397: The Dharma of Peace and Perfection in the World
Li Gu sits in Yizhou, and is in charge of the 28 prefectures of Xichuan.
For Qin Yue, there are disadvantages and benefits.
The disadvantage is that it is not free, you need to ask for instructions early, report late, and from time to time you have to pretend to be a well-behaved grandson.
The advantage is that he is tall and can withstand something, and the court is at ease with him.
Although Li Gu is difficult to speak on finance, he still gives him considerable autonomy in terms of personnel, and Yizhou basically does not interfere in government affairs.
The problem is that Qin Yue himself has no one available.
The arrival of Minnan scholars can be regarded as a relief in the snow, but even Zhang Zhongzi can only be entrusted with a county trial at most, after all, he has never been in charge. Shen Bingli, who is younger than him, can only serve as the shogunate first.
In addition, Qin Yue was unavailable.
Perhaps, it's time to explore Li Gu's pocket.
Perhaps, he is waiting for himself to speak.
Qin Yue thought about it for half a time under the corridor, and finally a county order came out.
"I've seen the festival marshal."
"Oh, Zhong County Order, why did you come out."
This Zhong County Commander is named Wenhe, Zili, thirty years old, seven, Bazhou, now Wenjiang County Order, is also among the adjustments, but it has not been his turn for a while.
"I want to ask for a few places from the festival marshal, Wenjiang also has a big silk household, and I hope to have one or two opportunities to enter the palace for exhibition."
Qin Yue smiled and said: "No problem, you can sign up with Weizhang later, by the way, what is the situation in Wenjiang now, Ben Shuai hasn't been there yet." ”
Zhong Wenhe breathed a sigh of relief and said with a smile: "Everything is fine, and Rong will introduce you a little......
……
Business meetings didn't go all out.
Because the businessmen are very good at abacus.
After the initial excitement, I began to calm down and think, why should I go to the palace to do it with my own store and storefront, and what are the benefits of doing it inside? They are all old businesses, with years of accumulation, and the sales are basically stable, where is it not the same?
In business, businessmen will not do anything that has no profit.
Even if you donate, you have to get back an honor.
Fortunately, there was an alternative, Zeng Wu saw that the atmosphere was tired, so he announced that he would rest for a quarter of an hour and came out to find Qin Yue, Zeng Wu sighed with emotion: "It's a little difficult to let these people be wronged." ”
Qin Yue replied angrily: "What is the big wrong, are we helping him do business?" ”
Zeng Wu's words exposed the core of the problem.
Whether it is Zeng Wu, Mu Yun, or Han Hui or Zou Yan, they are only proficient in government affairs, military affairs and financial planning, and the business concept that exceeds the millennium is too advanced for them.
Throughout the ages, I don't know how many officials and ministers have been coerced by businessmen, and even can manipulate the imperial examination, control the government, or invest in trade with enemies, raise bandits and protect business......
The word is the head, and everything is put aside.
In fact, then again, as long as the businessman sees the benefits, he is better to deal with than anyone else, and it is not a matter of bending over and soft knees.
A quarter of an hour later, the meeting resumed.
At this meeting, the venue was much quieter.
Qin Yue is the protagonist again.
"The excitement has passed, the current situation is very good, there is a famous saying overseas, that impulse is the devil, after the break, everyone should have a plan and plan in their hearts, very good, now it is up to Ben Shuai to dissect it, why open the palace for commercial use, and what are the benefits of you entering the palace to exhibit."
"Ben Shuai's request to show the palace civil trade is to raise the head, the reason is clear to everyone, I won't explain, but why do you want to do this, because it can help you develop better, can further enhance the popularity and beauty of Shu goods, and can better start the brand of Shu goods."
"Ah, some terms are fresh, it's good for everyone to understand them, and I hope you can remember the relevant terms, which have been exchanged for tens of billions of dollars, full of blood and tears."
Qin Yue motioned to the guards to lift the blackboard, slowly got up, paced to the field, and played with the folding fan, "Entering the palace exhibition, it just opens a platform, but if there is no relevant support, this platform is dispensable, but if the relevant supporting facilities go up, this gold content will be great." ”
Qin Yue took a piece of chalk from the hand of the guard and wrote the word "one" on the blackboard.
These little things are probably made up by Zhou Rong and Su Ziyu, one of them is wise, and the other is contributing, which can be regarded as tacit cooperation.
"The first step, the merchants and products that enter the palace exhibition must be carefully selected, and the selection criteria are first, fist products, second, high-quality products, and third, image products."
"How to say it, silk, such as the Lu family's Shuanglu Xiaolian, is not only a high-quality product, but also an image product, and it is the fist product of my Shuzhong industry, but if it is a sack, although it is a bulk, although it is of high quality, it is not an image product, it is not good to enter the palace to display. However, the summer shirt made of linen, hey, there is room for a high premium, and we welcome it to be displayed in the palace. ”
"In a word, the products displayed in the palace must be expensive, valuable, and highly profitable, because the event itself is to serve the product premium."
"A sack raises the price by two cents, the whole world says it is expensive, a silk half-sleeve, expensive hundreds of cents are invisible, you all plan to plate every day, tell me, which one will you choose?"
The merchants laughed.
"The second step is that the exhibition alone is not interesting, at most it makes your customers feel that you have face, isn't that reasonable?"
At this time, the atmosphere of the meeting was relaxed again, and someone in the back said "yes" loudly.
Qin Yue smiled and pointed at the man with a fan: "I remember you, if you want to buy later, the price will be increased by two percent." ”
The crowd laughed.
"So the second step must be cooperated, investment and promotion."
"This handsome is anxious, think about what you think, as early as the first month, in the name of the festival envoy Yamen, to the Central Plains, Jiangnan, Lingnan, the North, the Western Regions sent an invitation, at that time, will be held in the Chengqian Palace, held a business fair, hundreds of heavyweight businessmen at home and abroad gathered together, everyone think about it, how much benefit can be created?
Ah, whoever wants the naming right of this business fair can sign up for the auction, ah, it is to buy, less than 10,000 yuan is exempt from opening the mouth. ”
"Business is coming, and there are promotions. The promotion is divided into two steps, one is for overseas purchases, and the other is for on-site retail. ”
Qin Yue drew a sub-arrow on the blackboard, and then said with a smile: "For example, the lacquerware of Shao's shopkeeper, because it has been exhibited in the palace, and then said to the guest, I have to increase the price by one percent, is the customer willing?" ”
Shopkeeper Shao asked, and hurriedly replied: "I shouldn't be willing." ”
"Yes, if Ben Shuai is a businessman, he doesn't want to, why? The promotion plan fills in this 'why', and the customer is willing to pay more, because he can make more money when he goes back. ”
An old man with a goatee was confused, and he bowed to Shi Li and asked, "Dare to ask the festival commander, what kind of promotion method is this, which can benefit both parties?" ”
Qin Yue laughed: "Good question, anyway, this method is handsome and I can't wait for you to learn it, which will tell you, what is a win-win situation, oh, no, it's a three-win, four-win." ”