Chapter 297 Reporter Questions, Digital Assessment

After the Chuanliu brand announced the spokesperson, the press conference entered the final reporter's question session.

For most journalists, the Q&A session is the highlight, and the content of the previous press conference is just to wait for the final question.

It was time for the reporter's question session.

Fang Xing, Lu Xianger, Li Caiwei and all other public figures related to today's press conference sat in a row, waiting for reporters' questions.

A reporter from Weibo Entertainment News was the first to stand up and ask, "Mr. Fang Xing, hello."

"Hello." Fang Xing smiled and nodded in response.

As soon as the reporter came up, he asked a very sharp question: "Why did you make the brand theme song for Dachuan Audio? To put it a little offensively, Dachuan Audio is not well-known in the industry."

Fang Xing thought about it for a moment and replied, "I want to do it, it's as simple as that."

The reporter did not let go of this question and continued to ask:

"You made the brand theme song for Dachuan Audio this time, did you watch Lu Xiang'er's face help?"

Fang Xing is not afraid of the explosion of entertainment news: "Yes, there will always be some people and some things in this world that are unique."

A triumphant smile flashed in the reporter's eyes, and he asked, "So, when you made the theme song for Chuanliu, you didn't fancy the quality of Chuanliu's series products, just to coax your girlfriend, is that so?"

Fang Xing was not angry, and replied in a calm tone: "I have used the samples of the Chuanliu 2.0 headphones, and in terms of my experience with the sample headphones, the sound quality is indeed among the top in the same grade. I'm pretty sure of that."

The reporter refused to give up and continued to ask: "We all know that the samples delivered by manufacturers for evaluation are usually the best quality batches. The other implication of your answer is that you don't know the quality of the headphones in the production batch."

Fang Xing smiled dumbly, and directly slammed back: "You mean, I have to listen to all the mass-produced headphones before I can speak, right?"

When the reporters at the scene heard this answer, they all held back their laughter.

Even if you are a brand spokesperson, there is no way to guarantee that the quality of all products is qualified.

At this time.

Lu Xiang'er took over the topic and replied, "This question, in fact, it is more appropriate for me to answer it. I won't explain my relationship with Okawa Audio.

"For my family, my personal accolades are higher than the company.

"At first, when I offered to be the spokesperson of the Chuanliu brand, my parents disagreed.

"Because it's equivalent to tying my personal future to the company.

"However, I believed in the quality of the Chuanliu brand, so I convinced my parents.

"I will do my best to ensure the quality and after-sales of Chuanliu series products, thank you."

In fact.

Regarding the quality of the Chuanliu brand, Lu Xianger's endorsement is enough to show the determination of Dachuan Audio.

Because this is betting on the brand of Chuanliu for her daughter's future.

Once the Chuanliu brand stinks on the street, then Lu Xianger's reputation will inevitably be damaged.

Originally, Lu Jianchuan disagreed, after all, from his standpoint, the company Dachuan Audio can fall, but it must not implicate his daughter's future.

However, Lu Xianger insisted again and again, and after many discussions, she finally made this decision. ….

Regarding the quality of the Chuanliu series brand, among the reporters on the scene, only the reporters in the field of digital products were interested.

And the quality has to wait for the product to be on the line, and then the evaluation will not know, so the on-site question will not ask the result.

The entertainment reporters present were of course more concerned about entertainment gossip.

A reporter from Penguin Entertainment stood up and asked, "Mr. Fang Xing, may I ask if you made the theme song for the Chuanliu brand for free this time?" I just watched the MV of "My Dream", and the shooting cost should not be low."

Since Ark Culture and Penguin are deeply cooperative, Penguin Entertainment's reporters are much gentler when asking questions.

Fang Xing smiled and replied, "It's not free, after all, the company's employees have helped

I can't just because I'm the boss and I don't have any performance at all. "My Dream" is calculated at market price. But I'm not in a hurry to ask for this fee, when will it be convenient for Dachuan Audio, and when will it be returned."

