The new book "Police Road Immortal Road" has been uploaded, please help collect it, click, recommend! The portal is underneath the pages!

*******************

Pan Xiang didn't know what Li Yifan was thinking, his main energy at this time was focused on experiencing the driving experience of this car.

Whether a car is good or not, you will know when you drive it and try it, this is the mantra he often hangs on his lips.

Combined with the concept of user experience that the boss mentioned to them before, he felt a lot when he drove this car, it was really cool, and it was cool to drive this car!

Like Li Zheng, he has driven almost all levels of cars in China, and when he was a teenager, he drove the Beijing 2020 jeep produced by his father's factory.

You won't have any problems wading through the mountains and rivers in that car, but if you want to experience so-called comfort, then don't even think about it.

Later, he also drove Xiali, and then Jetta, Santana, and Fukang all drove again.

Later, I joined the work and became an editor specializing in writing cars, and I was able to get in touch with good cars, and there were even more luxury cars, from more than 200,000 to millions of cars, but if there are any cars in China, there is no car that he has not touched or driven.

Therefore, he has some unique opinions on whether a car is good or bad, and it can even be said that it is ahead of the current era.

Unlike those current social backbones who were born in the sixties and seventies, he is neither obsessed with German or Japanese cars. I don't have a good impression of American cars.

He is good or bad about a car. It has its own evaluation system.

And now the evaluation system and routines of the evaluation editors of the car trust home. Almost all of them were trained according to his set, and it can even be said that he brought them out single-handedly.

So their style is very obvious, look at the quality of a car, now is in accordance with his ideas, gradually form a system, and what he did not expect is that in the future, this system will be vigorously promoted in all the automotive professional review media.

In Pan Xiang's opinion. To see the quality of a car, we must first look at its appearance, which is the inspiration given to him by the boss, and when the boss talks to them about the user experience, he mentions this.

Never ignore the impact of external beauty and ugliness on a consumer's purchasing power.

And through his observation in recent years, he has to admit that the boss's sentence is on point.

Everyone has a love for beauty, and this car is the same as people. When every man buys a car, he chooses his wife the same way. They definitely wouldn't be willing to marry a stinky woman and go home, looking at the trouble.

As long as conditions permit, everyone is willing to marry a beautiful woman and go home, even if this beautiful woman does not have the inner beauty of an ugly woman, but as long as the difference is not too far, most people are willing to choose to tolerate it.

And the same is true for the choice of cars, choosing a car with a beautiful appearance or a durable look is always the mainstream of consumption.

And this Zunchi, it can be said that it is absolutely in line with the aesthetics of most people in China, at a glance, just a few words can be described, atmospheric, stable.

Looking closely at the black mesh air intake Geshan, there is a big Chinese character on it, which highlights the elements made in China, and is similar to BMW's kidney design, which greatly enhances the texture and brand of this car, unlike the pure copycat models manufactured by other domestic car companies, which will remind people of a certain car of the joint venture brand at a glance.

Although the shape of this car also has traces of imitation, it is not obvious, and it does not make people feel that it is a nasty copycat product at a glance.

The central control settings are simple, the buttons are designed to be large, easy to control the operator, and equipped with Bluetooth telephone, and automatic induction headlights, electric seats, leather sofas, and heating and ventilation functions, electric sunroof, DVD6 disc playback, dual airbags, etc., if these configurations are changed to foreign cars, if the price is less than 400,000, you don't even think about it.

When it comes to power configuration, there are three power combinations, including 2.0 liters, 2.4 liters, and 1.8T.

At present, he is testing this one, it seems that it should be the main 2.4-liter model in the future, although the displacement is only 2.4 liters, but the power performance is not bad at all, with this set is said to be Chenhua Automobile's own research and development of 4-speed manual automatic model, the power output is quite effective.

As long as you're willing to step on the gas, then the feeling of constant power will come to you.

If the only downside is that the speed is increased to more than 100 yards, the power tends to run out of power, but these are not problems.

After all, the boss has said before that this car is sold to those who ride in the car, not to the people who drive.

People who ride in cars are generally more desperate for their lives, and they are generally reluctant to let the driver drive the car fast.

And the sound insulation of this car is very good, he has just seen the engine compartment, which is arranged with thick sound insulation cotton, and the window seems to be equipped with double glazing, just these, you can already see the sincerity of the manufacturer.

