The game's hands-on operation is very simple, and Jiang Chunqi, who is new to the game, quickly entered the role, until Chen Jun urged him, only to find that he just played like this, and half an hour had passed. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Jiang Chunqi came back to his senses at this time, and after a careful review, he immediately understood where Chen Jun and Cui Jianqiu's confidence in the profitability of the game came from.

It looks very simple, but the more I play, the more I am attracted by the content. A beautiful world that has never been seen before, seemingly simple and monotonous, but it makes people seem to want to upgrade one level and one level higher without realizing it. A task system that seems simple but can't help but be completed. All this easily pulled Jiang Chunqi, who had never played such games.

It's not an exaggeration to say that such a game is epoch-making! Such a groundbreaking product, if it can't be popular, Cui Jianqiu's operation team can directly resign en masse.

Jiang Chunqi couldn't help but look at Chen Jun again. From how this game is set up, there are many details, and Chen Jun participates. How can this person come up with so many interesting things in his head!

And the game product manager who stood next to him and understood the meaning of several bigwigs seemed to be throwing 15 million advertising funds at the game, and he couldn't help but be overjoyed, and he was so excited that he ran to the person in charge of the advertising department as soon as he slipped away and immediately implemented this matter. Even Cui Jianqiu seemed to be a little absent-minded when he said that he wanted to adjust the test plan, and he had to wake up three times before he concentrated his thoughts.

He thought for a moment before he said: "What we are about to go online now is an external test, and then we will pass the server stress test, and we are ready to go online and officially operate." ”

It's only a few months before the charge.

Chen Jun shook his head, "Let's do two more tests." ”

The product manager's heart to operate revenue can't wait, and he can't help but be stunned when he hears the words, "Why?" ”

Jiang Chunqi was also a little puzzled, "Although too many tests can make us strive for excellence, we don't have to be too strict in the details." ”

Chen Jun smiled innocently, "The next test will be announced as an invitation beta, and invitation codes will only be issued to invited users." The number of invitation codes can be relatively large, but don't put them all at once, release a part of them regularly every day, and the invitation code alone can be delayed for ten days and half a month, during which time we can do other publicity simultaneously. ”

The product manager wondered even more, "Is this necessary?" ”

Cui Jianqiu, who is well versed in the business model, was dazzled, "This method is good, it hangs people's appetites, and it is more precious if you want it." ”

"That's right," Chen Jun was very satisfied with Cui Jianqiu's acumen, "This is called hunger marketing, and what you can't get is good." ”

"Hunger marketing?" Jiang Chunqi chewed on these two words, and the more he thought about it, the more he felt that this method was feasible, "Then try it." ”

Chen Jun continued: "It can be said that the first public beta, the second public beta, the third public beta, etc., and the invitation code is also issued, but the number can be arbitrary, as long as you grasp the essence of hunger marketing and make our invitation code very precious." In addition, there are two more tests, which can be said to be a paid test, which is actually considered an operation, but because it is still nominally in the public beta stage, we can explain a little situation, so we don't need to be too harsh. ”

This time, Jiang Chunqi, Cui Jianqiu, the product manager, and even the employees of the game department who were watching around couldn't help but be dumbfounded. In their impression, Chen Jun had never been such a brazen person, but they didn't expect him to come up with such a move. What a human being is unseemly!

Jiang Chunqi thought about it for a while, this way is indeed the most beneficial to the company, and he couldn't help but agree, "Then so be it." But when the words came out, somehow there was a feeling of emptiness.

Nowadays, the charging method of this game is billed in the form of point cards, but Chen Jun said: "You can give more free time in front of the game, and then charge when you attract people to a certain extent." ”

This is understandable, and the product manager came back to his senses and nodded hurriedly, "Understood." ”

At this time, no one has really experienced the power of hunger marketing, Chen Jun couldn't help but remind, "I just looked at the server and bandwidth configuration of our game, and it is no problem to meet the internal test, but it will definitely not be enough in the future." The bandwidth is easy to do, and it is called Helian to do it. The server should talk to the vendor early so that it doesn't run out of time. ”

The product manager just wanted to say that it should be enough, thinking about the fifteen million advertising budget, and swallowed it back. What if the game is really popular and not enough?

Chen Jun reminded Jiang Chunqi, "You go and talk to the business department about the game promotion in person, and let him come up with a plan as soon as possible." ”

Jiang Chunqi responded, "Okay." How to spend so much money really has to be arranged well. ”

After discussing the game, Chen Jun took them to the Xianglong Trading Network department again.

The initial website design of Trading.com was simple and it was launched quickly. As a B2B website, the main function is to exchange information for companies to do transactions. The trading network obtains information service fees in the form of a commission. One thousandth of the transaction amount is paid by the seller as a fee for information services and guarantees.

It has been more than a quarter since the trading network was launched, but the revenue is not ideal.

The traffic of the trading network has been climbing to a new high recently, but most companies cancel the order and return to offline trading after obtaining the information from the trading network, so that they do not have to pay a commission to Xianglong trading network.

The salesmen of Xianglong trading network broke their legs and dried their mouths, and the results were remarkable, and in just over a quarter of time, the registered users of the trading network have exceeded 100,000. In other words, more than 100,000 companies are willing to come to the trading network to publish information or come to obtain information.

However, such performance failed to bring huge profits to the trading network.

The mode of obtaining information online and returning to offline transactions makes Xianglong.com only a nearly free information publishing platform.

Such a dilemma was expected at the establishment of Xianglong Trading Network.

The product manager of the trading network also had a sad face, "Mr. Chen, although you said at the time that we are likely to do free business for a long time, but this is not in sight, and if we don't change the profit model, we will lose money!" ”

Even if there is not much revenue assessment in the assessment target of the trading network department, but under the company's current competition mechanism, a department that can't make money is not hard to talk about in the company, and it has no confidence to ask for money and resources.

However, the trading network is one of the most important profitable departments in Chen Jun's heart in the future, and he has to be extremely cautious in all decisions, so as not to step on the policy red line and the gains outweigh the losses.

When online payment could not cross the line of the policy, Chen Jun really did not find the best profit model for a while.