Chapter 148: People Are Capital (2/4)
One or two million?
How do you calculate?
Although Shen Xudong temporarily short-circuited, he quickly adapted to it, and his brain spun rapidly.
Taking "Wolong" as an example, the box office was 433 million in the first six days, 402 million in the second week, and 332 million in the next two weeks - the follow-up caught up with the release of four Hollywood blockbusters, even if he got the key to postponement, there were not many films...
The total box office is 1.167 billion.
45% in the first week, 43% in the second week, 41% after that...
In the end, the mainland share of "Wolong" is 460 million, if it is directly 45% shared, it is 485 million - the box office income is very easy to calculate, and the total box office deducts 8.3% of the tax (5% of the special fund for the film industry + 3.3% of the special business tax), that is, 91.7% of the total box office, which is called the account-sharing box office, multiplied by the account-sharing income!
In this calculation, there are more than 20 million less!
In fact, the mainland's account sharing is indeed quite unfair, after deducting 5% of the special funds for the film industry and paying a special business tax of 3.3%, the cinema chain takes the lion's share!
From the remaining 91.7%, if a movie ticket is 100 yuan, the producer can actually only get 39.431, but the theater chain and theater can get 52.269...
It can be said that the majority of the profits have been taken away by the theater chain, which is also the reason why the state-owned old film studios have closed down one after another because of the dismal profits, but the theater business is in full swing and very hot!
"You think about it, once you open the bow, there will be no turning back!"
On the other end of the phone, Chen Xi said: "... I think about it, this time several companies are quite determined, after all, 2% of the point is related to tens of millions of funds! ”
"Moreover, from December this year to February next year, there will only be domestic blockbusters, no imported films will be released, and the theaters can only show domestic films, and the theaters have no other choice!"
"How do you... Hiss... I'll talk about it later, I have something..."
I don't know where Fan Xiaopang went to study, anyway, he has improved a lot in skills, and Shen Xudong actually has a feeling that he can't hold down the bullet...
……
"Who are you calling?"
"Chen Xi... At work, you eat a little first..."
At the end of the first round of exchanges, Shen Xudong changed into big pants, went directly to the balcony shirtless, and continued to discuss the matter of account sharing with Chen Xi...
Of course, splitting accounts is a good thing, and it's a good thing for the producers!
But he still has concerns - he rushed to the front, but his teammates fell into the ground in the back, one said that Tianmei and they would not rise to us, and the other shouted to ban Tianmei's movie, and we will make up for the vacancy in this schedule.
It's not impossible, last year's "Jinling Thirteen Hairpins" was stabbed in the back by Yu Dong!
Fortunately, TiMi took over the issuance and signed a stepped account-sharing contract...
Therefore, Shen Xudong said to Chen Xi: "How can you guarantee that this alliance is reliable?" ”
"It's about tens of millions of earnings..."
"Then what if we stupidly rush to the front, backstab other companies, and secretly reach an agreement with the theater chain?"
Chen Xi sighed: "Mr. Gao also has this idea... So, she asked me to ask you! ”
"Is it difficult to run a theater?"
"Fortunately, the state has administrative subsidies, especially for third- and fourth-tier theaters..."
Theater operation, if you rely solely on the box office, it is impossible to have such investors, you can calculate it yourself, the annual rent is several million, and at the same time a certain proportion of the net box office is signed, and the higher of the two.
If you can do business, you will not like this kind of business with heavy assets and depreciation, and a business with high fixed costs for daily operation and maintenance.
But the state gives subsidies, so many investors flock to it.
Shen Xudong pondered for a moment, and then asked, "... The first movie in this year's Chinese New Year file is "1942"... Do you think Huayi can handle it? ”
“… It's hard to say, the second part of the "Tai Chi" two-part series has not yet been released, but I estimate that the box office will be 100 million at most, and Huayi will lose at least 200 million... They rely on "1942" and "Zodiac" in the Chinese New Year file! ”
In the original time and space, Hua Yi didn't resist...
Mainly "People's Daily" published a film industry review: "Splitting the account "cold war", who is the winner? 》。
The article expounds the current situation from the perspective of the industry, and the sentence that appears at the end has attracted great attention from the theater chain: "Instead of staring at each other's account sharing ratio, it is better to think about how to win back the audience with better movies." This sentence has actually pointed the finger at the producer.
The attitude of the People's Daily is key...
Then Huayi's Huang Zhonglei completely fell to the cinema line - Huayi took the lead in reaching a settlement with 30 cinema lines...
And then it's completely out of the show!
Shen Xudong thought for a while, and then asked, "You discuss with Huayi, can you let our movie take the lead?" ”
"It's unlikely..."1942" is Huayi's highlight of the year..."
"I mean, we take the lead, resist pressure..."
“… So let me ask? ”
"Hmm..."Shen Xudong added: "If they don't want to, forget about it..."
"I see, you can get busy..."
……
After exercising, he would be very hungry, Shen Xudong sat at the dining table, didn't say a word, and directly started eating...
"You eat slowly... Drink something! ”
“… I'm just a little hungry..."
"Then you have to eat more slowly..."
"Hmm..."
After a few perfunctory words, Shen Xudong changed the topic, and he asked: "Is the project "Second Exposure" Li Yu's own decision or the pressure from the company?" ”
Fan Xiaopang was puzzled: "What do you mean?" ”
Xudong's meaning is simple: "What is the purpose of this project filmed?" Earn money or win prizes? ”
Fan Xiaopang pondered for a while, and then said, "I don't know..."
"Guanyin Mountain" was a huge success - after winning the Tokyo film, the box office exceeded 100 million.
Thus, "Second Exposure" was born.
Listening to Fan Xiaopang's meaning, this film is purely dominated by Li Yu.
watched the last time I was full of pride, full of confidence, and seemed to want to prove that Director Li can not only make a lot of money by making small literary films, but also make a story of suspense and cliché to make a literary film with a documentary style, a posture of I pretend to love whoever I love, but it's a pity...
The trailer is a small three battle plan, and when I arrived at the cinema, I found out that it was a low-end hybrid of Mulholland Drive, Fight Club, and Death Illusion...
In the end, what is presented is a stupid work that ordinary audiences can't understand and Wenqing can't look at!
No wonder director Li Yu was able to shoot "Sunshine Robbers" and "Broken Bridge", which wasted a bunch of good actors...
Shen Xudong persuaded very seriously: "If you want to win the award, you can participate in the works of new directors more, I suggest you go to the Xining FIRST Youth Film Festival to have a look, there are many movies directed by new directors with good quality!" ”
“… So what if I want the box office? ”
"Then think about it more and think about glamorous killers and stuff..."
Fan Xiaopang remembered something, and suddenly asked: "I heard that you supervised an entertainment blockbuster called "Demon Thieves"?" ”
"Yes... The heroine is Jing Tian! ”
"Why her? Is she good acting or is she good-looking? ”
Shen Xudong did not hide it: "... No, the company behind her invested 50 million..."
"I can also invest 50 million!"
"But 50 million people only account for 20% of the investment share!"