Since Mr. Fu heard the meaning of letting himself go to commercial real estate trading, Mu Hibiscus put part of his mind on the study of commercial real estate.

The most common types of commercial real estate are offices, apartments, and commercial complexes. Compared to residential properties, these 40-year property rights projects are more difficult to sell. The main reason is that people in the market do not know about commercial real estate and always confuse small property rights with commercial property rights.

Small property rights are illegal. If a client buys a house with small titles, the house may be demolished at any time as long as the state needs the land, and the owner will receive very little compensation - after all, the owner of the house must give the owner some compensation.

Because the developers of small property rights projects do not buy land from the state, the housing prices are very low, including the land price, which attracts a large number of people to choose small property rights. Where there is demand, there is a market, and if there is a market, someone dares to take risks! The boldness of building a house, the unknown situation of buying a house, and even the fearlessness of the ignorant, which makes the supply and demand of small property rights boom under the high housing prices in recent years!

However, it is precisely the developer who did not pay for the land, so once the state needs to use the land, it will not be soft to demolish the small property right houses! However, most of the people who buy small property rights think: I am not the only one who will be demolished anyway! This is the typical fluke psychology of small property customers.

Commercial real estate is a 40-year property right, and the biggest concern for everyone to buy commercial real estate is that the later cost is too high. The cost of commercial water and electricity far exceeds the cost of domestic water and electricity. Moreover, the purchase of commercial real estate cannot be settled, and the problem of "school districts" cannot be solved. Nowadays, people buy real estate, because of the high cost, more and more attention to the value of education, medical care, leisure and health care attached to the property, rather than simply looking at the residential attributes of the house in previous years.

However, due to these attributes, the selling price of commercial real estate is relatively lower than that of residential property. Moreover, the purchase of commercial real estate by customers is not considered real estate, and when buying a residential house again, there is no restriction on the purchase policy. Because of this, the purchase of commercial real estate has become a transitional housing for many customers who just need it. This is the reason for the rise of apartments and commercial residences in the last two years.

In order to promote the sale of real estate, developers in many places will generally change commercial hydropower to residential hydropower, and adjust the 50% down payment that commercial real estate must pay to 40%. Powerful developers will also work with banks to adjust the loan term from 10 years to 15 years.

However, Golden Dragon Real Estate's project in the development zone is an office building. Office buildings are originally self-occupied and investable. Owner-occupancy is mainly used as a single apartment, and the investment is to sublease the office building to an office company, or a tenant who lives in it. Local commercial real estate, somewhat similar to SOHO in the capital. I don't know, how many aggrieved bodies and unyielding souls are there in the office building......

In November, Hibiscus wanted to know about the overall professional level of the sales team in Z City for commercial real estate, and she looked at the company's reports for Z City commercial real estate in recent years. After comparison, Hibiscus found that the commercial real estate in Z city was in its infancy, the sales were not standardized, and the marketing methods and means tended to residential real estate. Customers do not understand commercial real estate, and their cognition stops at the level of "investment", and there are even two extremes of "one shop for three generations" and "ten sets of shops are not as good as one residence". Hibiscus is a little worried, commercial real estate is not easy to operate.

However, in addition to commercial projects, Hibiscus's mind is more focused on Xuefuyuan. Xuefuyuan is a bit like the Star River project back then, with a tendency to be small groups within the team. The two factions fought back and forth, looking at each other at each other's eyes.

The people led by Yu Hongyan are not so much a team as a gang, and they are full of gangsterism! I heard that when Manager Duan was still in Xuefu Yuan, he was very popular with Yu Hongyan's team. When Mu Hibiscus returned to Z City, Manager Duan also specifically mentioned Yu Hongyan. After many years of tacit understanding, Mu Hibiscus knew that Manager Duan wanted Mu Hibiscus to discipline Yu Hongyan more. Counting it up, Yu Hongyan can be regarded as the apprentice grandson of Hibiscus, but Hu Ya also complained that Yu Hongyan had no sense of the overall situation and ignored the rules!

