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The term "ghost blowing the lamp" was not originally the title of the book, but the term of tomb robbery in folklore. Pen? Interesting? Pavilion wWw. ｂiquge。 infoLegend has it that there are three oil lamps on the body, one on the head and the other two on the shoulder.

It is said that when robbing a tomb, it is necessary to light a lamp in the southeast corner. If the ghost doesn't let you rob the tomb, it will blow out the lamp. It is an agreement between the living and the dead.

In the words of science now, it is to light a lamp to see if there is enough oxygen, and if it is not enough, if it goes down, it will be sent to death.

The later blockbuster movie "Looking for the Dragon" is not only an adaptation of the novel "Ghost Blowing the Lantern", but also the title of the movie is also famous, not purely because this "Dragon Hunting" sounds domineering.

There is a proverb to prove it:

Hair mound seal, touch the golden talisman, move the mountain and unload the mountain to find the dragon's trick;

People light candles, ghosts blow out lamps, and survey the public to look for the stars;

Mercury spots, bright vessels, and countless dragon tower treasure halls;

The coffin, the bronze coffin, the eight characters are not hard, and they are not close to the front.

erect burial pits, box graves, move mountains and unload ridges to walk around;

Fiercely clothed, smiling corpses, ghosts laugh better than listening to ghosts cry.

This song is full of all kinds of tomb robbery terms, such as touching gold, finding dragons, ghost blowing lamps, etc., which are full of terms in the words in the tomb robbery novels that followed the trend later. Without these terms, not following this routine would be considered unprofessional.

In fact, before the movie adaptation of "Ghost Blowing the Lantern", many of the novels of tomb robbers were masterpieces. For example, the "Ghost Blows the Lamp" series of physical books has sold more than 10 million copies.

In addition, the "Notes on Tomb Robbery" by the third uncle of the southern faction has been ordered to more than 10,000 in the same PC network era, and the physical book has sold tens of millions of copies.

If you admit that "Ghost Blows the Lamp" is the originator of tomb robbery novels, then even "Notes on Tomb Robbery" can be regarded as a follow-up work. It's just that the results of "Notes on Tomb Robbery", which follows the trend, are the best among all the followers. Even, the sales of physical books once surpassed "Ghost Blowing the Lamp"!

And since 05, tomb robbery novels have risen. More than a decade later, this trend has not been eliminated. Although it is impossible to become the mainstream of the online literature industry, it is a very strong genre in niche books. The physical book it publishes. There are also a lot of big sellers.

Of course, "Ghost Blows the Lamp" laid the foundation for tomb robbery novels. So much so, when it comes to tomb robbery novels, "Ghost Blowing the Lamp" can't be avoided.

So much so that the influence of the "Ghost Blowing the Lamp" series. It did not decline with the end of the original book. On the contrary, its influence continues to grow.

Thousands of tomb robbery novels, hundreds of millions of words. and many people's discussions, which have increased the IP value of "Ghost Blowing the Lantern".

Later, the adaptation of "Ghost Blowing the Lantern" was able to sell well, which is actually reasonable. Because, not only is this novel a big hit in China, but also the original theme of tomb exploration is a very popular theme in the world.

Like what. The "Tomb Raider" series, which has been adapted from classic games to film and television, has not only made game manufacturers make a lot of money, but Hollywood has also made a lot of money at the box office with the "Tomb Raider" series.

There are also Hollywood blockbusters "The Mummy" and "Raiders of the Lost Ark" are all money-grabbing masterpieces, all of which are series of movies, a big hit, and then continue to release sequels to make money.

It can be seen that the theme of tomb robbery has a huge market potential, and in China, for a long time. People are worried about the theme of tomb robbing, involving feudal superstitions, and bad propaganda. After all, tomb robbing is illegal. River crab society, filming this theme, has a bad impact.

However, there is an unprecedented market for the theme of tomb robbery. Adapted into film and television can be a big hit, and Hollywood has already explored the way. Like what. Many Hollywood movies on the theme of tomb robbery are big hits all over the world. In the Chinese market, the "Tomb Raider", "Mummy", and "Raiders of the Lost Ark" series also have a large number of fans.

Since there is a market, although there is a little policy risk, it is actually not a big deal. As long as we make a dozen efforts and attract more energetic state-owned film giants to participate in the investment, we can still get it done.

For example, ghost movies and thriller-themed movies, it stands to reason that Chinese film policy does not allow them. But, play a dozen side balls, for example, at the end of the film, say that there are no ghosts, believe in science. Or, a bunch of neurotics, dreaming, there are no ghosts at all, and you have to believe in science......

There is also the fact that ghost films with ancient backgrounds are not allowed to be filmed, so many ghosts have been modified and changed to monsters. The nature of monsters is different, mythological themes, this is also a side game, so that film and television works can be listed.

Yu Dong took over the task assigned by Wang Qinian, after engaging in the "Ghost Blowing the Lantern" project. can be regarded as vigorous and resolute, and soon connected the original author Tianxia Ba Sing.

The world sings, many years ago, he was the signing author of the starting point. The physical book is also published by the partner company, so its interests and future are basically in the hands of the partner company.

Of course, it can't be purely domineering, it is purely tied up by contracts and interests. In the culture of the partner company, it is more about giving sweetness to the collaborators, allowing everyone to make money, and making the other party feel respect and sincerity, so that they will naturally be determined to mix with the partner company.

