377. The meaning of existence
This work explanation is concise and to the point, and everyone can understand it.
Jiang Min immediately raised his hand and said, "Director, there is something I don't know if you know. A lot of business is at the heart of each department, and the average employee is not allowed to conduct an investigation. And whether this business is really making money or really losing money, it is difficult to tell clearly. Maybe it's a bit inappropriate to say it, but ......"
"I see what you mean." Huo Bufan waved his hand and said, "It doesn't matter if you really make money or really lose money, as long as you classify it according to the quarterly financial statements." ”
Jiang Min didn't know what Huo Bufan wanted to do, but since he had an order, he just did it.
It's hard to say whether you can do it well, but at least do your best, it's always right.
A group of people immediately got busy, and Li Shengbin, as the vice chairman, was very concerned about this matter. He is the eyes and ears of the old lady, the old man rarely comes to the company, and most of the things in the company are in charge of Li Shengbin, and then relayed.
Of course, the so-called responsibility is only used to take the blame, and the real power is still in the hands of each side house.
Many people seem to be just a director or even a department manager, but in fact they have a lot of power. The place under their jurisdiction is difficult for even Li Shengbin to interfere with.
Fortunately, there is an old lady pressing, and Huo Bufan is just sorting out and classifying the profits and losses of each business, but not many people will block them at this cusp.
Of course, unpleasant words and ridicule are inevitable.
When Luo Yuping and Jiang Min went to investigate, their former colleagues laughed when they saw them.
Now the whole company knows that the interviews for the strategic planning department have ended, and a total of fifteen people have joined.
Those who were eliminated were full of rejoicing, and it was better not to go to this kind of department that offended people when they heard it.
Jiang Min and the others are not very popular in the company, and they are used to being targeted. I am used to these ridicules, and I don't care very much about them.
On the contrary, because there were too many people who ridiculed them, they held their breath in their hearts.
The work efficiency of fifteen people is not bad, and it took a day to classify all the business.
Huo Bufan got four files, he only needed the one that was classified as garbage, and handed over the rest to Jiang Min, and said: "Everyone finds the direction they are best at, picks out five businesses that they think are the most profitable, and then votes to eliminate two." The remaining three will be discussed in turn for business optimization. My requirements for the optimization results of the target are very simple, the annual profit starts at 1 billion, and the profit growth rate is not less than 200% compared with the same period last year. ”
Jiang Min and the others were stunned when they heard it, what Huo Bufan said was quite simple and easy to understand.
But his request is really not simple.
A 200 percent increase in profits over the same period is not impossible, at least in theory. Most of the reasons why it is difficult to do it belong to practical problems, such as problems in the decision-making of leaders at the bottom, the execution of employees, and so on.
However, with a target annual profit of one billion, this requirement is very high.
Now the Li family can make the most money is the traditional electronics factory, with an annual profit of more than 400 million points. At its peak, it used to reach more than 800 million.
It's just that with the weakening of the Li family and the increasing number of competitors year by year, profits continue to decline.
Even the most profitable electronics industry can't meet this requirement, and now let them optimize three businesses with an annual profit of no less than one billion, how is this possible?
Seeing that these people were in a daze, Huo Bufan asked, "What, do you think you can't do it?" ”
The crowd bowed their heads slightly and did not speak, but silence itself was an answer.
"Looks like I'm overestimating you guys." Huo Bufan said: "I always thought that with the name of the Li family and your ability, it would not be difficult to do this. But now it seems that you are not incapable, nor is the Li family's reputation bad, but you don't have the heart to challenge difficulties at all. No wonder I have been targeted in the company for so long, and I haven't left, but I can bear it. ”
This was a little ugly, Jiang Min looked up at Huo Bufan, and said, "Director, it's not that we can't bear it, but your requirements are indeed too high......
"Is it high?" Huo Bufan said: "Have you checked how many companies with profits of more than one billion yuan will appear in this world every year?" I can tell you now that among the domestic companies that have been listed on the small and medium-sized board, there were more than 75 companies with a net profit of more than one billion yuan last year, 23 on the ChiNext board, and two on the science and technology innovation board. These emerging industries alone add up to more than 100. I won't talk about the Shanghai and Shenzhen markets, and I won't talk about the foreign ones. But are they powerful? If you look closely, you will find that they took advantage of the policy of the east and took the shit luck. That's right, the market is like that, as long as you can read the trend and add a little luck, you can make money. And if you want to make a lot of money, you need to be famous! Is the Li family lacking fame? We used to be a super-large enterprise with assets of 100 billion yuan, and we have a high reputation at home and abroad. What the Li family lacks is only the trend, and the significance of the establishment of the strategic planning department is to guide the Li family's broken boat! If you can't even do this, you can leave now, I don't need a bunch of rookies who have no self-confidence at all before they start doing things, and eat and wait to die. ”
Luo Yuping was red-faced by Huo Bufan.
Where did they think about studying which companies have an annual profit of more than one billion, but Huo Bufan can be like a few treasures.
Because he has always adhered to the belief that if you don't want to let yourself fall badly, then you must find the law that makes you successful from the successful people in the market.
Successful experience is indeed not replicable, but based on the success of others, you can see the trend.
Just like a company specializing in R&D and sales of sweeping robots, if his annual profit last year suddenly exploded, what does it mean?
It's not that this company has suddenly succeeded, but that the sweeping robot industry has gained market recognition and has begun to break out.
People who understand it, whether they are going to open a company or become a distributor, will always make more money according to this trend. Those who wait a few years to join will find that the market is already occupied by people who understand the trend in advance, and it is difficult for them to integrate into the market, let alone compete for market share.
That's where trends come in, intangible, but very important.
A bunch of unpleasant words came out, Huo Bufan's tone softened slightly, and said: "You are all very capable people, not waste, otherwise, I would not have picked you from so many people in the company." Don't feel like you can't do it because you haven't tried it yet. Do not think that there is a risk of failure, because you have not yet experienced success. What you have to do is to find three directions that will create great benefits for us according to the existing business and the future trend! Remember, we're doing trends, not letting anyone make money in three or two days, you know! ”
After saying this, Luo Yuping's heart suddenly opened.
In fact, they and the strategic planning department have always felt very confused, not sure about their own positioning, let alone what this department is going to do.
But now, Huo Bufan is very clear about the future.
Trend! Trend! Trend!
The only reason for the existence of this department is to grasp the trend!
It doesn't matter if you don't make money in three or two days, it doesn't matter if you lose money in three or two months, as long as you can make a lot of money in the future, your grasp of the trend is correct.
The only thing to judge the result is whether it took a month or a year to make money.
The sooner you come, the higher your ability will naturally be.
After clarifying this idea, everyone's thoughts will be different.
They know what they want to do and what to do.
Soon, these people opened the sorted business classification again, and there was a heated discussion about which five businesses should be selected as the initial direction. After the five directions are discussed, the second round of elimination will be carried out to determine the final three lists.
Huo Bufan did not participate in the discussion, he took the pile of files classified as garbage, and left the conference room.