Hollywood's box office share has three stages.

In the first stage, before the Paramount Act (the era of oligopoly, related to the 'regional exclusive screening system'), Hollywood studios were very strong, because the theater chain was their family, and their percentage of the commission reached 90%.

The second stage is after the Paramount Act, before the Internet exploded, Hollywood studios were also very strong, and their account sharing ratio could basically reach 65%.

The third stage is after the millennium to the present, under normal circumstances, Hollywood studios get 40%-55% of the share from North American theaters, but for those big IP works, film companies can also take 60%-70% from theaters.

This is not an exaggeration, there are instances of this.

In December 2017, when "Star Wars: The Last Jedi" was released, Disney asked theaters to increase the proportion of account sharing to 65%-70%, and in this case, the Wall Street Journal exposed Hollywood's publicity system.

is different from our fixed account (in 95, the producer could take 35% after deducting the special fund for film development and business tax, and in 06, starting from "The City Full of Golden Armor", the producer could take 42%, and then in 08, the rules were issued, and the producer's account sharing ratio was not less than 43% in principle), there are three modes of North American box office account sharing, namely fixed account sharing, buyout account sharing, and stepped account sharing.

Fixed and buyout is literal, and it is generally used for the kind of small and medium-cost independent films, in addition, all commercial films basically use a stepped account-sharing model.

What does it mean, that is, the producer can take 90% in the first week, and in the following weeks, the proportion of the theater's revenue share will increase, and the producer will decrease accordingly, and by the fourth week, the producer's share should be about 50%.

In this case, everyone knows that the higher the box office in the first four weeks, the more money the producer takes.

In the face of real money, before the advent of the Internet era, the news related to publicity and distribution was actually mastered by those large companies, because from the moment the film project was established, what publicity and distribution should do has been determined.

And I can also tell you about the Hollywood commercial film promotion process at that time:

The 'warm-up period' includes: launch press conference, cast exposure, styling exposure, time-point news, class visit news, theme song interlude, posters, and trailers.

The 'official period' includes: films, talk show promotion, offline hard broadcasting, and roadshows.

The 'follow-up' includes: the film, if there is a film festival, it is a film festival report, otherwise it is a premiere.

Three stages, this whole process, is only a lot more.

In this case, if there is a news report that interrupts the steps of the publicizer, it will really be retaliated against.

Because it's all money.

Therefore, if Roland and Schwarzenegger do not make an official public appearance in the article, Fox will not be able to expose the news that Roland has been selected before the "Terminator 2" project team breaks the news.

If they want to use this news, they have to have Roland and Schwarzenegger appear in public first.

This is also why there is a red carpet plot that seems to have nothing to do with them.

I believe that many people will be very puzzled when they see this, whether their rules are too strict.

Of course.

Things to do with money are, of course, so strict.

Moreover, Hollywood companies keep those media to prevent this kind of thing.

Let's take the simplest example.

Tom Cruise.

Before he and Paramount fell out over "Mission Impossible 3", no one had reported on his beliefs.

When he and Paramount tore up over money, the first to report that he had a problem was Paramount.

Why did Cameron and Fox tear beep, Spielberg and Paramount tear beep, Bruckheimer and Disney tear beep, and then there are a lot of people and Universal and Sony who have torn beep, but it's rare to hear someone tear up a beep with Time Warner?

Because Time Warner has mastered TMZ, the largest gossip site in North America.

Mel Gibson's drunk driving + anti-Semitic remarks are what TMZ broke out.

The Tiger Woods scandal also broke out by them.

The Clippers owner Sterling, who is sympathized with by many people now, also broke out by them.

As early as '06, The New Yorker wrote that the media in North America is actually associated with the entertainment giants: no one's ass is clean, and when someone harms the interests of the entertainment giants, they have countless ways to kill you.

Because of this, it is especially important that Roland Allen and Schwarzenegger attended the premiere and were photographed.

This was the only way for Fox to gain popularity in those days before the Internet arrived.

That's right, in those days, it was so troublesome to even rub the heat.

That's why I wrote in chapter fifty-four, 'Fawkes will fall in love with Roland.'"

Because if they don't show up, Fox won't be able to take advantage of the situation to promote it.

There is no way to take advantage of the publicity, and there is no way to affect the box office in the first week.

There is no way to affect the box office in the first week, and the producer will get a lot less money.

Of course, this is a factor of the times, in that era, fans were closed to news and could not participate.

So the pricing power in terms of news is in the hands of those capitals.

And now, the situation has changed dramatically.

In the age of the Internet, it is too fast to expose a piece of news.

If you want to completely block, it is simply impossible.

Of course, in addition to fixed account sharing, buyout account sharing, and stepped account sharing, there is actually one more way to divide accounts.

That is the model of 'seeking the greater in the time period account sharing and the minimum guarantee agreement'.

What does that mean?

Use "Avengers 4" as an analogy.

The North American box office of "Avengers 4" in the first week was 357.11 million.

Assuming that the screening cost of 4,000 theaters in North America is 80 million, Disney and the theater chain negotiate a 70% share ratio, and the guarantee they signed is 60%, then there will be two calculation methods.

The first type of sub-account: (35711-8000) * 0.7 = 193.977 million.

The second type of guarantee: 35711 * 0.6 = 214.266 million.

In this case, it is obvious that the guaranteed score is high, so Disney took the 214.266 million part of the money.

It's just the first week.

In the second, third, and fourth weeks, the numbers will also go down.

Of course, the main reason for writing this thing is to explain why Roland is so troublesome to even rub off on the heat.

Because the model of that era is different from the model of today.

Hollywood's big rules have changed once, and if I still write the way I did in the Internet age, wouldn't it be a joke?

In the end, I read the comments, I didn't mean to accuse in the previous chapter, you guys are right, I really think too much about my place, I want to present a complete system when I write, so I added things related to the main character. Like the previous reader said, the protagonist is like a pervert who earns every penny.

Thank you for your kind reminders.

Thank you.