The reporter continued to ask: "As far as I know, the market price of the song produced by Mr. Fang is 2 million, is this the price of a permanent buyout?"

Fang Xing replied seriously: "What is sold is the right to use the theme song, and the copyright of the song belongs to Ark Culture."

The reporter asked again: "So what is the price of the song "My Dream" if you want to buy it out?"

Fang Xing thought for a moment before replying, "It's hard to say this, it may be close to nine figures."

Wow!

The nine-digit number is a bit scary.

The reporter was very satisfied with this answer, because this answer was the breaking point, and the news keywords came out.

As for what the song is worth, it doesn't matter.

Next.

The reporter led the topic to "The Beginning":

"Mr. Fang Xing, the just-finished "The Beginning" has achieved very good results, and in the play, the two played it. So how do you evaluate Miss Lu's performance in the play? Can it be described in an idiom?"

Fang Xing smiled and replied, "Stumbling."

The reporter wondered: "What does this mean? Isn't it good?"

"Stumbling, no acting skills, teachable." Fang Xing threw three more idioms.

After hearing this, Lu Xiang'er immediately frowned and turned her head, staring at Fang with her eyes.

The reporter seemed to have caught the breaking point of entertainment gossip, and hurriedly asked Lu Xianger: "Miss Lu, what do you think of Fang Xing's evaluation of you?"

Lu Xiang'er spread her hands and replied, "What can I think? I really don't have acting skills."

The reporter began to do things: "But many music critics say that their performance is passing, and this evaluation is actually very high, Fang Xing's evaluation of you is so low, aren't you angry?"

[To tell the truth, I've been using @

, all kinds of self-media rushed up to eat this wave of traffic.

"My Dream" was swiped all over the Internet within a day.

On the second day, it topped the new song list of the music billboard, rushed to the top ten of the hot song list on the third day, rushed to the top three of the hot song list on the fourth day, and topped the hot song list on the fifth day.

The whole process is very sober, and the process of releasing songs is the same as in the past, and it starts to dominate the list without any suspense.

This song is really good, and in order to promote the Chuanliu brand, this song is released for free.

That is, listeners don't need to buy it, they don't need a VIP membership, they can listen to the song directly.

Dachuan Audio also purchased a lot of outdoor screens in large shopping malls to play the MV of "My Dream", and put Chuanliu 2.0 headphones in the edited advertising MV.

It only took a week, and it seemed that "My Dream" had spread all over the country.

Sometimes when you walk in the mall, you can hear:

Let the light refract the tear-soaked children's holes

Reflect the rainbow you want to have

Take me to the sky with you

Because of you...... It's my dream......

After "My Dream" was swiped on the whole network, Li Caiwei also topped the music list again after "Painting the Heart".

After being silent for half a year, Songshi Records appeared at the top of the music charts again, announcing to the music world that it was time for Songshi to dominate the charts.

……

After the release of "My Dream", "The Beginning" was also officially launched on Jade Channel.

On the night of the broadcast, many viewers tried their best to watch the Xiangjiang Jade Channel, wanting to see what the effect of "The Beginning" was broadcast on the stars.

Bang!

After the bus explodes at the beginning of "The Beginning", it goes into commercial breaks.

Then the song of "My Dream" sounded: "Let the light refract the tear-soaked child's hole......"....

After the 15-second commercial MV ended, Lu Xianger pressed the earphones on her ears with her hand and read out the advertising slogan: "Chuanliu 2.0 earphones, enjoy the sound quality."

Many viewers in the mainland originally went to see the excitement, but when they saw this advertisement, they were inexplicably a little moved.

Audiences who have watched "The Beginning" and know Lu Xianger know that this heroine is the winner of the Paganini International Violin Competition.

This kind of violinist-endorsed headphones, can the sound quality be poor?

Moreover, the audience has just finished watching "The Beginning".

This drama is popular through half the sky, and the circle of friends is swiped during the hit broadcast.

