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Orlando and Huang Yu's little abacus crackled, but the only thing they forgot was the reaction speed of Lianchuang Technology. Pen % fun % Pavilion www.biquge.info

Before Huang Yu spread the news that "Gome Electric Appliances was actually wronged", Lianchuang Technology had already taken the first shot: spokesman Qin Lulu officially announced on behalf of Lianchuang Technology that Lianchuang Technology will strengthen "de-channelization" next, and then Lianchuang Technology will strengthen brand building, large-scale construction of direct stores and franchise stores, and strengthen network marketing;

At the same time, Lianchuang Technology also announced that it will increase cooperation with regional distributors to achieve greater mutual benefit and win-win results between the two parties.

As soon as Lianchuang Technology's action came out, everyone was in an uproar!

Although all the actions of Lianchuang Technology these days point to one point: after breaking up with Gome, Lianchuang Technology's withdrawal from Gome Electrical Appliances was not an impulsive decision, they were really deliberate, but really no one could have imagined that Lianchuang Technology's ambition was so big and de-channelized?

It's a crazy idea.

But those manufacturers who are suffering from the pressure of conservative channel providers are thrilled to hear it: should they also strengthen the work of "de-channelization"? Although in the foreseeable period of time, Gome, Suning, Hualian, Walmart ...... These traditional chain marketing giants are still the focus of their marketing work, but should they also strive to ensure that they do not put all their eggs in one basket? At the very least, do you want to make sure that when something goes wrong with a basket, you won't be helpless and have no way to deal with it?

Of course, the manufacturers are hiding in the room one by one and are excitedly gearing up, and the channel dealers are a little panicked, they are not afraid of the de-channelization of Lianchuang Technology, but they are worried that the practice of Lianchuang Technology will make a very bad start: if everyone is "de-channelized", can Nima live his own life?

The channel dealers finally couldn't hold back and began to secretly contact Gome Electric.

Huang Yu is overjoyed!

In his opinion, Lianchuang Technology's announcement of de-channelization at this time is simply self-defeating: at a time when you need to win over all your allies to confront Lao Tzu, you dare to announce de-channelization. Isn't this pushing the allies that could have been won over to Lao Tzu's side?

That's right, these channel dealers are just here to say hello to themselves now, and there is still a considerable distance from forming an alliance with them, but Taizu has already said it. The title of the song is to unite all the forces that can be united in order to achieve success. This time, he really believed Orlando's words, and Lin Zheng was really dizzy this time.

Is Lin Zheng really dizzy? Of course not.

He is well aware that 2003 is approaching, and the ICQ online mall has been operating in the Republic for almost a year. When the era of B2C and C2C comes, although the role of large channel providers such as Gome cannot be completely replaced, the importance of the era of e-commerce has greatly declined, and the advent of the era of e-commerce is a revolution, a revolution to the traditional business model!

The number of registered ICQ users in China has exceeded 200 million, which has also laid a solid foundation for this revolution.

A huge publicity began, and Lisheng Electronics officially landed on the ICQ network mall. In order to celebrate the opening of the official flagship store, all the products of the official flagship store of Lisheng Electronics will be sold at a discount of 8 in the next six months.

In addition, all users who purchase products from the official flagship store of ICQ online mall will automatically enjoy many discounts such as free shipping from Jiaji Express, unconditional free returns, cuts, and exchanges, and only general express delivery fees, and all products enjoy double the warranty stipulated by the state.

ICQ's official website is directly promoted with super large-scale page advertisements covering two-thirds of the pages, ICQ is promoted in the form of hot recommendation pop-ups of the day, and various online games under ICQ are advertised on the landing page......

The huge publicity offensive has made the official flagship store of Lisheng Electronic ICQ Network Mall the hottest Internet topic at present before it has officially opened.

"Brother, are you too impulsive?" The old Ren who came to participate in the meeting of the China Mobile Phone Industry Technology Alliance deliberately arrived one day in advance. In order to talk to Lin Zheng about this: "I know that the development of ICQ online malls in Europe and the United States is very good, and the operation has been good in the past year, but is it too risky for you to do this?" ”

knows that Lao Ren is actually a good heart. Lin Zheng motioned to Lao Ren not to be impatient, but asked with a smile: "Are you not optimistic about the future of ICQ online mall in China?" ”

"It's not that I'm not optimistic, it's been almost a year in the past, hasn't the total transaction volume of the ICQ online mall reached 10 figures, but the network is the network after all, and no matter how beautiful the picture is, users can't experience it for themselves......"

