During the period when Jiang Yang and Huang Defa fought against the two cold drink factories, the "sky-high billboard" on the department store became the focus of everyone.

Almost the entire Shishan County people are talking about it.

"Have you heard of it, the monthly rent of the brand on our largest department store in Shishan County is 200,000, which is too exaggerated!"

"I've known for a long time, who rents it at such a high price!"

"I'm looking forward to it, which one is willing to spend so much money to rent such a broken brand, haha."

Suddenly, although this billboard was not rented out, it became a high-profile existence.

Northern suburbs, Tangren cold drink factory.

There is a king-size trailer truck with four wheels in the front and eight wheels in the back, and the semi-automatic beverage production equipment bought from Guangzhou is pulled on the shelf.

The equipment weighs more than ten tons, from dozens of machines such as blenders, filling machines, sealing machines, washing machines, balers, etc., as well as a set of transportation lines up to more than ten meters long.

Jiang Yang mobilized more than 20 workers and spent a whole morning to complete the installation of this set of equipment.

Zhou Haore was sweating profusely, looking at the brand-new production equipment in the workshop and sighed: "This million things are different, Brother Jiang, I dare to say that looking at the surrounding counties, the equipment in our factory is definitely one of the best!" ”

The workers excitedly watched these huge machines, and Jiang Yang was also in a good mood: "This is not only a set of equipment for producing beverages, in the future, it will be our money printing machine!" ”

With a wave of their hand, the workers started the assembly line, and all the machines began to rumble.

Bottles of glass bottles of cold drinks are neatly placed along the crawler belt from the production workshop, after coding, filming, capping, labeling, and finally packed into cartons, and finally directly transported to the trolley.

Jiang Yang looked at his watch and silently calculated the production speed of this assembly line in his heart.

"Eight thousand bottles per hour, it's okay."

For this result, Jiang Yang's heart is quite satisfied.

This set of equipment has a total of four conveyors, each with an outlet of 2,000 bottles, and if it is produced for 20 hours a day, then there is a daily volume of 160,000.

There are a total of six workshops in the cold drink factory, and one of them is full of sorghum.

In addition to the new equipment occupying one workshop, the other four workshops are still the original cold drink machines.

Jiang Yang singled out more than a dozen ingenious employees to stare at the first workshop, while the other workers were still the same as before, using cold drink machines and manual filling methods for production. Only this time, he added a detection system to the production program.

Before the bottled cold drinks are out of the warehouse, they will go through the testing machine in the first workshop before they can be sealed and packed out of the warehouse.

No matter what debris there is in the bottle, it can be found in time, so that the disadvantages of artificial production can be solved.

Afternoon.

Jiang Yang sat in his office, anxious for Zhou Hao, Li Yan and several senior executives of cold drink factories to have a meeting.

"At present, orders in the rural market have fallen sharply, and the order volume is only half of the original."

Zhou Hao said.

"The company's fixed assets are about 1.3 million, and there are still 310,000 active funds in our accounts. In addition, several partners want to terminate the cooperative relationship with us and apply for a refund of the deposit. ”

Li Yan said.

Jiang Yang opened his mouth and asked, "How much?" ”

Li Yan took out the document and looked at it, and said, "Seventeen thousand yuan." ”

The atmosphere in the whole office was a little solemn, and the seven or eight executives were all nervous.

Jiang Yang said: "The deposit cannot be refunded directly, and our cooperation will be completely interrupted if it is withdrawn." Then after a little thought, he said: "In this way, you tell them that the profit will be increased by 2 cents on the original basis, and if they still want to terminate the cooperation by the end of this year, we will return the deposit to them." ”

"I know Mr. Jiang." Li Yan nodded.

Jiang Yang glanced at everyone and said, "In the future, our focus will no longer be on the rural market, but on the urban area. ”

As soon as this remark came out, everyone was shocked.

The rural market has always been the foundation of the Yeti cold drink factory, and it has also relied on the model of exchanging cold drinks for food, and the popularity of Tang Ren's special drink in urban areas can be measured in almost single digits.

At present, competitors are entering the rural market with great fanfare, which has made the cold drink factory even worse, and at this time, it is not much different from sending death to the market in the urban area.

"Mr. Jiang, although the rural market is temporarily occupied by the snowmen, if we reduce the profit margin again, there may still be a chance."

A man in his forties said.

This is a sales executive recruited before, named Wang Gang. Suits and leather shoes, shiny leather shoes, has done a lot of industries, and is considered the elite of this sales industry.

After hearing this, Jiang Yang shook his head and said: "Huang Defa entered the countryside at all costs, just going to my main artery, and the price reduction is a chronic suicide for us, and it has no meaning." ”

Wang Gang wanted to say something more, but seeing Jiang Yang's eyes were firm and he looked confident, he sighed and said no more.

Except for Zhou Hao and Li Yan, the other executives were somewhat panicked at this time.

opened his own cold drink factory at such a young age, and sure enough, he is still not experienced enough.

In their view, abandoning the rural market is no different from suicide.

Zhou Hao dragged his chin thoughtfully, and said, "Then what should we do next?" ”

Jiang Yang got up and said: "After the rural market makes a profit of 2 points, there will be no follow-up adjustments. From today onwards, the original market will only be maintained, not attacked. Everyone turned their guns and hit me hard in the city. ”

……

There was a big incident in Shishan County, and the sky-high billboard was rented out.

On the originally blank billboard on the department store, an advertisement for "China's special drink" appeared.

The ad is a huge painted canvas with three different types of beverages in the background of icebergs and snow.

The packaging of these three models is crystal clear, and there are water droplets on it.

Slender glass bottles, round cans, and 500ml plastic bottles.

The material of the canvas is very particular, which makes the main advertising painting look very three-dimensional and realistic. Especially in this scorching summer, seeing the three bottles of drinks in the ice and snow, the children cried greedily.

The four big characters of "Tang Special Drink" are like ice blades, and each stroke has a very deep foundation, floating above the three bottles of cold drinks.

The entire Shishan County was boiling in an instant.

"Did you hear that? The sky-high billboard on the department store was rented by Tang Ren Special Drink! ”

"A special drink for the Tang people? Why have you never heard of it, is it our factory in Shishan? ”

"It's really a local tyrant, 200,000 yuan rents a billboard, the boss is not a local, right?"

"Mommy, Mommy, I'm going to drink that! I'm going to drink that!! ”

Downstairs at the Stone Hill Department Store, a child took his mother's hand and cried as he pointed to a billboard hanging on the roof of the building.