and it is difficult to resist market risks.

Many film and television companies in the Hong Kong market have no revenue all year round, and their market value is also very small.

Golden Harvest can be so awesome, and the main reason is that the partner company has a strong ability to tell stories, which makes the market believe in the story of the growth of China's film and television industry. In addition, Golden Harvest not only invests in film and television, but also has cinema resources that are growing rapidly. Other Internet businesses, as well as online games, Golden Harvest is also in the rapid rise with the help of cooperation with the parent company.

Now, there is another Hainan partner Golden Harvest Film and Television Park, after the opening of this park, Golden Harvest's forced style has obviously improved.

In a sense, the small partner company is to build Jiahe into a comprehensive cultural industry chain giant, not just a film and television company.

The completion and opening of this new studio of the future Golden Harvest has not only brought the senior management of the partner company to Hainan.

Zou Wenhuai, the founder of Golden Harvest Company, also took a flight from Hong Kong to Hainan regardless of his advanced age, and personally visited the park to celebrate the completion of his little friend Golden Harvest Film and Television Park and the opening of the park.

"Mr. Zou, at present, Golden Harvest's revitalization plan, we are already starting. Our goal will soon be realized, Golden Harvest will not only be a century-old Golden Harvest, but also live a good life, and become the world's top cultural media giant. Wang Qinian excitedly introduced, "This park is not only a new studio for Golden Harvest, but also a world-class studio." In the future, not only Chinese will come here to film. In addition, Japan, South Korea, Southeast Asia and other places, and even, many film and television industry practitioners in Europe and the United States will also consider looking for opportunities here! The gathering of a large number of celebrities, in fact, will also bring in park tickets and consumption income here. Through the stimulation of film and television production and cultural tourism, I firmly believe that the new Golden Harvest will be very beautiful! ”

"Of course, we're not just doing traditional film and television. Some of the ACG culture that young people like nowadays, we are also implanted, you see, we have strong ACG elements here. For example, "Rose Girl", "Qin Shi Mingyue" and "Fate" and a bunch of popular role-playing in the ACG field will always be available here. The never-ending cosplay stage is also a huge highlight of our campus. In the future, with the strength of our copyright procurement and production, there will be more high-quality copyrights. ”

"Mr. Zou, you see, this is the Bruce Lee Martial Arts Gym, and we cooperated with Bruce Lee's family and obtained the authorization. combined Bruce Lee's culture and martial arts to set up a martial arts hall. This martial arts hall is actually also touristy. We sell tickets on the Internet, and apprentices can buy learning opportunities ranging from 7 days, 14 days, one month, or three months to the Bruce Lee Martial Arts Gym, which is equivalent to both traveling and starting to exercise. Also, it is a membership year, a year of study and training time, basically, we put martial arts, culture, tourism and the Internet Jiahe up, now, there have been hundreds of people on the Internet to sign up, this is still not vigorously promoted, if vigorously publicized, the martial arts hall will be overcrowded! ”

"Children's park, all kinds of Ferris wheels, roller coasters are readily available, we cooperate with the world's top park equipment companies. In the future, we will also increase the development of children-related animation IPs, so that more very popular IPs can enter the park. Of course, at this stage, our park is more of some Monkey King, Zhu Bajie and the like that don't need money and can be used by everyone. These IPs are very popular, but they are not unique to us, and other parks, even Disney, may adopt them. In the future, we will try to build a world-class IP. Of course, Mr. Zou, your popular Bruce Lee, even after so many years of death, the IP value is still a huge legacy! Our independent original IP, at present, none of them can compare with Bruce Lee! ”

"Wang Sheng is indeed doing better than me!" Zou Wenhuai, with the support of his daughter Zou Chongheng, although he is already old and lacks energy, his spirit is still very full, and he is obviously full of appreciation for the current set of New Golden Harvest.

These investments of the little friends are full of surprise for the elderly. Although, he tried hard to learn some things that the Internet and young people liked, but after all, he was not as good as young people.

However, this does not prevent Zou Wenhuai from knowing the energy and influence of his little partner. For example, the mobile phone that Zou Wenhuai carries with him now is also a > of the company

With Wang Qinian personally accompanied, he led Zou Wenhuai to inspect the park, basically, he walked around and saw every corner of the park.

In fact, don't look at Wang Qinian's introduction of several family treasures, in fact, the number of times he has come to Hainan is not enough. However, in terms of planning and design, Wang Qinian's purpose is over. Therefore, he can understand the layout of this film and television and amusement park better than many people. (To be continued.) )