Lin Zheng can understand Lao Ren's worries. His concern was entirely due to the fact that he was his friend, because he was really thinking about himself, but ...... Lin Zheng smiled and said to Lao Ren: "Do you know what the total turnover of ICQ online mall in China has been in the past 10 months?" ”

"How much?" Lao Ren is really a little curious about this number, he only knows that it is about 10 digits, but Lao Ren has reservations about this number: 10 digits? That's at least 10 billion, an online trading platform, it only took 10 months to see the turnover of more than 100000000000000000000000000000000000000000000000000000000000000000000000

In Lao Ren's view, this number should be deliberately exaggerated for publicity reasons, of course, this is not an uncommon thing, bragging, every company will do this when necessary. But the next moment, he was dumbfounded......

"More than 21 billion points!"

"What? More than 20 billion? Lao Ren jumped up directly when he heard this, and said without thinking: "This is impossible!" ”

"Why can't it be?" Lin Zheng asked with a smile: "ICQ has more than 200 million registered users in China alone, and ...... The others are fine, and with the relationship between the two of us, I don't have to lie to you, right? ”

"This ......"

Lao Ren was stunned for a moment.

That's right, there are too many reasons for impossibility, and it's nothing more than that: you are an online platform, and the people who buy things on you are nothing more than young people who like to try new things, how can there be such a high transaction volume?; I don't think it's possible; I don't think it's possible...... However, all these reasons are my own speculation and my own intuitive feelings, and there is no evidence or data to support this view. Of course, the most important thing is Lin Zheng's sentence, with the friendship between himself and Lin Zheng, he really has no reason to lie to himself.

Lin Zheng can understand why Lao Ren is so surprised, people in this era can never guess the power of the e-commerce era, historically, Ma Yun's X treasure was listed in May 2003, at this time the X treasure is not well known, not only does not have X Bao, but also does not have X Bao Wangwang - the core tool to promote the rapid development of X Bao: the X treasure that realizes the "guaranteed payment" function was launched in October of that year.

In the absence of X-Bao Wangwang, X-Bao was only launched in October, all kinds of marketing were in a mess, and there was almost no popularity, X-Bao surprisingly achieved a total turnover of 34 million that year.

Compared with X treasure, ICQ network mall is quite perfect at the beginning, ICQ instant chat tool and the user's ICQ account can be directly and seamlessly connected to the ICQ network mall, and as early as the beginning of the listing launched the "guaranteed payment transaction" model, from the end of last year officially landed in the country to the present, time has passed 10 months, only the total turnover in the republic is as high as 20 billion, not only the world's largest online shopping platform, but also the largest domestic online shopping platform, In the past 10 months, it has achieved a total turnover of more than 2.1 billion? This number surprised Lin Zheng a little, but it was only some.

"Is it really that high?" After a long time, Lao Ren asked softly.

"It's really that high." Lin Zheng nodded: "And now Twist Vine is brewing a year-end promotion for the ICQ online mall, and their goal is to make the total turnover of the ICQ online mall exceed 30 billion this year!" ”

"30 billion! Shh......h

I don't know what to say for a while, although 2002 has not passed, but Gome has shouted a slogan, striving for this year's annual sales to exceed 1000000000000000......000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000 Even if he didn't know much about the ICQ online mall, he could guess that the operating expenses of the ICQ online mall were much lower than those of Gome.

"That's right, 30000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000 Patting Lao Ren's shoulder, Lin Zheng said meaningfully: "Lao Ren, as a friend, let me tell you something, the era of e-commerce has really come." ”

"......" Lao Ren didn't speak, but he just felt extremely weird, no, it's not weird, it's weird!

He knows too well what it means to achieve 200 billion annual sales as a marketing platform, and if this is said from someone else's mouth, he will inevitably unceremoniously say "Brag x, right?" But why did he feel so credible when this came out of Lin Zheng's mouth?

Perhaps, I really need to seriously consider how Huawei should go in the era of e-commerce?

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ps: The third watch is coming, brothers, is it a thousand years of talking? (To be continued.) )