Chapter Seventy-Four: Selling Dramas Is Difficult

In 08, the 100-day countdown to the Olympic Games was performed in Taimiao, and all Supergirls were all disappeared.

Almost all the singers who participated in the chorus of "Welcome to BJ" that night were given a fixed camera close-up, and as long as it was the turn of several supergirls to sing, the camera immediately switched to a long shot.

The only one who survived was Ji Mingjia, she wanted to sing with Tu Honggang, and the camera couldn't leave.

In addition to this chorus, each Supergirl in the party also has her own repertoire to participate in singing.

Zhou Bichang sang "Dream in Sight" with Gigi Leung and Fan Weiqi, and Liang and Fan both gave close-up shots when they sang, but Zhou Bichang did not;

Ji Mingjia sang "2008 Ceremony" with several national singers, and only one camera missed Ji Mingjia in the whole process, and then was immediately switched;

Zhang Liangying and Li Yuchun successively took the stage to participate in the singing of "Igniting Passion and Passing Dreams" and "Smile BJ", and when the host Bai Yansong reported the curtain before, there was not even the names of these two supergirls on the singer list.

Anyone with a discerning eye can see that this is definitely not a coincidence, but intentional.

The four popular super girls, as if they had never been to the event site, evaporated from the world in CCTV's ingenious editing switch.

By the way, Su Xin, another singer who debuted from Hunan Satellite TV's "Happy Boys" program, also suffered the same fate.

He sang the song "Cheers Brothers" with singers such as Han Geng, Adu, and Pang Long, and there was no camera in the whole process...

There is an omen for this!

The 05 Olympic Organizing Committee invited the supergirls who had just debuted to participate in the "Fuwa" press conference, which was broadcast live on CCTV. The cameras lined up and captured all angles. But when the show was broadcast, there was not a single shot of the supergirls...

No one knows why...

Gao Fenfen didn't know this, she knew that Supergirl was on fire, and the draft model was also on fire...

All major TV stations are ready to do the draft!

In fact, it is also true - the following year, "Come on! There are as many as 200 talent shows such as "Good Boy" and "Dream China".

While each of them will have their own style tweaks in terms of content details, the core format is much the same, which is to vote for your favorite idol.

Shen Xudong looked very open: "The most important thing in talent variety shows is actually the contestants, and the so-called competition system is also the same..."

"Did you get a head on it?"

"There's definitely something going on... But most of the profits were taken by TV stations... Forget it, there's no point in tossing this thing! ”

Gao Fenfen shook her head: "... How could it not make sense? ”

"Do the draft... It's impossible to surpass Supergirl... Why do you have to do it? ”

"You haven't even tried, how do you know you can't surpass Supergirl?"

Shen Xudong spread his hands: "... The attention is different, you also said, a bunch of TV stations are holding talent shows, and the audience is easily aesthetically fatigued! ”

“… We can do a draft for boys! ”

"No, why do you think Hunan Satellite TV won't do a draft for boys? "Super Girl" and then "Super Boy" can't it? ”

After asking rhetorically, Shen Xudong continued: "Anyway, I'm not interested in picking up people's teeth?" And BJ is too domineering! ”

"..."Treasure Appreciation" program, they... Well, it's quite overbearing! ”

Gao Fenfen wanted to refute it, but then found out... I don't seem to have a way to refute it.

The program "Jianbao" was taken back by BJ - a buyout fee of 6 million...

This show, from planning to the three trial broadcasts, was personally controlled by Gao Fenfen, and then was kicked away...

Unless the TV station is the weaker party, or the producer is willing to take the risk - back then, Canstar approached Zhejiang Satellite TV and took a huge risk to sign a VAM agreement - Canstar will bear all the production costs and investment risks of "The Voice of China", and Canstar will directly participate in the program's advertising share. If the average rating of "The Voice of China" exceeds 2, Canxing will take the lion's share of advertising revenue. Otherwise, it is necessary to compensate Zhejiang Satellite TV for its losses.

Of course they won the bet

The problem is that BJ TV doesn't want to bet...

Don't dare to bet!

The TV station under the feet of the Imperial City, and the most important thing is politics!

Therefore, everything is not for merit, but for no fault.

Show garbage?

Leadership satisfaction is the most important thing!

Now that the draft is being criticized, BJ will concentrate the efforts of the whole station to create a talent show?

Shen Xudong was puzzled!

"Don't think about it, if you have that time, it's better to think about how "Soldier Assault" will sell!"

“… Well. ”

……

Compared with "Wulin Gaiden", "Soldier Assault" is not very good!

"Wulin Gaiden" directed by Shang Jing, CCTV TV drama channel directly offered 150,000 yuan for a single episode, and bought the premiere rights...

80 episodes, 150,000 for a single episode, 12 million in the first round...

Don't win, don't lose.

What, the cost is 10 million?

Doesn't it cost money to have operating costs and marketing costs?

20% can only be counted as no profit or loss...

Of course, with the CCTV platform, the second round will sell very well, "Wulin Gaiden" will definitely make money, and Shen Xudong is still sure!

"Soldier Assault"...

"Soldier Assault" has a single episode of 400,000 and 30 episodes of 12 million, which is not a big production compared to the investment of tens of millions of historical dramas and martial arts dramas, but the problem of "Soldier Assault" is precisely here!

Most TV stations have no confidence in the theme, narrative form and overall appearance of the show, in other words, many commercial elements that TV stations think can win audiences and win ratings, "Soldier Assault" does not have.

This kind of TV series that deviates from the previous purchase experience, TV station buyers are unwilling to take risks, and even if they buy it, the price is not high.

BJ station, which played a package ticket before, is only willing to offer a price of 150,000 for a single episode...

This Nima...

Gao Fenfen was angry.

Shen Xudong... I think it's pretty good, much better than the original time and space - the original time and space, "Soldier Assault" premiered on the Urban Youth Channel of Shaanxi Channel, and the asking price for each episode was only more than 2,000 yuan.

With such a tragic platform, the ratings naturally hit the street, and it was not until the second or third round, that is, in the middle of 2007, that the power of the show was slowly demonstrated, and it even became popular in 2008.

But I didn't make any money - after all, when it was hot, it had already been sold for three rounds ...

The release of TV dramas is implemented before all production is completed, and the faster and earlier it is sold, the higher the price, which is a guarantee for the operation of the project.

For TV series like "Soldier Assault", which deviates from the previous purchase experience, TV station buyers are unwilling to take risks with their career prospects, and even if they buy it, the price is not high - if they buy a drama at a high price, the ratings will be low, and they will be punished!

In the original time and space, "Soldier Assault" was broadcast for two rounds, and the ratings were not high, and in many places it was less than 2%...

And that's true!

BJ is willing to pay 150,000 yuan to buy the premiere, which is already based on the friendship of the previous cooperation...

Then, SMG contacted Gao Fenfen and offered 600,000 yuan for a single episode to buy out the broadcast rights in Shanghai for ten years...

(End of chapter)