When he was convinced that Qin Zhengguo needed a million water dispensers, Da Liu was suddenly startled.

This number is really amazing, you must know that the number of sales of this product has not exceeded 200,000 units in the past few years!

I can't imagine a million water dispensers in one go. Can Southeast Asia have such a big market? Why didn't he know about it?

Suddenly, a thought flashed through Da Liu's mind, and Da Liu blurted out: "This batch of products is intended to be sold in the domestic market?" Is Shenghua ready to do the water beverage industry in China? ”

"Boss Liu is Boss Liu, I thought of this so quickly." Since it is cooperation, there are some things that Qin Zhengguo didn't want to hide from him from the beginning, and he couldn't hide this matter.

He immediately told Da Liu that Shenghua was indeed preparing to launch a water beverage project in China, and this project was mainly implemented by the company, and Shenghua was only cooperating as a member of the board of directors of the company.

As for the situation between Si Te and Sheng Hua, Qin Zhengguo didn't say much, but he knew that Da Liu must have known about it before, because Song Yuanchao couldn't hide Da Liu from the fact that Song Yuanchao was the chairman of Si Te, and this was no longer a secret secret.

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For a while, Liu's mind spun quickly, and his company set up a factory in Pengcheng, and the key was to target the mainland market.

In recent years, the mainland market has developed rapidly, and many of the first batch of bosses who cooperated with the mainland to do business have made a fortune, and Da Liu is no exception, so he naturally paid attention to this.

The place of Xiangjiang is too small, the market is also narrow, the local sales of Da Liu company do not account for an important part of the company's overall sales, the main markets are foreign markets, especially Southeast Asia, Europe and the United States.

However, due to the rapid development of Xiangjiang in recent years, labor costs have been rising, resulting in rising product costs, and the competitiveness is not as strong as in previous years.

This is also the reason why Da Liu has tended to move his factory from Xiangjiang to Pengcheng, compared to Xiangjiang, the labor cost in the mainland is much cheaper, and it is close to Xiangjiang, so that his products can be more competitive than those of other countries.

At present, the water dispenser is basically a water dispenser for direct drinking water, which is divided into two styles.

One is table-top, the other is vertical, the function of the two is actually exactly the same, but the mold and shape are different, and there is not much difference in cost.

Now in Xiangjiang, the sales price of a desktop water dispenser is about 100 yuan, and the vertical type is slightly higher.

The cost of production is about one-third of what is sold.

This is calculated based on the production cost of the Xiangjiang factory, if the cost can be further reduced if the production is directly in Pengcheng, coupled with the characteristics of industrial production, the larger the output of a single batch, the lower the cost, Da Liu preliminarily estimated, if the production is all in Pengcheng, then one million water dispensers are enough to meet most of the production capacity of the Pengcheng factory, and its cost can be further compressed.

This is a big deal, even if the price is preferential to Shenghua, according to the bulk order to purchase, the profit of the two drinking water is more than 10 million.

In addition, this cost and sales estimate is based on the current product model, if it is the simplest water dispenser without heating and no refrigeration effect, its cost is lower, after all, it is just an open mold and liner, shell assembly thing, how much does this cost.

"This batch of orders is only the first batch, if the cooperation is good, there will be additional orders, the preliminary estimate is at least two million to three million units a year. How about Boss Liu, is not interested in such a sense of business? ”

Da Liu Mei smiled: "Boss Qin and Mr. Song take care of my business, it's too late for me to be grateful." Boss Liu, are you okay now? If we have time, let's go and see the finished product first, and then go to my office and sit down, and let's talk about it? ”

Da Liu is a shrewd businessman after all, where can he sit still with such a big order now? Qin Zhengguo was immediately invited to the site to see the details of the follow-up peace talks. Qin Zhengguo hit his suggestion right in the heart, and after gladly agreeing, the two got up and left the teahouse, took the car to the warehouse of Da Liu's company first, and then went to the factory to go around, and then returned to his office to talk about the follow-up specific matters.

After about three days of actual negotiations, Shenghua Group and Da Liu's company signed an order for one million water dispensers, and also signed a follow-up order for the same number of water dispensers.

In other words, Da Liu's company got a huge order for two million water dispensers at once, which is not a small number for a home appliance company.

For the model and style of the water dispenser, after being confirmed by the Song Yuanchao, the desktop machine and the vertical machine are half each.

And the function is only the heating function, and the refrigeration function is eliminated. In addition, Shenghua also placed an order for 300,000 pieces of in-line drinking pipes to Da Liu, which is a simpler structure, and there is no problem for Da Liu's side to produce.

As for the price, Da Liu made appropriate concessions while ensuring profits, and gave them a very good discounted price. When the quotation was faxed to Song Yuanchao, Song Yuanchao readily agreed after reading it.

However, at the same time of cooperation, Da Liu also put forward a condition to Song Yuanchao, that is, he wanted to take the opportunity of Site to enter the water beverage market and launch water dispenser products for sales in China in the future.

