Chapter 272: The Asking Price of 50 Million (2-in-1)
To be honest, Han Li didn't expect this result. But since this is already the case, then it should be faced decisively.
So after sorting out his thoughts, Han Li walked into the small conference room where the Weibo team of a certain wave was in the company.
Seeing Han Li walk in, Qiu Peng's eyes lit up, and then he got up and said, "I was still talking about it before, why didn't I see you, but now I am finally willing to show up."
How about our offer. As old friends and partners, we are sincere. ”
Han Li smiled bitterly when he heard this, but he didn't know what to say, or how to say it.
When Qiu Peng saw Han Li's expression, he was slightly puzzled, and then frowned and said, "What, are you not satisfied, this price is already high enough, it can be said that it is about to set a record for the transaction price of cartoons in recent years."
And as old friends and partners, you should take care of us more. ”
Han Li sighed after hearing Qiu Peng's words, then looked at him and his team and said, "This cartoon has reached an online broadcast copyright deal with other platforms, so I'm sorry, I'm afraid our negotiations can't go on." ”
What do you say, an agreement has already been reached, and with whom, didn't you say that it will be announced three days later. Qiu Peng, who was still smiling just now, said suddenly after hearing Han Li's words.
In this regard, Han Li shook his head and said, "I'm sorry, the other party came up with a price that we couldn't refuse, as well as related conditions, so we made a decision so quickly." As for who, I don't say you know. ”
They?
Qiu Peng immediately reacted, and then hurriedly said to Han Li: "No, the price is still negotiable, don't make a decision so quickly." Besides, didn't you stipulate three days, how could you not keep your promise? ”
Sorry, this is our problem. However, the price and conditions they gave did meet or even exceed our expectations, and there is no reason why we should not agree.
But don't worry, we will announce the results in three days. Han Li said apologetically.
Hearing Han Li's words, Qiu Peng and his team were very angry, and some people even began to question Han Li's voice whether they violated the relevant regulations by doing so, or whether there was unfair competition on a certain news Weibo.
However, Shen Chi, who quickly calmed down, shook his head, because this time it was an N-to-one internal negotiation, not a formal bidding, so there was no violation of regulations and unfair competition.
And the Weibo team of a certain news should have taken advantage of this loophole, attacked quickly, and then quickly won the online broadcast copyright of the second season of "That Rabbit".
So Qiu Peng is now very puzzled, what kind of conditions did the Weibo team promise Han Li, and what kind of price was given, so that Han Li would agree so quickly, and even said in such a hurry.
After sorting out his thoughts for a while, Shen Chi, who had calmed down, looked at Han Li on the other side and asked, "I want to know the price and related conditions given on the other side." ”
In this regard, Han Li shook his head and said, "I'm sorry, this is a trade secret, so I can't say it." However, it can be said that the price given by a certain news is much higher than yours. ”
Much higher?
Qiu Peng was stunned for a moment, and then asked, "That is, the price they quoted is far more than 20 million!" ”
In this regard, Han Li smiled and said nothing.
Well, I see. Qiu Peng was a little powerless in this regard.
In this negotiation, they won a total of 20 million from the company. But I didn't expect that the other party was even more ruthless, and directly smashed the money, in this regard, they really couldn't compare.
In addition, I heard that the other party also gave other preferential conditions. This makes Qiu Peng very powerless, there is no way, who makes the family have a thick background.
It seems that there is no other way to do it.
That "Age of War"? Shen Chi thought for a moment, then shook his head.
Judging from the production level of that cartoon, the price must be worth it. And from what they know so far, several major video sites are very interested in it. I'm afraid that when the time comes, it won't be their turn to make a move.
Thinking of this, Shen Chi immediately said to Han Li: "Since this is the case, then there is no point in us talking about it any longer, so we will leave first." ”
Saying that, Shen Chi and the others began to pack up their things and prepare to leave.