Now, the audience can see the advertisement of Chuanliu 2.0 headphones by swiping the circle of friends.

Many viewers were irresistibly planted.

Many netizens also asked about the situation of Chuanliu 2.0 headphones on Weibo:

[What is the quality of these headphones?] Why can't I find an assessment? 】

[I was also planted, the violin logo on the headphones is really exquisite, and the appearance is quite good.] It's a pity that wired headphones are used, and there are fewer opportunities to use wired headphones nowadays. 】

There are also netizens @ various digital bloggers and UP masters, asking for the evaluation of Chuanliu 2.0 headphones.

The price of the online shopping platform of Chuanliu 2.0 earphones is 299 yuan, which belongs to the mid-range earphones, and the price is not very high.

When doing events, there are also discounts.

Coupled with the popularity of "My Dream" and "The Beginning", Chuanliu 2.0 is known to many audiences overnight, but it is difficult to say whether the sound quality is good or not.

At present, the audience only knows that there is such a headphone, and it is endorsed by a violinist, and they are curious whether this headphone really has excellent sound quality.

After all, a violinist, this is much more credible than a singer's endorsement, and the grade has risen all of a sudden.

……

The promotion department of Dachuan Audio is not idle, and at the first time of product release, the headphones will be sent to the digital section bloggers and UP owners of major platforms for evaluation.

However, in the digital section, the water is very deep in the evaluation industry.

It doesn't mean that if the manufacturer sends the product to the digital UP owner, there will be an evaluation.

Especially those digital UP owners with millions of fans, who want them to evaluate a product, but they have to give money.

Moreover, if you give money, you can ignore some shortcomings, after all, no product is flawless, and the evaluation results are very subjective, and the degree of subjectivity is often linked to money.

Of course, the UP of the digital section will also find a balance between money and real assessments.

The best effect is that the money is just right, and netizens can't see the money.

Luo Mingzhe is an UP master in the digital section of Qianghu and Xiaopo Station, with an ID of "Digital Genie Evaluation", with 1.5 million fans on the whole network, and he is a UP master who has done a very successful job in the digital section.

The reason why he is successful is because the evaluations he makes seem to be very fair, at least netizens can't see that there is an obvious bad money behavior.

After the Chuanliu brand press conference, Luo Mingzhe began to record and evaluate as soon as he left the press conference site.

The first day was recorded, the second day was cut, and the third day was uploaded to the online platform.

Since many netizens are evaluating the Chuanliu 2.0 earphones, Luo Mingzhe's evaluation was quickly on the homepage as soon as it was released.

Netizens clicked on the evaluation, Luo Mingzhe held many boxes in his hands, and began the preface:

"Today, we're going to test headphones.

"That's right, we want to just wave the traffic of a top singer, "My Dream" is really good, friends who haven't heard it can listen to it.

"Here, I won't put this song down, I can't afford to put it on a nine-figure copyright.

"Just kidding, now back to business.

"The protagonist of this evaluation is the Chuanliu 2.0 wired headset in my hand.

"Of course, in order to make a comparison, I found five other wired headphones in the same price range, and I made up enough six for evaluation.

"First of all, the headphones in my hand were sent to me by the promotion department of Dachuan Audio.

"There must be a friend who wants to ask, Mingzhe, are you just rotten money? Can this assessment be fair?

"Hey! I also wanted to get some money, but Dachuan Audio sent me a pair of headphones, and I didn't stuff money into it.

"Secretly told you that the company of Dachuan Audio should be so poor that it didn't pay for the theme song, so it could only send headphones one by one to try their luck.

"I must have another friend to ask, my pair of headphones is a sample sent by the manufacturer, can it be of the same quality as mass production?

"You're right, I have this suspicion too, so ...... it."

After he finished speaking, he grabbed two earphone boxes from the table next to him: "So, I went to a certain east and placed an order for two earphones, and they arrived in the same city on the same day." Don't you have anything to say now?"

The sword goes sideways