In fact, it is not an exaggeration for Da Liu to put forward this condition, because as an electrical company, he can completely bypass Song Yuanchao's direct production and sales, and he does not need to seek Song Yuanchao's consent at all. But he still put forward this point on the basis of the current cooperation, in order to better cooperate with the two sides.

And Da Liu is very smart, after a few days of negotiations, he has figured out Song Yuanchao's general idea, Song Yuanchao's water dispensers are used to assist water beverage products for preliminary market coverage, so the models and styles selected are the most basic ones, and the functions are also very simple.

That is to say, Da Liu's production of these products for Shenghua is a basic product, and there are medium and high-end products in the water dispenser market, these products Song Yuanchao did not touch, and there is no need for this, because Site is a beverage and food company, not an electrical company, and it can't be transformed into electrical production because of a water beverage, right?

In this case, Da Liu saw the existence of business opportunities, once the market plan of the company was successful, then the mainland water beverage market will gradually be cultivated, and the market for water dispensers will start from scratch, thus arising.

Compared with the market in Southeast Asia, the mainland market has great potential, Liu knows very well, once this market is developed, as the first electrical company to cooperate with the company, how can Liu give up such a good opportunity? Taking advantage of the opportunity to launch a mid-to-high-end water dispenser, take this opportunity to make a handful, and at the same time open the domestic market through this product, Liu is too late to be happy.

And when Qin Zhengguo told Song Yuanchao that the contract had been signed and the first batch of deliveries was at the end of the year, Song Yuanchao hung up the phone with confidence.

Immediately afterwards, a company meeting was held to bring in several executives and the head of the newly established beverage division to discuss the promotion and sales plan of the water beverage product in the future.

According to the previous water beverage project, the water beverage products of the company are divided into two categories, one is bottled water beverages, that is, beverage products in plastic bottles, and the market sales of such products are similar to ordinary beverages.

The other type of water beverage is bottled water drink, the market sales of this kind of water drink are different from the former, mainly for ordinary families and units (companies), including the use of institutions.

For market means, in addition to the previous beverage sales model, Song Yuanchao is ready to adopt a free gift model for sales, which is mainly for the bottled water beverage market.

According to Song Yuanchao's plan, the company will set up special water stations in major cities, and these water stations are currently temporarily responsible for the storage and distribution of bottled water.

In addition, the headquarters will allocate 5 million yuan as a promotional start-up fund, this part of the funds is used to directly give water tickets to some enterprises and institutions, a gift of water tickets is not equal, these water tickets are printed into the size of ordinary bills, 25 water tickets are a book, the front has the company's logo, contact number, code, use and exquisite drawings, and the use and validity period of water tickets are printed in detail on the reverse side.

Take the water ticket, directly dial a phone address and contact person to make an appointment for the water station to send water, when the bottled water is sent to the way of the deposit pressure bucket, a bucket deposit is not high about 8 yuan, the average family 2-3 buckets on the line, the deposit will have a receipt, the receipt is kept on the day of the day if you do not use it directly notify the water station to retrieve the deposit barrel and return the deposit.

In addition, the company will also buy 100 water tickets at one time for users to give a desktop water dispenser operation mode, if not so, the need for water dispenser can also be operated through the mode of deposit, as long as the deposit can be obtained a desktop water dispenser to use, as long as the water dispenser is not damaged when returned, the deposit can be fully refunded.

As for the stand-up water dispenser, it is more expensive, and you need to buy 200 water tickets at one time or a higher percentage of the deposit to get it.

Of course, it doesn't matter if you don't need a water dispenser, Shenghua can match an in-line drinking pipe, which has a high price, that is, ten yuan is enough.

For some customer groups, the company has also made some adjustments, such as those government agencies, enterprises and institutions, and the company will also take part of the gift method to give the other party the right to use water tickets and water dispensers for free.

In addition to this model, it is also very flexible for the activities of buying and giving away water dispensers in large quantities by enterprises and institutions, which can not only discount water tickets when reaching a certain number, with a minimum discount of 6.5 percent, but also free replacement buckets and water dispensers.

According to the company's calculations, there is a lot of money invested in the early stage, and the initial five million funds can only last for a period of time, and this does not include the cost of the first batch of one million water dispenser equipment purchased from Da Liu.

However, Song Yuanchao is not worried about the problem of insufficient funds, in his opinion, the most important thing now is to cultivate the market, in this way to occupy the market as soon as possible and let users feel the benefits of the product.

What's more, these means are not all loss-making in actual operation, and the profit of water beverage products is simply a huge profit, how much does a bottled water cost? What is the price of the market? How many times the profit is the cost, Song Yuanchao knows it very well in his heart.

What's more, through such a promotional method, the company can return a large amount of money from the sales of water tickets and deposits, and then invest this money in market development, and it will not take a year to achieve a good cycle. After a year, the market has gradually matured, and it is time for the harvest season.