The lunar month is a small peak of real estate sales, because the Spring Festival is the most important festival for the Chinese people, and the foreign workers in Z city have gone home after the fifteenth day of the lunar month, which means that Z city

The arrival of the "homecoming tide" also means the arrival of the customer group who return home with the annual income, and the returning customers who have money and need to buy a house are the target customers of all real estate.

In order to intercept the returnees, at the beginning of January 2013, various types of marketing activities began to be held in various real estate projects, and Sun Shaojun collected many homecoming marketing activities from the capital to the provincial capital.

The company's planning department's "marketing dynamics" lists the marketing tricks of the company's various agency projects, including the real estate in D city to get the reimbursement of ticket activities - as long as the visiting customer shows his return ticket, the sales office will reimburse the ticket for the customer, once the house is purchased, the customer can also enjoy the new house home appliances three-piece set: color TV, air conditioning, automatic washing machine.

In short, the publicity and preferential efforts of the real estate have been upgraded by one level. Manager Duan Xing and Sun Shaojun were very much looking forward to submitting the marketing activities of Xuefu Yuan to the developer Fu Zong to welcome the homecoming tide, from the update of promotional materials, to the preparation of visiting gifts, to the delivery of transaction gifts, the application materials for this event were full.

Manager Duan and Sun planned to do so

"The lion opened his mouth wide" because they found a doorway - the more gift applications, the more developers rejected, but the number of gifts applied for has also increased compared to before.

This is after many times

"Tricks", Manager Duan, they summed up the law, after all

As a developer, "Party A" still wants to save face. Long Wei has a client who works in the capital. I have been saying that I will come back when I have time for the lunar holiday.

After the application for the activity was successful, Long Wei made a phone call to the customer with great interest, and the customer still said that he would come back when he was free.

The day of the month was unusually cold, and Mu Hibiscus, who had finished talking about the customer, was huddled at the front desk and the secretary baking the electric heater together, and was discussing where to go to celebrate the completion of the performance of Xuefuyuan in January, when a handsome guy with a backpack and a girl with a fruit snack convenience bag walked into the reception hall.

Mu Hibiscus and Li Cai were too lazy to move, so Chao Longwei made a look, and Long Wei obediently stepped forward to receive him.

The topic of K song continued, and before he could say a word, Long Wei exclaimed: "Brother, I finally looked forward to you!" Long Wei saw that his master was too lazy to come down from the front desk to listen to his talk, so he let the customer sit at the talk table very close to the front desk.

Pulling the relationship, introducing the sand table, looking at the house, calculating the price, Long Wei had to talk to the customer step by step, but watching the girl look outdoors a few times, Mu Hibiscus felt that these two customers probably wanted to go to other markets.

Taking advantage of the opportunity to refill the water for the customer, Hibiscus looked at the girl and said, "As real estate consultants, we know the market best. Let Consultant Long tell you about a few real estate projects around us. Long Wei heard the hint of hibiscus and began to compare real estate.

The so-called real estate comparison is to use the real estate information obtained during the sweep to compare other projects with your own projects.

The more famous comparison method is the Frank comparison method - T-shaped table, which compares the advantages and disadvantages of others with ours, generally lists the advantages of our products, and euphemistically points out the shortcomings of other properties.

This form can be pinned with the floor plan and let the customer take it away, which allows it

"Sincere transfer" customers return to our sales office after comparing the real estate. Of course, there are some customers who just take it for

"Turn again" is the interface, and as a result, after the real estate consultant makes a comparison with Frank, the customer really has to go to the market again, and the result is to determine the situation of other real estate.

Mu Hibiscus felt that Long Wei was talking too much nonsense, and he talked about this batch of customers from more than 10 o'clock to nearly 12 o'clock, until the intestinal sound in the handsome guy's stomach came out, and Long Wei did

"Intimate" asked, "Are you hungry?" Mu Hibiscus sighed in his heart, how backward Long Wei was!

As soon as you look at the snacks and fruits of the visiting customers, you can preliminarily judge that they came by car, and the food in the convenience bag did not move much, so it is obvious that they did not eat much...... After the customer left, Long Wei said in hindsight: "I would have invited them to dinner if I knew it!" Been in contact for a long time before! Seeing Mu Hibiscus sighing, he hurriedly asked, "I've been telling them for so long, will they not come back in the afternoon?" Hibiscus shook her head: "Generally, when we go shopping, the longer we stay in one place, the less time we have to go to other places. There are three real estate projects around Xuefuyuan, the distance is not close, if they come back in the afternoon, it will be a reservation! Hearing this, Long Wei clenched his fist and gave himself one

"Come on" action! At about four o'clock in the afternoon, the boys and they really came back, Long Wei was very attentive to pull chairs, wipe the table, and pour water for them, and Li Cai couldn't help but complain about Long Wei with Hibiscus.

Long Wei has already thought about staying in the reception center during the Chinese New Year, sprinting for performance, and striving to be the sales champion in February.

It may be the first time to sign the first order at the beginning of the month - the company stipulates that the first order at the beginning of each project will be rewarded with 100 yuan, and it will be published in the company's "Half Moon News" - Long Wei was very excited, and excitedly wrote the house price in the purchase contract wrong, Mu Hibiscus glared at him when he reviewed the contract, and Long Wei was a little weak-hearted.

The customer said that he would pay the down payment directly, because Sister Wang went to the headquarters of Jinlong Real Estate in advance on Friday afternoon to report the account, and the finance office on the second floor managed to collect the money, so Mu Hibiscus asked them to go directly to the bank to transfer money.

The handsome guy said that he was going to catch a car, so Long Wei took them directly to the bank near the station. It was a long time before Long Wei returned, standing with his back against the radiator, rubbing his hands constantly - in order to save money, Long Wei walked back to the reception center, and his down jacket was blown through by the cold wind.

Long Wei told everyone about the customer's situation: "Do you know, that guy's backpack is full of cash!" More than a dozen stacks of cash, so bold, and not afraid of being taken away! The cash is really troublesome, and it took a long time for the money to pass the money from the money detector...... "In the evening, let's go to karaoke together."

Next to KTV is a very famous restaurant, when everyone went to sing before, they always saw a lot of luxury cars parked downstairs, and the parking space was not enough.

But this time, a few ordinary private cars were parked in front of the restaurant, and Lu Benyu said very strangely: "I'll go, why is the business of Hongjin Restaurant yellow?" "Hibiscus actually has the same question.

When Manager Duan was paying the money at the front desk, Mu Hibiscus asked his biller apprentice Donghai, why the restaurant business is not good today?

Donghae works at KTV as a waiter, and works as a biller when he has free time during the day. Donghai said while guiding the people from the school to the singing room, "It's not a day or two, it seems that since October 2012, there have been fewer people going to the restaurant to eat, and now there are basically no people." Not only them, but our KTV business is not as good as before. Jiang Ruxing once said at the dinner party that the wind direction is changing, and under his influence, Mu Hibiscus began to pay attention to current affairs and financial information in addition to learning marketing as usual.

The life of Z City is undergoing subtle changes, and Hibiscus feels that the property market may also change!