Seeing this, Han Li nodded and said, "Okay, I'll send you, I hope we have a chance to cooperate next time." ”
Hehe, stay and don't be so polite. Although Shen Chi's words were very polite, Han Li could still feel the trace of anger in his heart.
But since this is the case, Han Li also sighed helplessly. This is business cooperation, when there is a contradiction between feelings and interests, then you have to decisively put aside your feelings and choose interests.
Decisions made by blindly being dominated by one's own feelings will not allow you to stay in the business world.
Although Han Li and the others did not announce the result, they soon knew the result of the results.
Obviously, this is a rumor that someone deliberately put out, and judging from the current situation, nine out of ten people who released the rumor are people from a certain Weibo.
In this regard, Han Li and the others were also very helpless, so they could only acquiesce.
Although this incident has damaged Han Li's reputation a little, one of the biggest changes it has brought is that these platforms have more frequent contact with them.
For the remaining "Age of War", it is obvious that online video platforms are more interested in it. However, to Han Li's surprise, several major video platforms have never appeared.
And now the most popping up are basically some small video websites and platforms.
And for the offer of this animation, it is also in the form of seven or eight million, and the most one gives the appearance of 11 million.
Therefore, Han Li didn't bother to contact these platforms, and directly handed over these people to the business team of the operation department to be responsible.
said that these video platforms have not yet contacted Han Li, but the private Dongzi is constant. For example, the contact and negotiation between several major video websites, especially the three major video platforms that have had cooperation examples before, have also been in close contact in the past two days, and it seems that they are negotiating relevant cooperation.
And the isolated Qiyi.com is not so indifferent, or inactive. In the past two days, they have also pulled several video platforms over, including several large domestic video playback platforms such as Report Popular Video and Xunlei Video.
It seems that this time the gang has become a fact, but who will this cartoon fall into in the end, Han Li doesn't know at present, so he can only wait for the result.
Sure enough, early in the morning of the third day, the two camps came to Han Li's company one after another.
In this regard, Han Li and Shen Chi can only be responsible for one side, and see how much of the hole cards these two camps can come up with.
Han Li is still in contact with the three major video websites of Cool Video, Tomato.com, and Fox Video, and they are also old acquaintances, so after a few polite words, everyone immediately entered the topic.
Mr. Han, everyone is an acquaintance, so let's spread it out.
The one who spoke was the deputy general manager of Fox Video, called Ma Jianjun, who is nearly fifty years old this year, but he is still very energetic and full in the middle term.
When Han Li heard Ma Jianjun's words, as well as the expressions of Lu Yingzhen and Qian Feiyu next to him, he also understood at once, it seems that this Ma Jianjun should be the one who mainly talks to him this time.
What does this person say, that is, he is relatively calm, and his background as a soldier is said to be very difficult to deal with. So for this person, Han Li still has to be cautious.
Seeing Han Li nodded, Ma Jianjun continued: "You also have a general understanding of what the situation has been in the past two days, so I won't say much about the specific reasons."
The three of us have had a very pleasant cooperation experience with you before, and we have dealt with each other so many times, so we can be regarded as old friends.
Therefore, the three of us discussed it and decided to adopt the method of cooperation between the three companies to jointly obtain the exclusive broadcast rights of the cartoon "War Era". ”
Exclusive rights, not network rights? Han Li was a little surprised.
Lu Yingzhen on the side nodded and said: "That's right, it's a complete broadcast copyright, whether it is an online broadcast copyright, a TV broadcast copyright, or an overseas platform copyright and DVD audio and video products, or a sound copyright in the radio station."
And if a movie is released in the future, your company will also hand over the relevant distribution rights to us as an agent. ”
Han Li thought for a moment when he heard this, then nodded and said, "Yes, no problem, all the copyrights are packaged together, but the price must be higher."
As for the possible distribution rights of the film in the future, I don't think I can give it all to you, this has to be determined according to the storyline of the movie.
