Chapter 146: It's a bit bland, not strong enough...
In competitive variety shows, the topic or explosive content is almost not acting, but the artist's sharper contradictions may easily cause controversy, which often overwhelms the performance itself.
Because acting is actually a very professional thing, it is a subjective feeling, and it is not easy to make it something that the audience can understand.
The actor himself is a lot like a programmer.
An actor cultivates his acting skills, which is the programmer's ability to write code. In the end, the result is presented by the actor through the character and the programmer through the software.
Good actors, so that you can't see the traces of acting. Good programmer, so that you can't see the bugs of the program.
You can dislike a character, but you can't deny that a character has a lot of complicated skills behind it. It's like you can dislike a piece of software, but you can't deny the technical content of the code behind the software. This actor's portrayal of the role is his own understanding, and others can only interpret one or two. This software written by a programmer is only known to himself, and others can only guess and deduce.
In the same way, the more professional the actor, the more difficult it is to bring ratings to the show.
The more unprofessional the actor, the more he can bring ratings to the show.
The performance is poor, and the audience can see it.
The performance is good, and the audience can't see it.
The performance is particularly flamboyant, and the audience can see it.
The performance is not visible, and the audience can't see it...
So what to do?
"Actors, Please Be in Place" is also known as "Director, Please Get Angry".
"I Am an Actor" is also known as "Judges, Please Fire".
Relying only on a few performances on the stage, it is obvious that it can't bring the heat needed for variety shows, and in the long run, the planning of the program team has obviously begun to shift to the topic, the concept of competition has gradually been diluted, and the traces of reality shows have deepened.
TV variety shows rely on highlights to support the popularity, and the popularity feeds back popularity and data.
This is the survival rule of competitive variety shows, from the perspective of market revenue, hot topics are indispensable, there is no heat, and no matter how good the content is, no one cares!
But from the perspective of variety show longevity and audience reputation, there can be hot gimmicks, and the concept of competition is always the foundation...
The breaking point of today's issue is that there is still a market for young actors' acting skills...
The acting reviews mainly rely on Chen Kaige and Ning Hao, and in terms of the market, it depends on Shen Xudong...
"Zhang Yishan, you belong to the audience and grew up, I think you can try a criminal investigation film... PPTV is preparing several criminal investigation films, you can try it..."
"Wei Daxun... Our Chinese actors, you are very suitable for comedy, and you have a sense of joy in your appearance..."
"Yang Yang... I guess I'm overwhelmed with your plays... I won't comment on it. ”
……
Yang Yang, his acting skills were quite natural in the early years, "Left Ear", "Passing by Your World", including Cao Zhi in the TV series "New Luoshen"...
Because, at that time, he didn't realize that his handsomeness could create such a huge wealth, so he could put aside his burden and interpret the role in a more natural state...
Later, it evolved into Huang Xiaoming's 2.0 version...
Duanwang!
The problem is that Huang Xiaoming later evolved into version 3.0 by himself, and Yang Yang is still 2.0...
When he acts, it seems that the first consideration is how to show his handsomeness, rather than how to serve the role.
This is very similar to Zheng Shaoqiu before the age of 35!
Huang Shuyi said that when Qiu Guan was filming, he would constantly look in the mirror and touch up his makeup, and how to turn on the lights to make him look more handsome, he had to be carefully prepared as soon as possible.
But Zheng Shaoqiu had countless opportunities to exercise, because there were only a few young students in Hong Kong at that time, and the filming was very fluid, so Zheng Shaoqiu had to keep trying various roles. For example, in "The Great Revenge" (remake of The Count of Monte Cristo), you have to play a rural silly boy turned into a mysterious tycoon, which does not match his beautiful and white appearance, but he has no choice but to play it.
Over time, quantitative changes have produced qualitative changes, and when Zheng Shaoqiu was about 33 years old, he was actually able to control most of the TV drama roles very well, and when he arrived at "The Great Era", he directly became a generation of drama kings!
It is impossible for Yang Yang to have such an opportunity!
The current film and television business model is careful casting under large investment, and try not to make mistakes.
Therefore, there is a high probability that he will not have the opportunity to contact characters who are completely inconsistent with his inherent acting style...
Unless he is willing to take the initiative to reduce his salary... Or even downgraded...
But is this possible?
……
After recording the whole issue, Shen Xudong probably knew it in his heart.
But the show feels a bit bland, and there is nothing explosive...
It's not easy for him to say anything serious, because these young actors are all doing well, they are not that kind of traffic faction, they really want to develop their acting skills...
Come to the show, just use the show as a platform to show!
Therefore, Shen Xudong is not good at poisoning...
- Sincerity, there is no need to deliberately provoke!
Fortunately, Zhang Guoli finally asked: "Xudong thinks that good actors can't act, what is the reason?" ”
"Now many dramas are going for money, Chinese TV dramas are bigger than this, and TV stations buy dramas to see your cast, for example, the hottest actresses now, Yang Xiaomi, Zhao Liying, Tang Yan, starring them, can sell more than 1 million... You choose a newcomer, even if he has excellent acting skills, it's useless... Because the buyer's market doesn't look at this! ”
"The criterion for a TV station to buy a TV series has become who is the main character? If the protagonist gets it, you can judge whether you can buy it! Even if the script and reputation are not good, then you can go through other channels for public relations..."
"For example?"
"Buy the ratings..."
"Buy ratings?"
"Now there are ratings rankings, and advertisers are advertising based on ratings... And it's not that the higher the ratings, the higher the advertising revenue, but that if the ratings are low, the ads will not be placed directly! ”
"Fraud is serious?"
"Well, it's serious, state-owned TV stations spend huge sums of money to buy TV dramas, and at the same time require copyright owners to spend huge sums of money to buy ratings from third parties before they can be broadcast on TV stations..."
After a pause, Shen Xudong continued: "The year before last, we made a drama "Meet Wang Lichuan", I think the quality is very good, but it can't be sold... Because the male protagonist and heroine are not famous, when the TV station buys a drama, people first want to see what actor it is, and then decide whether to buy your drama or not... Of course, if you want to broadcast it, it's not impossible, it's just to buy ratings and pay protection money..."
"And what happens then?"
"I sold it directly to PPYV and let the latter broadcast it exclusively..."Meet Wang Lichuan" was one of the most clicked dramas on PPTV last year, attracting a large number of registered members... The advertising of this drama is close to 120 million..."
“… That's high! ”
"Yes, then I decided to invest 3 billion to make a self-made drama and build a streaming platform! We have close to 500 million Internet users, and we have this market condition... Since the TV station wants to buy ratings, then I'll start from scratch..."
I don't know what's wrong, I feel sore...
Tomorrow's four watches, that's it for today
(End of chapter)