Chapter 12 Business is booming

The business of the Qianjinhui store is very hot, and the daily sales are reaching new highs.

In the six days of opening, Mr. Lin smiled happily with the sales report, and said loudly: "Good start, this is a big start, Pengcheng company is going to be prosperous." ”

Zhao Hongbing took the sales report and looked at it, and sure enough, the sales during this period were particularly good, with a total of 50,000 or 60,000 sales per day in the five stores, and more than 80,000 on the sixth day. It is getting higher and higher day by day, which shows that the sales performance is not hot because of the freshness of the first day or two, but that many customers have become repeat customers after trying Qianjinhui's products and services, and the word of mouth has fermented.

After reading the report, Mr. Liu said happily and reservedly: "It is natural that the business is hot, our stores are better than them, the variety is better than them, and the quality is better than them. ”

Zhao Hongbing thought to himself that you said less about the two most critical reasons, the store is more beautiful than them, the variety is better than them, and the quality is better than them, which is part of the factor, but the store sales can explode in a few days after opening, and the most important thing is how the concept of standardized service and Qianjinhui brand management is in this era, which has a huge impact on people's traditional concepts, and the poor business is called strange.

Chen Weiqi said: "The name that Mr. Zhao came up with is too powerful, Qianjinhui, it sounds very professional." The most powerful thing is that each of the five stores affects an area, and people see that there is a Qianjinhui here, and there is also a there, and they feel that this kind of company must be very powerful, and the after-sales service is guaranteed, and the purchase is assured. ”

After reading the report, seeing that it was still early, the four of them discussed driving a car to inspect the store.

The new stores are decorated and placed in strict accordance with Zhao Hongbing's requirements, large and eye-catching, and those around the hardware stores can not be compared, especially the Baden Street North Road store, which makes people look very satisfied, no wonder this store ranked first as soon as it opened.

Several CEOs stayed in the North Road store for the longest time, and even Zhao Hongbing was very satisfied with their carefully placed goods and their professionalism in receiving customers.

The manager of the North Road store is a very young man, according to the recruiter Mr. Liu, this person is still a college student from a famous school, but he dropped out of school halfway, as for the reason for dropping out of school, he himself is unwilling to say, and it is not easy to ask for the time being.

The store manager is called Liu Junsheng, Zhao Hongbing asked him a few questions, Liu Junsheng answered fluently, it can be seen that this person is not only very familiar with hardware goods, but also quick thinking, quick response, is a talent that can be created.

Mr. Lin praised his achievements, Liu Junsheng was not proud at all, first attributed the credit to his three clerks, and then said: "Although our store is smaller than the Tianbei 4th Road store, the value of the lot is undoubtedly better." The four leaders, please see, there are many construction sites on both sides of Baden Street North Road, and many of them have been built to more than half of the project, which is the stage that requires a large amount of hardware and electrical materials, so the opening of our store just meets their needs, so I think a big credit should be attributed to Mr. Zhao's location. Secondly, Mr. Chen's pre-job training has enabled our salesmen to have both professional knowledge and standardized services, and customers feel very satisfied after contact, which is also a factor. Of course, there are also the two bosses, Mr. Lin and Mr. Liu, who have effective leadership and good management......"

Zhao Hongbing saw that he was young, and in the face of impressive achievements and praises, he was not proud at all, and he was very appreciative, and said with a smile: "You don't want to be a sycophant, the facts are the facts, your North Road store is neither the largest store nor the most salesmen among the five stores, but it is the highest sales, and it is not a day, it is every day, which cannot be said to be caused by accident or any other factor, it can only be attributed to your own business services." I also observed the situation in the store just now, and found that your goods look brighter than other stores, and they are even newer than when they were just taken out of the warehouse. ”

A round-faced girl among the salesmen laughed and said, "This is the secret of our store manager Liu, the store manager found that the water boiled with astragalus was glued with cotton strips, and wiping these metal goods could make the goods look bright as new, and not easy to rust, so he told us to do this, and the effect was really good." We wipe down the goods twice a day, but when customers come in, they always see something as new as if they just left the warehouse. ”

The little girl chattered a lot, and at first glance it was a lively character, Zhao Hongbing deliberately teased: "What is your name, you reveal the secret of your store manager, and the other four stores will learn it in the future, and you are likely to lose the sales competition." ”

The little girl smiled: "You are the boss, so naturally I am not afraid to reveal it to you." In addition, we are confident that we can win the competition on our own, and we don't rely on this alone to be the first seller every day. ”

Zhao Hongbing said: "Oh, so you have other secrets, is it convenient to say?" ”

Mr. Liu saw that the little girl was very cute, and also teased: "Don't say it, it won't work if you say it, let me tell you, there is a big red envelope for the first place in the competition in the first month." ”

