Chapter 145: Price War Warning

Coming out of the family area of the optical instrument factory, Zheng Nan felt that it was a pity that he could not contact the old engineer of the year.

After all, regardless of Zhou Minde, Li Xing or Chen Zhouyi, they all told Zheng Nan that the lens is the most important equipment on the entire lithography machine, and it was this old engineer who polished the lens for the lithography machine back then.

This is also one of the reasons why Zheng Nan decided to give up contacting the optical instrument factory first, the precision requirements of the lithography machine lens are extremely high, and they are basically hand-polished by the master.

Back at the guest house, Zheng Nan asked Liu Banshan to get today's newspaper, and Zheng Nan wanted to see the current market situation.

Although these Mu Yinshang have been introduced, first, Zheng Nan is not sure what Mu Yinsheng's attitude is, and secondly, Zheng Nan is used to grasping the situation by himself, so it is better to watch it again.

The result really found a difference, I still remember that Mu Yinshang said at the lunch table that the current domestic audio companies have started two rounds of price wars, and they are exhausted, coupled with the impact of foreign big brands now, so that all major manufacturers in the country are licking the wound stage, but the news said that the Oriental audio in the shopping mall is engaged in price reduction promotion, and the media said that this is a new round of price war.

"It's not too soon, it's not too late, but when we arrive in Ninghai, we will start a new round of price war, which is clearly for us to see!"

Liu Banshan and Lu Chengjun were a little indignant that they were deceived, they didn't expect that the beautiful girl to be such a big liar, and they even guessed that Mu Yinshang was here to spy on the VCD intelligence and the work carried out on their side.

You must know that the price war is easy to use, but at the same time, it is also a thousand kills and eight hundred, no company can engage in round after round of price war, and now it is only over two rounds of price wars, major domestic manufacturers are exhausted, plus when foreign big brands are aggressively entering, you rashly start a price war, even if you have strong funds in Oriental Audio, but you can't play like this.

Therefore, this so-called price war is very much like a test and warning to the market.

International big names have abundant funds, and they are also taking the high-end route, and it is unrealistic to warn them about the price war, so the goal is self-evident.

And the price war is not just a price reduction promotion, you must know that even the price reduction promotion of the commissary at the school gate knows to put out a loudspeaker to shout, and play an obvious big signboard to promote, not to mention the big brand of Oriental Audio, but also buy a huge amount of advertising and publicity at the same time as the price war, and at the same time exert force on all channels.

In this case, in order not to be squeezed market share, other manufacturers can only be forced to keep up, forced to also exert force in various channels, not to win the price war, but at least to maintain a state of see-saw, not to let Oriental Audio win.

The reason why it is easy for small brands without strength to be defeated by price wars is because when all channels in the entire market are mobilized because of price wars, small brands have no room to operate.

Any enterprise is the same, whether it is debt management or capital management, once there is a problem with product sales, the final result can only be bankruptcy and bankruptcy.

Unfortunately, Jiangxia Electronics Factory is also one of such small enterprises.

In the face of this big wave of price war, it can be said that Oriental Audio is condescending to say to them: "Get out!" Ninghai Market is not something that a small deflated person like you can interfere with! ”

It's that desperate.

That's why Liu Banshan and Lu Chengjun hate it even more, they must not believe Mu Yinsheng, a liar spy, the farther away from her, the better.

But Zheng Nan doesn't think so, if it's so far away, doesn't it seem that he is afraid?

Zheng Nan is not afraid, and this news report is so obvious, if Mu Yinshang is really here to spy on intelligence, then this news should be a few days late, isn't it equivalent to selling your daughter if you come out now?

Of course, Zheng Nan did not rule out that Mu Yinshang told Dongfang Audio the news of his arrival in Ninghai, but in general, it was more likely that it was a coincidence.

So that night, Zheng Nan called Mu Yinsheng and asked her to come over the next day.

Mu Yinshang was not surprised by Zheng Nan's active contact, but told Zheng Nan that he had classes in the first two classes, and he would come over at half past ten at the earliest, and at a little more than half past ten in the morning of the next day, the familiar Mitsubishi Lushen really drove to the door of the guest house of the optical instrument factory, and it was sent by the long-faced Mu Yuanchang as the driver.

Facing Zheng Nan's strange eyes, Mu Yuan's long neck was particularly stiff: "Don't look at me like that, I don't worry about a girl coming over, who knows what kind of heart you guys have?" ”

Immediately afterwards, Mu Yuanchang heard something that made him quite crazy.

"Oh, now that you've delivered, you can go, oh yes, it's better to take a taxi at the door and turn left, thank you for sending the car over from afar." Zheng Nan nodded and said, it was that flat tone that made Mu Yuan angry even more.

"Mother Xipi, Ah Xiang, don't stop me, I'm going to screw his head off, screw it off!"

Mu Yinshang glanced at her, speechless at the naivety of the two big boys.

Zheng Nan took Mu Yinshang into the conference room of the guest house, which Zheng Nan rented from the guest house, after all, Mu Yinshang is a girl, and it is really not good to enter the room of three men.

Mu Yinshang also glanced at Zheng Nan more, obviously very satisfied with Zheng Nan's carefulness.

It's just that after entering the conference room, Zheng Nan was dissatisfied with Mu Yuanchang: "Young Master of the Mu family, our Jiangxia Electronics Factory is going to hold an internal meeting, can you please avoid it?" ”

Mu Yuanchang's eyes glared at that time: "Little red guy, what bullshit are you talking about, who do you say are idle people, etc., believe it or not, Lao Tzu will kill you!" ”

Mu Yinshang thought about it and felt that what Zheng Nan said made sense, so she and Zheng Nan pushed Mu Yuanchang out of the conference room.

Bang!

With the sound of the door closing, Mu Yuanchang was locked outside, his whole horse face was trembling with anger, if it was only Zheng Nan, Mu Yuanchang would have to call someone to come and beat him, but his baby sister was also inside, he couldn't help it.

I can only stand outside the door and shout: "You bastard surnamed Zheng, don't give Lao Tzu a chance, Lao Tzu will definitely smash your head!" ”

He also shouted: "Ah Xiang, you can't trust that guy so much, I'm just outside the door, if that guy behaves unruly, you shout, I'll come in and help you right away!" ”

After Mu Yuanchang shouted, he gritted his teeth and waved his fists indiscriminately, but he seemed to feel something halfway through the vent, and when he turned his head, he saw a cleaning aunt looking at him with a strange look.

"What do you see? Haven't you seen a handsome guy? Mu Yuanchang shouted angrily.

The cleaning aunt shook her head helplessly with a mop bucket, thinking that this young man was a little sick.