Chapter 103: Douyin's official invitation
Through a meeting, Li Chuan clarified the company's future development direction, that is, to fully shift to the live broadcast business.
The effect is still great, at least let employees know what they should do, which can greatly reduce the confusion caused by the company's business adjustment.
The efficiency of the arrangement of various tasks is also extremely high.
The short-term rental apartment Li Chuan was looking for found early the next morning.
IKEA apartment, with a total construction area of 14,213.6 square meters, has six floors, of which the first and second floors are shops, and there are several stores such as pharmacies, small supermarkets, breakfast shops, Internet cafes, housing agencies, etc., and the remaining four floors are all short-term rental houses.
The condominium, located less than a kilometer from the Yongrui Building, is roughly estimated to be around 750 meters; The environment is noisy, but the sound insulation effect of the building and windows is not bad, and it will not be disturbed; The health condition is also OK, there is a special person responsible for cleaning, not as good as the regular guesthouse, hotel, but overall tidy; The rental price is also relatively cheap, an ordinary small single room of about 20 square meters with a separate bathroom, the monthly rent is less than 1,000 yuan.
The combination of conditions is really very suitable.
The reason why Li Chuan was able to find it so quickly was because two employees of the company's operations department lived in this place.
Last night, after Li Chuan had a meeting with the operation department, the two knew that the company was looking for a short-term rental apartment, and the IKEA apartment where they were located, although the conditions were not bad, but the rental situation was not ideal, and many rooms were empty.
After Yu Jie learned the news, he reported it to Li Chuan.
Li Chuan went to the IKEA apartment and found that the conditions were suitable in all aspects, so he immediately made a decision.
The manager of the IKEA apartment is an excellent proprietor, surnamed Zhu, named Zhu Fang, aged thirty-seven or eight, less than forty, very beautiful, and Zheng Lingfang has a fight, but the temperament of the two is different, Zheng Lingfang is like a pampered lady, Zhu Fang is more mature and sexy.
Dozens of short-term rental houses, tens of thousands of yuan, this is a trivial matter, but Li Chuan and Zhu Fang discussed for more than two hours, and it didn't end until noon.
He didn't have to work so hard to buy Rolls-Royce and Big Bull.
However, the end result is not bad.
Li Chuan rented half a floor on the fifth floor of the IKEA apartment, with a total of 37 single rooms and two suites.
The area of the single room is between 15 and 25 square meters, which is enough to be used as a temporary live broadcast room for the anchors; The suites are 45 square meters and 65 square meters respectively, and the larger ones will be used as temporary office locations for the operations department and the smaller ones will be used as temporary warehouses.
The 39 rooms rented by Li Chuan are connected together, all of them are on the west side of the fifth floor, and there are two elevators between the half floor on the east side, and the two do not affect each other, which is quite convenient.
In terms of price, according to the original price of the beautiful proprietress , the monthly rent of these 39 rooms adds up to a total of 44,620 yuan.
The total price of the contract signed by Li Chuan was 50,000 yuan.
It stands to reason that he rented so many rooms in one go, the price should be discounted, why did he pay more than 5,000 yuan more?
Don't get me wrong, it's not because of the pretty hostess.
The reason is that Li Chuan rents not for a month, but for more than ten days a month.
The specific rental period is from December 21 to January 31.
Although Douyin Live will not be fully opened until December 26, they also need to prepare in advance before that, such as: cleaning the room, setting up a live broadcast room, debugging equipment, and piloting in advance, etc., which will take time.
Originally, Li Chuan planned to set the start time of the lease on December 16th, that is, tomorrow, but there are currently several residents on the west side of the fifth floor, and the beautiful proprietress needs a few days to coordinate and deal with it.
After the contract was signed, Li Chuan paid a deposit of 10,000 yuan.
Before leaving, he didn't forget to add the WeChat of the beautiful proprietress of the hostess.
The WeChat name of the beautiful proprietress is "Fangfang", and the avatar is a photo of her sitting on the front cover of a blue Bentley, a standard rich woman's appearance.
……
Three o'clock in the afternoon, Miki Media.
Li Chuan was in the conference room, discussing the list of equipment that needed to be purchased with Yu Jie, Wu Wenfan and others, when Zhu Chenwei suddenly broke in.
"What's wrong?" Li Chuan frowned.
"Mr. Li, phone." Zhu Chenwei raised his hand and handed a mobile phone to Li Chuan.
"Whose phone number?" Li Chuan didn't reach out to pick it up, and continued to frown and ask.
"Douyin official."
"Huh?"
Li Chuan's face changed, and he snatched the phone and put it to his ear......
Ten minutes later, the phone hung up.
Li Chuan leaned back in the chair all of a sudden, feeling a little tired, but the joy between his eyebrows couldn't be controlled.
The call came from a female director surnamed "Fan" in the Douyin live broadcast department, who is one of the heads of Douyin Live and is currently mainly responsible for the e-commerce live broadcast section.
Director Fan called him on behalf of the Douyin official and invited him to conduct an e-commerce live broadcast on Douyin.
The move is understandable.
Byte is a small Internet giant today and a big Internet giant in the future, and Douyin, as the trump card product of Byte, must be a talent pool inside.
The most important meaning of talent is strategic vision.
Douyin has so many talents, so it is natural to be able to see the development prospects of the live streaming industry.
They want to develop live streaming, what should they do?
Of course, it is to invite some influential anchors with goods to start broadcasting on their own platforms.
So far, they have only invited one person.
This person is Li Chuan!
In this regard, Li Chuan was still a little confused at first, and couldn't help but think, "Why is it my turn?" Why don't you invite Sister Ya? But then I thought about it and understood.
Although Sister Ya is the NO.1 in the live streaming industry, she is not necessarily suitable for Douyin.
First of all, Sister Ya is the top brand of Taobao Live, Taobao is not so easy to let her go, and she herself may not be willing to come.
Secondly, Sister Ya doesn't even have an account on Douyin, which is more difficult to operate.
Li Chuan is different.
Although his status in the live broadcast delivery industry is not as high as Sister Ya, except for Sister Ya, he is basically him, and he can be regarded as one of the "best in the best" anchor with goods.
Moreover, he himself made his fortune on Douyin, "Mr. Sen" has more than 20 million fans on Douyin, and the business focus of Miki Media, which he founded, is also on Douyin.
From the official point of view of Douyin, he is undoubtedly a better choice than Sister Ya.
Director Fan said on the phone that he could open the live broadcast permission in advance and give him appropriate traffic promotion, but asked him to conduct a live broadcast on Douyin before the end of 2018, and the specific time can be discussed.
In this regard, Li Chuan decisively chose to agree.
He and Taobao have not signed a contract, and they can broadcast on any platform they want.
And from his personal point of view, his heart is also more biased towards Douyin.
The reason is simple, Douyin is the traffic center of the future.
Don't look at Taobao live broadcast in 19 or 20 years, the development is booming, and in 21 or 22 years, Taobao anchors collectively left Douyin, which has also become a popular phenomenon.
Taobao is a professional e-commerce platform, yes, but in this era, traffic is everything!
There is no traffic, and it is nonsense to let you say that the sky is broken.
Douyin is the traffic center of the future, so Li Chuan's career focus will also be on Douyin in the future.
However, at this stage, he will not give up Taobao.
First, Taobao Live is in a stage of rapid development, and the bonus period has not yet been exhausted.
Second, the supply chain system of Sanmu Media is not perfect at present, and it still needs to rely on the platform of Taobao to continue to develop.