And the chassis of this car is really very comfortable, and it is actually equipped with Michelin tires, and when driving, at low speeds, the vibration is filtered very well.

But when you drive fiercely, the chassis of this car can still give you enough support, and at this point alone, Pan Xiang wants to give this car thirty-two likes.

In short, in his eyes, as long as the price is in place, then this car is a good car with full cost performance.

"Boss, you mean this car, you plan to rely on him to enter the officer car market?"

Pan wanted to drive in front of him, and asked casually, and Li Yifan, who was sitting in the back, nodded.

"That's right, I have this plan, you have been driving for so long, and I heard that you have your own set of opinions on the evaluation of cars, what do you think of my idea?"

Li Yifan smiled in the back and asked Pan Xiang in front of him, Pan Xiang tightened his grip on the steering wheel, then thought for a while and nodded.

"Well, yes, it's really suitable for an official car. Boss, although I didn't sit in the back seat of this car, after driving it for so long, I think what you said is very right, this car is sold to people who ride in cars, not to people who drive. First of all, in terms of appearance, this car is not as young and restless as Junjie, but it has a touch of atmosphere, stability, and the appearance design is not eye-catching at first glance, it seems to be very modest, but this is the most in line with the needs of those officials in our domestic officialdom. And this car is very comfortable to drive, and it must be the same when you sit down, the most important thing is that the safety configuration is very in place. ABS plus EBD also adds EDS and other electronic control systems, which can not only improve the passability of the body, but also greatly improve the safety and stability of the car. So this car is really suitable to sell to those who are officials. ”

Pan Xiang's words made Li Yifan more confident, and at the same time, he also knew a little more about this kid, and he really said it well, how long has he been touching the car, he can get so many feelings, it seems that he arranged him in the position of the editor-in-chief of the car trust house, and he really didn't choose the wrong person.

"But ......"

Pan wanted to say something next, but when the words came to his mouth, he didn't say it directly, but had a taste of wanting to say something.

Li Yifan was a little appetized by him: "Hey! You're just something, if you have something to say, say it quickly. ”

"That's it, you don't sell much, hurry up, say if you have something, and let it go if you have a fart!"

Li Zheng, who was sitting next to Li Yifan, was also whetted by this guy's words, and at this time, seeing that he was still selling Guanzi, he couldn't help but smile and scold.

Pan Xiang saw that his words attracted Li Yifan's attention, and he felt a little proud, and then glared at Li Zheng fiercely in the rearview mirror, and then continued.

"But, boss, have you ever considered the psychology of consumers buying cars?"

"Oh? How do you say that? ”

Li Yifan was intrigued by Pan Xiang's words and asked him.

Pan Xiang cleared his throat and said.

"Boss, you said that this car is specifically for the official car market, which I think your positioning is quite accurate, but I think you should still subdivide this market a little. For example, now our domestic official car market is mainly monopolized by Audi, now you can talk about those government departments or something, let's not mention it in Beijing, just talk about some second-, third-, and fourth-tier cities I have been to. In these cities, all government departments, especially some real power departments, municipal governments, finance bureaus, tax bureaus, etc., as long as the leaders come out of these yamen, the people who sit under their butts are Audi. After all, those officials have to pay attention to face when traveling, and if you get a Japanese car or another brand of car or something, everyone will feel embarrassed. If the price is less than 300,000, they will generally be embarrassed to sit. So in fact, these officials also have a heart of comparison when they buy cars. For example, when a leader expires, after the leader who comes up behind comes, he will definitely have to change to a new car, and it can't be lower than the level of the predecessor, that's how I think about it. So, in fact, when many government departments in our country buy new cars, why only look for Audi, because this is a standard, this is a symbol of your identity, and the specific difference is reflected in the displacement of your car, as well as whether there is an L in the back, whether the engine has a T and so on. This Zunchi car does feel good to drive and sit well, but if you really want to target those official car markets, I think it seems to be a little bit missing......"

Pan Xiang's words, for Li Yifan, it definitely has the effect of enlightenment, he felt as if he was too confident before, and he had always been a little bit unfigured out, and at this time, Pan wanted to say this to him, and he immediately noticed that something was wrong. (To be continued......)