The little girl was not afraid at all, and said: "They can't steal it if they say it, this is not a tricky kung fu, our store manager has real talent and learning." ”

Liu Junsheng was embarrassed and interjected: "Xiaoling, don't be presumptuous in front of the boss. ”

Mr. Lin smiled: "The little girl is very straightforward, let her say, let's take the opportunity to learn things." ”

Xiaoling said: "Our store manager is proficient in professional knowledge of hardware and electrical materials, and he knows everything. Those customers who buy things, many of them do not know very much about what they want to buy, our store manager will explain to him patiently, and leave the other party's phone number, and then call to follow up the return visit to help them solve problems, these customers are very grateful, most of them have become repeat customers, or introduce friends to come, which accounts for a large amount of sales. ”

Zhao Hongbing listened to it, and admired Liu Junsheng, the store manager, and asked: "What is your major in college and have you learned about hardware?" ”

Liu Junsheng didn't want to talk more about his college career, and said vaguely: "I have learned a little, but I am not as proficient as Xiaoling said, in fact, I don't understand a lot of things that customers ask, mainly reading books and checking information, and then calling customers when I know it, and doing a good job of service." ”

Zhao Hongbing was even more satisfied, he never believed in any genius who was born to know, he didn't know how to learn, and people with this attitude were real cultivable people, nodded and said: "Manager Liu, this secret of yours is really powerful, few people can copy it, Miss Xiaoling is right, we really can't steal it." ”

Everyone was laughing and talking, two customers came in the store, Xiaoling and others were busy greeting, but these two customers came to exchange the goods, saying that they were buying things back but found that they were not suitable, and asked for a different model.

The two salesmen received patiently, and after carefully inquiring about the situation, they comforted the customer and said that there is no hurry, we will immediately find other models and replace them for you.

After a while, a salesperson found out the model number that the customer needed, showed it to the customer, there was no problem, and the receipt was replaced at the cash register, and the customer said thank you and left.

After the customer left, Zhao Hongbing asked Liu Junsheng: "In this case, are they all exchanges?" ”

Liu Junsheng said: "As long as there is no damage, we will replace it, because this is our original promise." I consulted Mr. Chen about this matter, and Mr. Chen agreed. ”

Chen Weiqi said: "Yes, they have asked for instructions, and I think their approach is very good. Some peers cherish a little profit, life and death are irreplaceable, and it seems that they have taken advantage, but they have lost their reputation and customers, and the loss of word of mouth is even greater. ”

Zhao Hongbing saw that Liu Junsheng was a little nervous, and said with a smile: "I'm not criticizing you, just like Mr. Chen said, you did the right thing." If you and I are a customer and buy something that is not suitable, of course we want to replace it with what we need, and if we satisfy them, we can win the hearts of customers. I also want to add that in the future, when you encounter this situation, you can change it, and if you can't change it, you will return it. Don't be a pity for that little turnover, as long as you really serve the hearts of the people, the turnover will be earned back a hundredfold. ”

Liu Junsheng said: "Mr. Zhao, Mr. Chen, I understand. ”

Between their conversations, a few more customers came in, Xiaoling and other salesmen were busy, but they always greeted each other with a smile and received them warmly.

There is a customer very annoying, only buy dozens of pounds of an inch of nails, for the difference of a few cents has been talking non-stop, fortunately the salesman is specially trained, very patient, always with a smile, speak decently, and finally the customer knows that the counteroffer is hopeless, so he has to pay to take the goods and leave.

Sending the customer away, Zhao Hongbing said to Xiao Ling: "Good job, I see that customer has been conquered by your smile." ”

Xiao Ling rubbed her face vigorously with her hand, and said exaggeratedly: "Mom, my face is stiff with a smile, and there is no way to meet such a superb customer." ”

Liu Junsheng said: "When I meet some customers who are bargaining to the death, they are particularly disgusted when they speak, but they still have to greet each other with a smile, who calls them God." The customer is God, this is the first service principle that Mr. Chen taught when he trained us. ”

Mr. Lin said to Zhao Hongbing: "It seems that Mr. Chen does have a set, if that person changed to my store just now, he would have been scolded by my relatives." ”

Zhao Hongbing said: "This is service, people's hearts are long, just now this customer only bought iron nails, next time he may have to buy tens of thousands of precious electrical materials, maybe he will remember the good service encountered here, then Xiaoling's smile has been far more than expected." ”

Xiao Ling Gege smiled: "Mr. Zhao, what you said is too good, I hope it is true, then I can earn a lot of bonuses." ”

After talking for a while, they were about to leave, and when they were about to go out, Xiaoling shouted to Zhao Hongbing: "Mr. Zhao, my name is Ma Xiaoling." ”