Today is Friday, Chen Chen did not go to Chenya takeaway company, but came to Chenya culture.

Since he went to Chenya Culture once before the Lantern Festival, Chen Chen has not been there, and has been focusing on Chenya's takeaway, after all, Chenya Culture is already on the right track, and he doesn't need to keep an eye on it personally.

Therefore, the current situation of the company, he has only heard about it from Yang Wenchao a few times occasionally, and the development is very rapid, and he also came here today to take a closer look.

There are mainly two reasons, one is that Chenya takeaway will soon be able to start the entire magic market, and then Chenya culture will play a great role in publicity.

The other is that Chen Chen plans to start the company's first live broadcast in more than a month, and if it is delayed, it may be preempted by other live broadcast unions.

After Chen Chen came to the company, he went directly to his office, took a cursory look at the documents on the desk, and then called Yang Wenchao and asked him to come over.

Soon Yang Wenchao arrived:

"Mr. Chen, do you have anything to do with me?"

Chen Chen looked at Yang Wenchao, who was puzzled, and said with a smile:

"Let's sit down first, what's the matter, Mr. Yang, I can't look for you if I don't have anything?"

After Yang Wenchao did it, he hurriedly waved his hand and explained:

"Mr. Chen, I didn't mean that."

Chen Chen didn't continue to tease him, but said straight to the point:

"Haha, okay, I do have something to do with you, mainly to come over to inquire about the company's recent situation, and I have a traffic monetization plan, and I want to discuss it with you."

Yang Wenchao also immediately entered the state, and he also knew all the company's affairs well, and said directly:

"Mr. Chen, after more than two months of development, our Chenya culture has developed rapidly, and now the number of self-media bloggers signed by the company has exceeded 500 people.

Although the number of people is not very large, because of the concept that you would rather lack than excite, the quality of our company's bloggers is very high, and the followers are very sticky.

Of course, because of your instructions, more than 80% of these bloggers are anchors, and the main platform is Yinlang, of course, other short video platforms are also involved.

These anchors, except for a small part of the routes they planned, the company thinks it is very good, there is no change, and the company helps to operate, the rest are all borrowed from the ideas you provided before, deliberately formulated a transformation route or training route, and developed the operation personality step by step, and now they have basically achieved very good results.

There are more than 30 streamers in our company with more than one million fans, and the others basically have hundreds of thousands of fans.

Among them, the highest number of fans is Cold Winter, which has exceeded eight million, and the number of fans is quite high, followed by Zhang Yayun, whose number of fans also exceeds seven million, although it is not as high as Cold Winter, but her fan viscosity is extremely high, and the number of clicks on each video exceeds Cold Winter by a lot.

It can be said that this achievement shocked the entire industry, and our company is now well-known in the entire live broadcast industry.

Of course, there were some accidents in the middle, and I want to apologize to Mr. Chen, the reason why I just said basically is because there are a few anchors, probably because it is not suitable for the route we chose for them, after the transformation, the growth of fans is mediocre, and I haven't figured out how to treat them yet.

As for the bloggers in other fields in the company, the highest ones are the two film critics you mentioned during the Lantern Festival, and after our operation, there are about two million fans on the blog APP.

The others are not bad at the moment, but because the company's main focus is not on their side, it is not very good. ”

After listening to Yang Wenchao's report, Chen Chen was very happy in his heart, he didn't expect Yang Wenchao's action to be so strong.

Even if those overlapping fans are excluded, the number of fans of the entire Chenya culture on the whole network may have exceeded 100 million, which is completely beyond Chen Chen's expectations.

But after thinking about it carefully, I found that it was actually normal, because these anchors of Chen Chen's company, the videos they uploaded, all have content, and they are high-quality enough.

Although the content is different, there are hilarious videos, tear-jerking videos, adrenaline-pumping challenge videos, and many high-level technical streaming videos.

Since there are so many fans, some of the preparations Chen Chen made before are useless, because there is still more than a month before the date of Chen Chen's plan.

During this time, the number of fans on the entire network of the entire company will definitely increase greatly, after all, the potential of some anchors has not been fully tapped.

When the time comes, with such a huge number of fans, to start the live broadcast frenzy, Chen Chen can't wait to know what the transaction volume is.

In fact, if it was after the rise of live streaming in the previous life, some of these anchors of Chenya Culture are actually not suitable for bringing goods, just like some technical stream anchors, let them bring goods, and some people will definitely complain that they are just bad money.

But fortunately, this time, the pioneer of live streaming was started by Chenya Culture, and it can be said that they can formulate the unspoken rules of the live streaming industry in the future to a certain extent.

Now that the whole live broadcast is a novel model, why do you say that people are just bad money.

After thinking for a while, Chen Chen said to Yang Wenchao with a smile:

"Mr. Yang, your results scared me, it's too strong, it can be said that it far exceeded my previous expectations.

As for the accidents you said, don't care, what's there to be sorry for, I have seen your efforts during this period of time, and people are not saints and sages, don't think too much.

Originally, I thought that our company's performance should not meet my requirements today, so I also prepared some plans to develop rapidly in the next month, but you have overdone it now, so I will directly talk about my next thoughts. ”

Chen Chen had thought about how to explain the information of live streaming to Yang Wenchao for a long time, and he even thought of a reason for introducing the model of live streaming, which was half-true and half-false.

And Yang Wenchao's side, seeing that Chen Chen didn't care, he was also relieved, after all, the anchors who failed in the transformation, he thought that the route still had great potential, but the people were not suitable, and they didn't notice this problem at the time, so they failed.

Then he saw that Chen Chen was going to talk about things, and seeing that what he meant was a very novel monetization model, Yang Wenchao suddenly became more curious, and hurriedly sat down, ready to listen carefully.

When Chen Chen saw his appearance, he also wanted to laugh a little, but he held back and continued:

"To be honest, one of the reasons why I founded Chenya Culture in the first place is because of my monetization method, I want to try it, is it really suitable for now.

At that time, I accidentally saw an anchor with a large number of fans, and during the live broadcast, he said that although he has a lot of fans, there are only two ways to make money, one is the platform's signing fee, and the other is daily advertising.

Although in the eyes of ordinary people, it is already very good, but people are ambitious, his number of fans has been fixed, and it is unlikely that there will be much breakthrough, which means that his income may always be fixed at a certain number, and may even become less.

Because this anchor is talking about emotion, it also aroused my interest, and I was also idle and bored at the time, so I thought carefully about how I should increase my income if I were that anchor. ”