For example, the copyright of Tianxia Ba Sing, at the beginning, it was worried about the instability of income and asked the partner company to buy it out. Moreover, Tianxia Ba Sing quoted a low price that made the little partner company feel funny - 100 yuan for 1,000 words, and the publication-level threshold price. Although, at that time, Tianxia Ba Sing underestimated his own works, but for the sake of long-term interests, he would not turn his face in the future because of interest disputes, but the small partner company gave a relatively generous condition, a guaranteed price of 100 yuan per thousand words. If the work earns money, more than 100 yuan per thousand words, it will be divided according to the actual income.

This guaranteed treatment made the world sing later feel that the little partner company did not cheat him. After all, he himself underestimated his own value, but the little partner still gave a guarantee, and if he created a value that exceeded the guarantee, he would be paid according to the actual value.

Over the years, the world has been singing for hundreds of years, relying only on electronic and physical publishing. Over the years, it can be regarded as earning tens of millions of yuan in remuneration. It can be said that even if he lies down and doesn't write, he can still have millions of dollars in the account every year.

This is the income that comes from writing a classic. The most critical book is that it can be eaten for a lifetime.

Even so, the value of "Ghost Blowing the Lantern" has not yet been developed.

"Ba Sing, this is Yu Dong of the Little Partner Film and Television Group, Mr. Yu! He is in charge of a bunch of industries such as Little Partner Cinema Line, Little Partner Online Video Website Business, Little Partner Film and Television Investment, and Golden Harvest Entertainment. Golden Harvest Entertainment alone has a market value of 60 billion, and other industries add up to tens of billions. The real power boss in charge of the 100 billion industry, it can be said that if you stomp your feet, the Chinese entertainment industry will be earthquake! One of the editors-in-chief of the starting point smiled and introduced to Ba Sing.

"Yu is always good!" Ba Sing was a little overwhelmed. Although, he has earned tens of millions over the years, and compared with ordinary stars, he is worth the same amount. However, compared with the bigwigs in the cultural entertainment industry, I still feel very small and inferior.

"Just call me Brother Dong!" Yu Dong said with a smile, "Your boss recommended me to watch "Ghost Blowing the Lamp", saying that it would be adapted!" Let me personally supervise the production, it should be a very large production! ”

"How old?" Ba Sing couldn't help but be surprised.

"It's bigger than you think, of course, it's definitely inferior to Hollywood blockbusters, but in the domestic film industry, it should be regarded as a top budget!" Yu Dong said with a playful smile, "It shouldn't be lower than Zhang Yimou's "Hero" budget, it will only be much higher than it!" ”

The budget of "Hero" is up to 30 million US dollars, and even if domestic film companies are bold, it is impossible to invest so much money. Essentially, the film's main funder is Hollywood's film investor. The box office of movies in the Chinese market is a small head, and the real big head is the overseas box office.

On the surface, it is produced by a Chinese director and a Chinese team, but the investors are mainly Hollywood giants, and it is precisely for this reason that the distribution of "Hero" in the international market is very powerful.

At present, the small partner company purely follows the films of the domestic film market, and basically, it is impossible to come up with a budget like "Hero". After all, the scale of the local market is so large, if there is no guarantee that the overseas market can sell well, then, mainly in the domestic market, 100 million investment is already a big budget.

The current top big productions, such as the films directed by Stephen Chow, Feng Xiaogang, Tsui Hark, etc., have a budget of more than 100 million, at most 200 million. After all, even if they are a blockbuster in the Chinese-language film market, they are not too popular in the international market.

Ba Sing said, "What do you need me to do? ”

"I don't know what you need to do for the time being, but your original author, has a lot of interpretation rights. You should know what kind of effect should be achieved in the script and shooting. Please come to the crew as a consultant and provide intellectual help. Screenwriters, directors and actors, they may not know a lot about tomb robbing or something. I still need your help to restore the scenes in the original book of "Ghost Blowing the Lantern"! Yu Dong said, "As for the remuneration, you don't have to worry, you will be guaranteed $1 million, and after the box office comes out, 1% of the box office will be shared." Suppose that the global box office is 100 million, no matter whether we make money or lose money, we will give you a minimum of 1 million. If it's $1 billion at the box office, you get $10 million! ”

"Is this suitable?" He also knows that even Hollywood has more respect for the copyright of the original work, but it is difficult to give such a sky-high price.

Under normal circumstances, Hollywood buys out the film and television adaptation rights of some best-selling books, giving hundreds of thousands to millions of dollars at a time to win the rights of some best-selling books.

As for those super IPs that have proven their strength, such as the "Harry Potter" series, they have the right to bargain with film and television companies.

"Nothing out of place!" Yu Dong said, "It's perfect for making a big project in itself!" We are only going to make "Ghost Blowing the Lantern" into a domestic blockbuster, and even promote it to the international market, so that it will become a pop culture that sweeps the world! ”

In order to pave the way for the internationalization of "Ghost Blowing the Lantern", it must be translated into many languages and published in various countries. Moreover, in the international market, it also needs to be a bestseller.

After that, even if the overseas audience has not read the novel, it needs to be impressed. After a little impression, when the movie is on the market, it can be better promoted. (To be continued.) )