Chapter 12: The gentle old Qiu couldn't help but "lie down"
"By the way, my friend rented this nearly 500-square-meter office to me for free, and I only need to pay for the property utilities and other expenses in the future." Gu Cheng said with a smile.
"Uh...... Gratis? Qiu Shiming couldn't help but be stunned again, and looked at him suspiciously.
"Remember where you drank yesterday? The beautiful woman I just met, she is the owner of this house, do you say it is a coincidence? Gu Cheng said with a smile.
Hearing this, Qiu Shiming's eyes suddenly widened, and he stared at him with a blank expression of wanting to speak and stopping, and his expression was very exciting.
In the end, Qiu Shiming was speechless, so he could only cast a capital suit, and there was nothing to say except a few sighs.
"It's good to be young, but Mr. Gu, I suggest that you still be modest, it's best to find the right person and get married, this is the right way." Qiu Shiming said with a smile, couldn't help but light a cigarette and threw one at him.
Gu Cheng caught it accurately, sniffed it, and said with a faint smile: "Give up the whole forest for the sake of one tree?" At first glance, it's a big loss, besides, why are you getting married at such a young age? If you get married, you will be a husband, and you will be a father immediately, so how can you waste it? I don't jump into this pit. ”
Qiu Shiming shook his head with a smile, and he casually said that although Gu Cheng was young, he was more assertive than anyone else.
Qiu Shiming's values are different from his values in the relationship between men and women, or even completely contrary, but this does not prevent the tacit cooperation between the two in their careers, nor does it hinder the friendship between the two.
After all, everyone has their own way of life.
After a while, Gu Cheng took out a bank card from his arms and handed it to Lao Qiu: "There are 2.8 million here, plus the previous registration fee, the start is enough, right?" ”
Qiu Shiming took it, but looked at Gu Cheng with a puzzled expression: "Aren't you bankrupt?" Where did you get so much money? ”
As soon as the words fell, when he saw Gu Cheng's mysterious smile, Qiu Shiming immediately understood.
Rao is nearly 40 years old, and Lao Qiu, who is a high-quality person, couldn't help but roar out at this moment, a vulgar word of "".
"Tut-tut, I really have you, I kind of obeyed you, capitalized service."
Qiu Shiming can be regarded as a five-body throw in his admiration, and he is really curious about how he managed to make people willing to put their wealth upside down, and it has only been less than a day.
Lao Qiu couldn't help but look at Gu Cheng again, he was a little more handsome, young, but it wasn't like this, right?
Still a down-and-out ex-billionaire.
Qiu Shiming is really curious about what kind of ecstasy soup he poured into other beautiful and rich people, well, it is indeed a bit inappropriate to describe a man like this, but Lao Qiu is now short of words, and he can only think of describing it like this.
Quickly absorbed the news, Qiu Shiming immediately put away his emotion, shifted the topic to business, and said, "Mr. Gu, what are your plans for the company's product plan." With my understanding of you, you will not accept capital again this time, so to ensure that the company can continue to operate, you have to create actual income, otherwise the company's book funds will be exhausted and closed in three or four months, and the company will not determine a reliable source of income for a day, and I will not be sure. ”
Qiu Shiming has not worked with him for a long time, less than three years, but he also understands Gu Cheng's character, he is a person who values affection and righteousness in terms of personality, but at the same time, he is also a very tough person, either a friend or a stranger.
As long as the people who are on his blacklist, even if they usually smell each other every day, they are the kind who never get along.
Frankly speaking, such a character is difficult to mix in the capital circle.
He knew that this time Gu Cheng started a business again, he had already hated VC capital and would never accept any financing.
"How long can the company maintain its current book funds?" Gu Cheng asked in a deep voice, and when it came to business, he also put away his leisure mood.
"The total amount of book funds is 3.1 million, and I have roughly made a budget according to the expenses at the beginning, which will last for four and a half months at most, and five months at most."
