In the three days from December 20th to December 22nd, Li Chuan released three promotional videos on his Douyin account, all of which were about the "Winter Solstice Special".

In Douyin live broadcast, one of the most comfortable things is to post promotional videos casually, and no matter how much you post, the official will not sanction you.

However, Li Chuan pays more attention to the quality of his videos and the weight of his account, even if it is a promotional video, he can't cope with it.

Moreover, he is the first broadcast of Douyin, and the form should be grander.

Because, he specially hired an advertising photography team to shoot his promotional video with a blockbuster-like texture.

For example, a promotional video was shot like this:

On the eve of dawn, a big red cow stopped next to a high-rise building.

The door opened, and a burly young man in a suit stepped out.

The young man walks forward slowly, the camera always following the back of his head.

After walking some way, the young man stopped.

At the right time, the camera rises and zooms out, and the young man knows that he has walked to the sea without knowing when.

The camera continues to rise and zoom out, encompassing the magnificent scene of the sea.

The back of a young man, standing in front of the vast sea, small but majestic.

After a while, a round of redness rose in the distance.

At the same time, a musical note (the icon of Tik Tok) streaked through the air, drifting towards the sea.

The camera follows the notes, zooming in.

The notes fluttered and drifted to the young man's side.

The young man reached out and took the note in his hand. At the same time, the camera also zoomed to the front, revealing Mr. Sen's handsome face.

Mr. Sen smiled slightly and said to the camera: "Douyin, I'm here!"

Subsequently, the poster emerged.

Underneath the bust of Mr. Mori, there is a line of large letters:

[At 18:00 on December 22nd, we are on Douyin, see you or leave! ] 】

This video, except for the note effects and scene switching, is all live-action shooting.

Li Chuan flew to Hainan to shoot, and it took a whole day to almost break him.

However, although the process was a little harder, the result was good.

The video was released 24 hours ago and received 62.672 million views, 2.126 million likes, 71,000 comments, 54,000 favorites, and 108,000 retweets.

This data is definitely quite explosive.

Li Chuan doesn't know if Douyin is secretly boosting, but it doesn't matter if there is or not, the important thing is that the publicity effect has been achieved.

After three consecutive days of publicity, the news that "Mr. Sen is about to start broadcasting on Douyin" has become widely known.

……

At 5:50 p.m. on December 22, Miki Media's e-commerce live broadcast room.

There are less than ten minutes left before the start of the "Winter Solstice Special", and Li Chuan is not nervous at all.

It may be that the official side of Douyin has given him enough confidence, or it may be that after he has experienced many live broadcasts, he no longer has the burden he had before, and he is now very relaxed, and he wants to eat a bag of melon seeds easily.

And he did, because the melon seeds were right next to him, and that was the sample he was going to sell in a moment.

He casually took a small bag and swallowed it gracefully.

After swallowing a small bag of melon seeds, the time just came to 5:59.

Grunt...... Grunt......

After Li Chuan finished eating the melon seeds, he felt a little, so he poured himself half a bottle of mineral water, wiped his mouth, and pressed the start button.

The live broadcast screen is uploaded, and a piece of music plays.

"I can't escape from your left and right, like a fish swimming in the sand, knowing that there is no end, but I am not afraid of my head breaking and bleeding......"

This is a song that has recently exploded on Douyin, called "38 Degrees 6". Recently, anyone who has swiped Douyin has basically heard this song.

Li Chuan chose this song as the opening, not to attract traffic, but purely to fit the current atmosphere of Douyin.

"Embrace this oasis, that warm tenderness, I give up the whole forest to leave the love and sorrow, like the first time I saw your eyes, time stopped flowing backwards, I burned the universe, the temperature was like full of electricity ~~~, at 38 degrees 6 ~~~~~......"

As the music enters **, the popularity value in the upper right corner of the live broadcast room is also climbing rapidly.

Two minutes into the broadcast, there were 234,000 people in the live broadcast room!

Douyin's extremely fast push stream, terrifying!

At the same time, there are also many people in the live broadcast room who are swiping gifts.

Douyin is different from a certain treasure, a certain treasure live broadcast is just a simple sale of goods, and there is no function of swiping gifts; Douyin live broadcast is more entertaining and can be used as a gift.

Of course, Douyin's gift function can be turned off by itself, but turning off gifts will affect the stream, resulting in a decline in popularity in the live broadcast room, so many selling anchors on Douyin in the future, even if they can't look at that little gift, they will not turn off the gift function.

For Li Chuan, it was the first time to receive a gift, and it felt very fresh.

"Thank you for the Douyin No. 1 sent by 'Pengfei', this one will cost 1,000 yuan, rich, brother, thank you for your support!"

"Thank you for sending the ...... What is this, skyscraper? The special effects are pretty cool, how much does this cost? ”

"Thank you for the two Douyin No. 1s sent by 'Brother Tom', thank you 'Brother Tom'!"

"Thank you for the two more Douyin No. 1s sent by Pengfei, don't brush too much, brother."

"Thank you for the two more Douyin No. 1s sent by 'Brother Tom'."

"Thank you...... Well? What's going on? Why did you send 'Pengfei' again? What are you two doing? Grab the number one? There's no need! Don't do that! ”

"Oh~~~, thank you for the carnival sent by 'Gogol'!"

Li Chuan smiled.

In his previous life, he watched the live broadcast of Douyin and was most familiar with the gift of "Carnival", for the simple reason that "Carnival" is the most expensive gift on Douyin, and one cost 3,000 yuan.

"Oh~~~~~, who is this?!"

Li Chuan involuntarily stood up, because someone in the live broadcast room gave him a lot of carnivals, and there were many ...... He couldn't even count them.

"Thank you 'Fangfang' for sending many carnivals, I'll go! How much is that?! ”

"Thank you 'Fangfang', thank you for your great support!"

"Don't brush too much, just about it."

"It's ten at this moment, why are you here!"

"I know, it's the first time I'm live on Douyin, and you're all very supportive, but you must stop in moderation when giving gifts, just brush it casually and meaningfully, there's no need to brush it like this."

Li Chuan asked himself, what he said was absolutely sincere.

For a head anchor like them, receiving gifts is really useless.

How much can I receive as a gift?

Hundreds of thousands of tops of the sky.

Is it a lot of hundreds of thousands?

He sold a few more items, and he earned them all.

"Stop brushing! Why are you still brushing?! ”

"How much has this been spent? Twenty-five carnivals, these are seventy or eighty thousand, what are you going to do?! ”

"Okay, okay, don't brush it, I'll kick it out for you again, believe it or not?"

“……”

"Fangfang" finally stopped after brushing the 33rd carnival.

Seeing this, Li Chuan couldn't help but breathe a sigh of relief.

If the other party keeps brushing like this, he really doesn't know what to do.

"I sent 100,000 yuan in one go, what are you doing, you have money, just send one or two at will, there's really no need to send it like this."

"But I still want to thank 'Fangfang', thank you for your strong support, don't brush it like this in the future."

"Huh? What do I think of the word 'Fangfang'...... Sound familiar? ”

Li Chuan's face changed, and he suddenly remembered something.

Zhu Fang, the proprietress of the IKEA apartment, is her WeChat name "Fangfang"!