Chapter 956 [The trading system is the soul of this set of ideas]

"In addition, it is necessary to introduce a box opening system, through which various skin props and fragment props can be randomly generated, including epic skins with a very low probability and a large number of epic fragment props, including when there is a special limited skin during the limited event, you can open the box and produce it."

"So how do you get these chests? The same is that you can't directly charge money in the game, but get bonus props by completing various tasks in the game, which are specially used to exchange for boxes, the core of which is to randomly produce skins and exchange skin fragments when you flop every game game, and will also continuously produce props for exchange boxes, which can be set to fluctuate in a numerical range. ”

Speaking of this, Fang Hong turned to a smile, looked at the beautiful assistant who was taking notes, and said with a smile: "Do the above well, and the next thing to say is the key of the real focus, the core of the core." That is, a trading system, props can be traded! ”

Tian Jiayi's face was full of surprise and suspicion: "Trading system." ”

Fang Hong immediately unfolded and said, "That's right. The trading system is the core mechanism to activate the entire Honor of Kings ecology, the boxes produced by players can be traded, and the fragments and props produced by the flop are divided into tradable and non-tradable, of which 25% of the fragments are tradable, and the rest are non-tradable fragments. ”

"In this way, there will be a large number of transactions of fragment items and box items on the trading platform outside the game. For example, if I'm a Kryptonite player, or that kind of fanatical warm party, I don't want to spend time to make up shards and box items to exchange for the skins I want, so I can directly spend money to buy tradable shard items, and I can get the skins I want soon, and I can also buy boxes to open some special limited skins that can only be produced by opening boxes. ”

Tian Jiayi said with a confused face: "I'm a little confused, this has given rise to over-the-counter transactions, and the money spent by krypton players in the game will not go into the official pocket, but it will give rise to a large number of studios specializing in brushing props to earn money from local tyrant players, and the game operator will not get anything......"

Fang Hong smiled mysteriously, and suddenly said, "What I want is precisely for a large number of studios to brush props to join in." Let's do a rehearsal, suppose I now open a studio to brush tradable box props and fragment props in "Honor of Kings", and then sell them to local tyrant players through some trading platforms for realization, do I have to register a large number of accounts? So does every account have to be charged to open a subscription service? That's the cost I have to pay to open a studio, right? ”

"Therefore, every account registered by the studio has to pay me a subscription fee, and the cost of the studio is the profit of my platform, how can the operator of "Honor of Kings" get a piece of the pie? A large number of studios bring a large number of downloads and game hours, and they are naturally able to get more profit sharing according to the sharing model, thus completing the distribution of profits. ”

At this time, Tian Jiayi heard him say this, and finally realized that this model does not seem to make a dime directly from it, but it can indirectly obtain benefits, and its profits are reflected in the cost of the studio.

In layman's terms, the studio makes a sum of money from the players, and then the platform and the game operator indirectly siphon the profits from the studio based on the subscription service model, because the studio opens a game account to charge money to buy a subscription service.

The advantage of this is that players will not resist paying the platform subscription fee at the same time, there are additional recharge kryptonite content in the game, the game itself does not charge money, but kryptonite players can charge kryptonite from third-party channels to quickly meet their needs.

As for the purchase of in-game tradable props with cash through a third-party trading platform, it is a matter between players, and the official does not make a penny from it, let alone coerce players with krypton.

In this way, you can also gain a good reputation for the game of conscience.

Ordinary players can even make some money from it, maybe they can earn back the cost of buying platform subscription services, and from the player's point of view, he will feel that the game operator is simply too conscientious, and he will not make money from local tyrants, and it will be cheaper for players.

If you compare the "League of Legends" skin charge next door, don't be too conscientious, look at the "Honor of Kings" skin doesn't charge at all, this is the real conscience game company.

Fang Hong's creative mode, there are many benefits, first of all, the game itself will have some content in the future, skin or something, players will not scold the street, after all, intuitively, the official new skin is not profitable, even if some players are not satisfied, they will scold, they will not be scolded so hard.

The second is to make this game have a longer lifespan and a higher online and active rate.

Because it can be monetized, there has never been a MOBA-type game that says it can monetize players.

And these realizable items will not have any impact on the balance of the game itself, because this is an e-sports game, not an online game, and skin items will not change the values in the game, and will not make your hero's attack power and attack speed more fierce.

If it is a model like "League of Legends" that directly sells skins, all the proceeds go to the game company.

Fang Hong's creative model, in fact, is to distribute a part of the benefits to the player group and the studio group through the tradeable props, and does not let the game company eat alone, which actually makes the game go further.

After a while, Tian Jiayi thought for a while, and suddenly looked at Fang Hong and said: "Have you ever thought about the disadvantages of this method, when a large number of studios flood will destroy the entire game environment, the studio will not play the game seriously, but will only end the game as soon as possible and start the next game in order to brush tradable props, which is simply a disaster for normal players, and the game experience will be extremely bad." ”

Hearing this, Fang Hong smiled leisurely and said calmly: "Who said that the studio should play a ranked match and get together with the players?" Wouldn't it be okay to throw them into human-machine mode and play the computer? This will not affect the normal game between normal players. ”

Tian Jiayi was slightly stunned: "Ha——? ”

Fang Hong immediately further explained: "The studio is to make money, and where the money-making efficiency is the highest, they will go there, and adjust the rewards of the man-machine mode." For example, you can get a total of 20 fragment items after playing a round of flop in a qualifying match, of which 5 are tradable items, and a total of 15 fragment items can be obtained after playing a round in man-machine mode, but there are 8 tradable fragments, and there are 3 more tradable fragment items. ”

"If you're a studio, then you're definitely going to play a man-machine, I'm working, I'm rushing to make money, non-tradable fragments and props are worthless in my eyes, and it's definitely faster and more worry-free to play man-machine, and it's impossible for a studio driven by interests to play qualifying, and it won't affect the game experience of normal players."

"At the same time, normal players are unlikely to play man-machine, because the flop tradable and non-tradable rewards in man-machine mode add up to only 15 fragments, while the flop rewards in qualifying and matchmaking matches are more total, even if there are players who go for tradable items, it is a small number."

Tian Jiayi was stunned again, she couldn't help but say to herself: "No wonder you want to divide the same props into a part of the tradable and a part of the non-tradable, for normal players, tradable and non-tradable props are useful, more concerned about the total number of props, the total number of props in the man-machine mode is less than the qualifying match, and the players of the normal game will not all go to the man-machine for the prop reward, and the studio cares about the tradable props, the man-machine mode has more tradable props, and the time spent in a game is less, so it will naturally go to the man-machine." ”

In this way, it solves the problem of a large number of studios entering the game to destroy the game experience of normal players, and the studio goes to the man-machine mode, no matter how many the number is, it will not affect normal players, and players will naturally not have resistance, on the contrary, some players may also go to the man-machine to sell tradable props, and also make a small amount of extra money, and save money on buying subscription services.

As for who pays? Kryptonite players, of course.

……

(End of chapter)