If it's a story that appears in the episodes you've purchased, or within the entire plot of those episodes, the distribution rights of the film can be given to you. If it does not appear, it is not subject to you, and we reserve the right to designate the publisher. ”
Lu Yingzhen nodded and said, "Yes, but you have to add one." Even movies that don't appear in the plot of these episodes. If we want to compete for the distribution rights of these films, then your company will make it easy for us. ”
Yes, we give priority to you when things are equal. Han Li nodded.
Seeing that Han Li agreed, Lu Yingzhen nodded and stopped talking.
And Ma Jianjun next to him answered: "If we reach an agreement, then we will also get the right of first choice in the follow-up episodes of this cartoon."
What I mean by first choice here is that if you have a follow-up episode of Age of War in the future, then we will have the first choice. Only after we give up can you sell to other video sites. ”
Hearing Ma Jianjun's words, Han Li frowned. After thinking for a moment, he then said, "We can inform you first and negotiate." But at the same time, we will also engage with other platforms, and when the conditions are equal, we will give preference to you. ”
No, you have to negotiate with us first, and then you can reach out to other platforms after we decide not to. Lu Yingzhen on the side shook her head and said.
It can't be, so we will be in a passive situation. Han Li waved his hand and said resolutely.
Okay, so let's put this on hold and let's move on to the other issues. Ma Jianjun eased the atmosphere.
Hearing this, Han Li also nodded, threw the pen on the table, and then leaned back in the chair and said, "Having said so much, I don't know your offer yet." ”
Hehe, originally we wanted to put this issue at the end, since Mr. Han is so anxious, then let's talk about it now.
Ma Jianjun smiled and said: "Since our three video sites have cooperated, it is definitely impossible to be as stingy as other platforms."
Although the future of your cartoon is unknown, we took the risk and took all three seasons of Age of War Part 1 together. ”
Oh, that's right.
Han Li's eyes lit up, and then he smiled and said: "After three seasons, with the addition of all the broadcast copyrights, this price is not low." ”
That's why the three of us have to join forces and play a big game. Zhang Jianjun said with a smile.
And what about your offer. Although it is much more cost-effective to buy a single season with three seasons of quilts, it is impossible for us to accept it if the price is too low. Han Li squinted his eyes and said as he looked at the three people sitting in the middle opposite.
Hehe, of course, will definitely give you a satisfactory price.
Ma Jianjun looked at Han Li for a while after speaking, and then said: "The three seasons are packaged together with all the broadcast copyrights, 35 million, plus 2% of the advertising revenue of the three platforms on this film."
We took a lot of risk for this film, so we thought the price was the best. ”
After Ma Jianjun finished speaking, Qian Feiyu next to him continued: "We consulted a professional animation production team, according to your production level, the production cost of 36 episodes is about between 12 million and 15 million.
Therefore, after deducting the cost, you still have more than 20 million yuan in income, and the profit ratio has reached 15 percent, which can be described as very rich. Add to that two percent advertising revenue, and I think this price will definitely satisfy your appetite. ”
Hearing this, Han Li shook his head with a smile and said: "If it's just the copyright of online broadcasting, if the three seasons are packaged, 35 million plus 2% of the advertising revenue of the three platforms on this film is definitely enough." But you also add the TV broadcast rights, overseas rights, and DVD audio and video products, and the price is definitely far from enough.
As for the cost you are talking about, I don't think it has anything to do with the price, especially for cultural products.
In Hollywood, a movie may cost $20 million to make, but it ends up grossing $400 million or 500 million. Is it rare to have a smaller box office because of your low production costs? ”
For Han Li's words, the three people on the opposite side glanced at each other, and then smiled one after another.
Lu Yingzhen, one of the three, said to Han Li: "Mr. Han, we are bound to win this film." Since you think our price is relatively low, then you quote a price and let us hear it. ”
Han Li heard Lu Yingzhen's words, thought for a while, and then raised his hand and said: "Fifty million, plus five percent of the advertising revenue of the three video websites on this film, the first part of this film has three seasons, and all the film and television rights are packaged and sold to you." ”
No way!