23. Second-hand melon seed car

At the end of the mobilization meeting, everyone was full of ambition and wanted to go up in hand-to-hand combat in person.

Uber (China), which seems to be very powerful, turned out to be a paper tiger.

Now everyone is full of self-confidence.

Guan Huang left after the mobilization meeting, and received an invitation from Yang Yong of Ganji to participate in the merger and acquisition negotiations between 58.com and Ganji.

Tiger Fund and private equity firm Carlyle invested $200 million in Ganji last year.

At that time, Yang Yong, CEO of Ganji.com, was worried that Tiger Foundation would force Ganji to merge with its rival 58.com, so he adopted Guan Huang's suggestion and added an exclusive agreement to the investment clause: "Tiger Fund shall not invest in 58.com again." ”

Things were going well, but later, after Tiger Fund realized that it could not persuade Yang Yong to merge the company with 58.com, it simply sold all its shares in Ganji to 58, and persuaded other investors to do the same.

Yang Yong was naturally very angry, and there was no other way.

"Stepping on the horse, Zhu Xiaohu said, Tiger Fund called investors one by one and lobbied them, this group of bastards, I won't let them have a good time."

As soon as they met, they heard Yang Yong scolding.

Think about it, the company that you worked so hard to build was finally forced to sell to someone else, killing your father's revenge.

Gao Yongsheng persuaded, "Ah Yong, there is no need to be angry with money. ”

Now that the general trend has gone, simply take some benefits and settle in the pocket.

Yang Yong did not speak.

Angry, obviously didn't listen to any advice.

Guan Huang diverted the topic, "What are your plans after selling the company?" ”

The investors all sold their shares to 58.com, and Yang Yong continued to do it, which was not interesting, and he would definitely sell it in the end.

Yang Yong exhaled and spoke, "After selling the company, Lao Tzu is still starting a business, so he will be an information classification company, and he will be disgusted to death." ”

Gao Yongsheng: "Don't be angry, business is business." ”

Yang Yong sighed, "It's not to talk about being angry, I started my business in 05, doing an information classification company, and doing it for ten years?" Let me do something else? Neither will I. ”

The atmosphere was a bit heavy.

Ten years of hard work, all in vain.

Guan Huang: "Information classification? Promising? Although 58 cities dominate the world, but? There are still many opportunities in the subdivision. ”

"Let's talk about it", Yang Yong was aroused by curiosity? I want to hear the views of the best entrepreneurs of our time.

Of course? He has always held himself in high esteem and does not feel that he is inferior to others.

But sometimes, we have to admit the impact of a company's valuation on a person.

A $20 billion startup has a stronger impact than $2 billion.

Although the tenfold gap is the impact of the industry itself? The founders are all excellent? It's about the same in terms of ability.

However, choosing which industry to enter comes with an element of vision.

Guan Huang organized the language, "Ganji.com has 4 categories: real estate, recruitment, second-hand cars, second-hand items, among them? Should blue-collar recruitment be the most effective? ”

Yang Yong nodded, "In the competition with 58 back then?" Ganji.com is gradually lagging behind in potential energy, and can only choose differentiated competition? If you can't compare to each other in general, you have to do your best in a certain area. Ganji.com's main blue-collar recruitment in four years? Sales account for 60% of the market? More than 58? Be the first in the industry. ”

Guan Huang: "Then the next entrepreneurial direction is obvious, continue to choose a classification, 58 is big but not strong, even if it dominates the world, it can't stop the constant challenges of all princes." ”

Yang Yong was thoughtful.

Guan Huang continued: "58 is to provide information services, information is indispensable to people, before doing anything, we must understand information, the most obvious limitation of the PC era is that users can not access information anytime and anywhere, 58's prosperity comes from this." ”

Yang Yong nodded.

It's true that both 58 and Ganji took advantage of the dividends of the PC era.

Of course, with the rise of the mobile Internet era, everyone is also transforming and developing mobile apps.

Guan Huang: "However, understanding the information is only the beginning of completing the task, and there are many things that need to be done next, such as buying a house, the real demand is not this information, but to buy a house." ”

Yang Yong suddenly realized.

He has been immersed in the industry for ten years, and many problems are straightforward.

Understanding information is the first step, and if you can't solve it, you can't talk about it later.

58 An asymmetry is found between supply and demand information. Take advantage of this asymmetry to build your own information products and profit from them.

Guan Huang did not stop, "However, the ultimate goal of the user is to buy a house, not this information, if there is no choice, the user can only do the next thing by himself, if someone helps him do this, it is not an opportunity to come." ”

Yang Yong was very excited, ", I always thought that the media's praise for you was exaggerated, and the valuation of Ganji.com was not high, because I didn't choose the right industry, but now I know that you are really awesome." ”

Guan Huang smiled "haha", "Then I will accept it calmly." ”

In normal times, Yang Yong would definitely laugh and scold "shameless", but now he is really suppressed.

No one has ever been able to say so thoroughly about the information services industry.

It's a Daigo empowerment.

These words are worth 100 million, and now he can't wait to sell Ganji.com and start over.

Gao Yongsheng smiled, "Then what does Ah Yong do?" ”

His feelings are naturally not as deep as Yang Yong's, and he thinks it is a very simple truth.

It doesn't even make sense, and I don't understand why Yang Yong is so excited.

However, seeing Guan Huang's simple words, he was impressed by the unruly Yang Yong, and he still admired it from the bottom of his heart.

Awesome people are really awesome in every way.

Guan Huang, a food delivery person, even has an understanding of the information service platform.

When Yang Yong heard this, he also looked at him, wanting to hear what advice the other party had?

After learning about Tiger Fund's movements, he has been thinking about a new entrepreneurial direction.

Pretty much got a clue.

But this idea is buried in the bottom of my heart, and even the closest people don't know it.

After all, the attitude of the boss matters.

If you let the employees know that the boss is going to sell the company, I am afraid that the morale will plummet.

If you don't keep it secret, you will lose your minister.

If the minister is not secret, he will lose the country.

Guan Huang smiled and said, "You might as well make a second-hand car trading platform." ”

Yang Yong was shocked, even a little overwhelmed.

Could it be that the other party has mind reading?

Guan Huang: "The second-hand car market, with a trading volume of more than 10 million vehicles, about 150,000 car dealers, less than 100 units per capita, is a very fragmented market, and it is also a relatively difficult part of the entire automobile industry chain. ”

Yang Yong was completely convinced, "I really want to open your brain to see what's inside, we coincide." ”

Guan Huang smiled, "That's what heroes see." ”

Gao Yongsheng was stunned, "Ah Yong, what is the next step to be a second-hand car?" ”

Yang Yong nodded, "It was originally a vague idea, but after David said this, I decided, I will do second-hand car trading, Internet?, I even suddenly thought of the name." ”

"What?"

"Melon seed used cars."