Hearing this, Gu Cheng thought for a while, and said: "I don't worry about technical problems, the key is to make the reputation known and let customers know the advanced degree of our technology." ”
Qiu Shiming said: "In this way, there will be an advertising budget, if you want to be effective, not less than millions of advertising budget funds, then the operation time to maintain the company may not even be enough for three months, or even reduce by nearly half." ”
It can really be said that a penny is difficult for a hero, and Qin Yuyan, the young wife of a loser, gave more than two million yuan for him to squander without blinking, but it was still not enough.
After a while, Gu Cheng said: "Promotion must be a must, no matter how good the product is, if you want to sell it, you must first let the customer know, which is the fundamental premise." ”
Qiu Shiming has no objection to this.
"In this way, about 1.2 million promotion funds will be allocated mainly for the promotion of new Internet media, such as Douyin, Toutiao, public accounts and other targeted and have a certain amount of traffic to start with, of course, we also have to operate our own self-media platform."
After thinking about it, Gu Cheng added: "In addition, take a budget of about 20~450,000 yuan, we will make a sample first, and then shoot it into an album video, short video and put it into streaming video sites, Douyin short video to spread, the previous promotion budget of more than 1 million is used here, we can find some technical home-oriented UP masters, and give a certain advertising fee to promote according to the scale of his own traffic." ”
Qiu Shiming's eyes lit up, for Tianqing Technology during the beginning, this Internet promotion model is indeed the most cost-saving and effective way, if the video is popular, it can form a heat, then it will have the effect of four or two thousand pounds.
More than one million advertising funds can play the effect of more than 10 million or even tens of millions of advertising costs.
In fact, this is not a superb marketing method, it is a person who can think of it, but it is not possible for anyone to make a unique video, although the mechanical exoskeleton is no stranger to people, but it is still a high-end black technology thing, I have seen a lot of video works, but it is still far away from life, unlike mobile phones, artificial intelligence, these people have begun to consume them.
So once a set of mechanical exoskeletons with excellent performance is made, it must be amazing and shocking, and videos with this kind of elements have the potential to be popular when uploaded to the Internet.
It is unique, shocking, and unprecedented, and with these conditions, it is very easy to become popular on the Internet, so the major self-media will also take the initiative to join the ranks of communication in order to earn traffic, forming a positive cycle of communication and diffusion.
Boston Dynamics' robot video is popular on major video websites, because the robot in the video is too black technology, in fact, the control and balance system is quite outstanding, it can automatically get up when it is kicked down, and it can also walk on two legs in complex terrain, excellent balance technology, and can automatically carry goods.
These content points are not available in the previous robots, so the video is very eye-catching as soon as it appears.
The reason is the same, the same is true of the mechanical exoskeleton, many companies are researching, and have also released related videos, but most of them are either ugly and crying, or weak explosion, these are the foil of peers.
Gu Cheng continued: "The samples we make, in order to meet these three elements, must first be good-looking, to have a sense of science fiction, people are visual animals; secondly, it should be simple, the leaner and slimmer the exoskeleton is, the higher the technology content; The last is the ability of the exoskeleton, through the assistance of the exoskeleton to do things that ordinary people can't do. With the above three elements, the videos and short videos shot have the potential to be fired. ”
Qiu Shiming nodded: "You can only be responsible for this thing." ”
Gu Cheng smiled: "Of course, I'll draw up a list of materials for you later, and purchase it back as soon as possible." Video shooting equipment is saved, just have a HUAWEI-P30 mobile phone. ”
After speaking, Gu Cheng quickly drew up a list of materials directly on the computer in Qiu Shiming's office.
"Mr. Gu, why do I think you know so much about the hardware of mechanical exoskeletons?" Qiu Shiming was also surprised to see that he wrote down all the required materials in one go without hesitation.
Gu Cheng smiled and nodded confidently: "Of course, isn't it that the company has no money at the beginning, the software module is relatively simple, and I have completed it alone." But hardware is different, you have to recruit workers, choose factories, set up production lines, sales channels, and so on. If I had one or two hundred million yuan now, I would have directly built my own production line, made my own channels, produced my own products, and sold them all-inclusive, so why would I still need to make such a small fuss now. ”
……