"Zhou Huiya?"

Including Li Ru, the eyes of the people of Sanyou Electronics lit up.

All of them were men, and they all smiled expectantly.

Among the many female stars, Zhou Huiya's special thing is that she is worthy of being called the dream lover of the three generations of grandparents.

The next such actress may not appear until ten years later.

But at that time, information was more developed, the entertainment industry was more developed in the Internet era, and there were too many female stars of all kinds.

But now, Zhou Huiya is the first to penetrate into the cities and towns of China with media such as posters and pictorials, which are extremely exclusive as soon as they are pasted.

The first generation of Jade Girl heads.

"Yes, Zhou Huiya!" Song Yang said, "I don't know what Wan Yan thinks, choose a little girl to advertise." ”

This reflects the unprofessionalism of the advertiser at this time.

In this era when traditional thinking is still very strong, who is generally in charge of the family? Man.

In this era when there are thousands of VCD machines, who are the people who grit their teeth and decide to buy VCD machines in order to watch movies and "good movies"? Man.

In this era of rapidly increasing income, who wants to buy something to show off the wealth in the family? Man.

What about the housewives?

Careful planning.

Mothers in the 90s paid attention to whether the TV was hot when they came home, and if it was very hot, they would pick up a broom and beat their children: they were not good at writing homework, and they would only have a chance to be admitted to college in the future!

At this time, Wan Yan invited a teenage girl to advertise: Wan Yan came to my house, and I love my family even more.

Who the hell is buying a VCD for their children?

Does the child have the right to use the VCD?

Parents who don't have many TVs for their children!

So Song Yang wanted to choose Zhou Huiya as the spokesperson.

is already one of the most well-known female stars in the country, and the advertising posters will be collected by someone at that time.

It is very easy to think of the clever smiles of many beauties in the VCD disc, and it is very intuitive to associate the understanding of VCD with the picture.

It goes well with the word Phantom, is it attractive enough?

With the finalization of the design of the phantom VCD, as well as the spokesperson's intention as Song Yang said, Sanyou Electronics has been looking forward to the sales of the machine after it is launched.

At this time, Wan Yan finally knew who ordered 10,000 chips from the decoding chip manufacturer Scooper.

A Huaguo company called Sanyou Electronics.

Wanyan's VCD has been working with Scober since the beginning of research and development. It was responsible for the development of a decoding chip based on the MPEG1 standard, and Wan Yan completed the finalized research and development of the whole machine based on this chip.

So even though it was a trade secret, Jiang Wan asked for this information in a soft and hard way in order to be prepared.

“…… It's not those big foreign brands. Wan Yan's vice president Luo Wansheng's face was very strange, "I placed an order for 10,000 pieces in January, how long have they been preparing?" Wouldn't the machines that could compete with us come out at any time now? Needless to say, of the first batch of machines sold in April, they must have bought a few of them. ”

At this moment, everyone was clear about the embarrassment of Wan Yan's position.

The assembly threshold of VCD machine is indeed too low. Taking it apart and studying it, it's easy to figure out the principle.

This is just an idea of how to use existing components, and Wan Yan is just the first person to build the building blocks.

Although the competitor's machine has not yet been launched, the situation of facing many competitors cannot be changed.

"When the time comes, is it possible to fight an infringement lawsuit first?"

This problem is also worried about Li Ru, who has begun to be officially put into production.

Song Yang shook his head lightly: "Don't worry, there won't be any problems." In the previous news, Wan Yan said that he invested 20 million yuan to promote VCD machines, which should be fake. ”

"Deceived Kangxi"

"Huh? How can this be fake? ”

Song Yang smiled meaningfully: "Build momentum." In fact, Wan Yan's situation may be much more virtual than we think. You forget, I am also an advertising agency of CCTV, and I have friends in CCTV. Wan Yan's actual advertising expenses are only 3 million in total. Knowing that someone who boasted so much about this number would be stupid enough to forget to apply for a patent? claims to have invested $16 million in preliminary research and development, and I am afraid that the water is also very large, and the funds for Scober's research on decoding chips are also counted in their own R&D investment, which is also blown several times. ”

Li Ru understood: "You mean...... Is he misleading people with intentions, making others think that the threshold for this thing is actually very high, and try to delay time in the early stage to occupy the market? ”

"How much money did we invest to have a technology that can be patented? If he really invested so much money in research and development, he wouldn't have any technology that he could patent for? Song Yang said firmly, "Didn't you ask a friend?" It was applied, but it was not patented. It's not that the parts can be called patents if they are placed here and there, and even if that kind of patent is applied, won't others be able to achieve the function if they don't put it like that? ”

He finally understood why Wan Yan fell in the end.

As a pioneer, he was too impatient, and he rashly made a big noise before the market matured in the early stage.

But in the reckless era when there are many wolves, no amount of bluff can scare people who want to make money.

What's so hard about taking things apart?

Later, didn't Aiduo VCD just raise hundreds of thousands of dollars to open the factory?

Time passed day by day, and Wan Yan was anxiously waiting for the dynamics of Sanyou Electronics.

Not only that, but a wide variety of methods are being used.

Taking advantage of the opportunity of Sanyou Electronics to put into production and recruit workers, he sent people to mix in, but it was a completely closed production management. There are dormitories in the factory, and it seems that people are paid very high wages, so that people are willing to work in the factory for a few months first.

When employees and their families call to report their safety, there are also people in the phone room who are watching, what can they say?

They also don't know why the man didn't just say something and do something to violate the management system, and simply got fired and brought out some news.

If you're so passive in this regard, then go and do the disc side.

But soon, the bad news came again.

Knowing that there is already a Galaxy audio and video but they didn't think much about it, this time I learned from some people who had made movies and TV series videotapes that a company has been buying VCD copyrights for movies and TV series on a large scale, and it started very early, starting after the New Year, in February.

The name of this company shocked Jiang Wan.

Sanyou Culture!

It's three friends again!

He sat in his office dumbfounded.

Come prepared!

Come to copy, come to sneak attack our Wan Yan!

He suddenly figured out a little, since he was so well prepared, why Sanyou Electronics' VCD machine had not yet been listed.

This is to wait for Wanyan to educate consumers more clearly about what VCD is, and then wait until the end of the year before the order meeting, right?

Spend the opponent's money, so that the opponent will raise the market a little more mature.

Jiang Wanmeng stood up.

Price!

The pricing of Wanyan VCD is 4995, and Jiang Wan knows very well what the pure production cost is.

If the pricing of Sanyou Electronic VCD is lower than this number, or it is a figure that you can't think of at all, it will be even more troublesome!

He gritted his teeth: the other party did not have much cost to assemble such a machine in the early stage, it was purely an imitation!

The purchase price of 10,000 decoding chips and 10,000 movements is lower than what I originally obtained.

There will also be so many profits from the sale of discs!

Judging from the current posture of 10,000 units and spending a lot of money to buy VCD copyrights, the capital investment in the other party's hands is much stronger than Wan Yan at this time.

Jiang Wan's mood was very sad and angry.

Shameless! Not only copying things, but also planning price sneak attacks!

He pondered his countermeasures with grief until someone from the office knocked on his door.

"Boss, there is a guest from Huhai who said he wants to talk to us about cooperation."

"Just order and go to Lao Luo." Jiang Wan waved his hand absentmindedly.

"It's not an order, it's an investment. He...... Special mention of Sanyou Electronics! ”

Jiang Wanmeng looked over, and his eyes suddenly sharpened: "The people of Sanyou Electronics? ”

He said no, he just mentioned them. I think it should be important, the owner ......"

"Please!"