The other team of Xuefuyuan was led by Zhang Chen, who was transferred from the Splendid Garden project. Zhang Chen has a strong sense of purpose and strong sales force, which is on par with Yu Hongyan, but he has a strong sense of the overall situation and stronger management ability. Zhang Chen worked with hibiscus in the Fairview Garden project and was in awe of hibiscus from the bottom of his heart. The arrival of hibiscus lifted the spirits of the second team led by Zhang Chen. Considering his career plan, Mu Hibiscus decided to train Zhang Chen to be the successor person in charge of the case field of Xuefuyuan. As for Yu Hongyan, Hibiscus has to think of a way!

Hibiscus never imagined that one day he would use the means on company insiders. Yu Hongyan was free to wander around, altered the customer visit channel in the visitor registration book, and made random promises to the buyers, which caused serious adverse consequences on the Xuefuyuan project, and the atmosphere was not right! Of course, Mu Hibiscus will not write these problems in the weekly project report for Wang Feng, the director of the area. What Hibiscus thinks about is "borrowing strength"!

Wang Feng, the director of the area, has been busy promoting the cooperation of developers' commercial projects recently, and has come to Xuefuyuan a lot of times, and always comes to the reception center of Xuefuyuan early in the morning, patiently waiting for Mr. Fu. Early that morning, all the staff had a morning meeting outdoors, and Mr. Wang, who was sitting in front of the secretary's desk, helped answer the hotline, and a customer said that he wanted to come to the reception center to change his name. After the morning meeting, everyone began to clean up, Mr. Wang specially inquired about the situation of the hibiscus project, and the hibiscus said that Yu Hongyan was very active in making appointments, and the number of customer appointments in the past two weeks was the largest. After saying that, Hibiscus went to the finance room.

When Hibiscus returned to the secretary's desk, Hibiscus found that Mr. Wang was looking through the visitor registration book on the project from beginning to end, and his expression was a little wrong. Mu Hibiscus pretended not to see it and said, "Today, the newcomer Zhou Xu passed the small level!" I heard that Mr. Wang, you haven't heard of the real estate consultant for a long time, why don't you take a look at the situation today! Mr. Wang agreed!

Zhou Xu is actually Yu Hongyan's newly acquired apprentice, a good seedling for sales, and he signed the order before he passed the small pass, and entered the "second row of one". However, under the leadership of Hongyan, Zhou Xu also embarked on the path of increasing the number of talkers by relying on "little cleverness", such as when receiving customers, writing the customer's visit channel as his own appointment, or apprentices bringing customers, etc. Within two hours, Mu Hibiscus found that Mr. Wang's eyes did not leave Yu Hongyan and Zhou Xu. At the same time, Mu Hibiscus found that Mr. Wang's face was terrifyingly dark!

Near noon, a customer came to the reception center to find Yu Hongyan and asked Yu Hongyan to take him to the second floor to change the name of the owner. Sister Wang in the finance room on the second floor disagreed, and as a result, the customer scolded her, and took Yu Hongyan and the developer with her, but was scolded back by Sister Zhen, who happened to come to the reception center. Moreover, the scolding customer received Sister Zhen's greeting of "if you don't buy a house, get out", looking at Sister Zhen's menacing posture, the customer was stunned in seconds! Sure enough, people have the inferior nature of bullying the weak and fearing the hard!

After understanding, Mr. Wang knew that Yu Hongyan privately promised that the owner could change the owner's name for free! This kind of commitment is irresponsible to developers and disrupts the market order! Mr. Wang was furious.

In the evening, Mr. Wang saw that there were a lot of traces of modification in the visitor registration book of Yu Hongyan and Zhou Xu's visitor paths, and he was angry again! Mu Hibiscus actually gave Mr. Wang psychological hints at the beginning, guiding Mr. Wang to pay attention to the way of visitors, and then to pay attention to Hongyan and Zhou Xu. Until I saw that the way of making appointments was greatly modified by Yu and Zhou Erren, which was a manifestation of unorganized and undisciplined infringement of the legal rights of other real estate consultants! As for Hongyan playing gifts to customers, then write according to the previous routine!

Mu Hibiscus breathed a sigh of relief, I heard that there is a real estate in District X of Z City to be booked, and he is talking about cooperation with Tianhua Agency. Therefore, Yu Hongyan should most likely be transferred to the project in the district!

Sure enough, it didn't take long for Wen Song to be transferred to the district's project......

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