Chapter 45: Returning to Beijing (part 3/4)

"Monster Administration", "Monster Hunting", including Shen Xudong's "Abnormal Creature Experience", all belong to the fantasy genre...

To make industrial films, in addition to science fiction, fantasy is also one of the options.

The idea didn't come suddenly, some time ago, when he was in the racecourse, he thought about the subject matter and the genre.

In addition to "The Wandering Earth", he also thought of "The Second Generation of Goblins".

As for Liu Yifei's "Second Generation Goblin"...

"The Second Generation of Goblins" is a movie with obvious advantages and disadvantages, a mixture of comedy, love, fantasy, monsters and other multiple elements, the shortcomings are too much, they are all clever, and there is no line that is particularly prominent, which is a congenital defect.

In addition, the creator obviously focuses on deliberately creating funny clips, and it is inevitable that he will not be able to outline a reasonable emotional context, and the way of sprinkling dog blood baggage gives people the most intuitive feeling is not the loyalty and romance of love, but just a straight man's obscenity towards silly white sweetness!

The result is an idea that looks good at first glance, but is particularly bad in practice.

But this theme is still very interesting, and the value for film creation is: to create a huge world view of the coexistence of demons and demons.

And I tested the censorship - there was a saying before: After the founding of the People's Republic of China, you are not allowed to become a fairy, and when the world view of the "Second Generation Goblin" team was set, the origin of the goblins in the movie was attributed to the mating of alien genes.

In this way, the whole story becomes a sci-fi background, not a strange force that violates materialism!

So it's time to shoot...

As for the cost...

No matter how much it costs, Jing Tian will definitely have to pay for it...

Shen Xudong's studio is in charge of the production, and as for the director... Slowly find out, there are so many talents, there is no shortage of directors!

……

On January 5th, Shen Xudong returned to BJ...

Of course, the roadshow work of "Earthfire" continues, with promotion in second- and third-tier cities, followed by activities on campus.

But there is no need for Shen Xudong to accompany these activities throughout the whole process.

With the fermentation of public opinion and word-of-mouth, Guo Fan, the director of "Earth Fire", is now a hot person, and various marketing accounts and self-media have written Guo Fan's experience...

It's really amazing, undergraduate law major, master's degree in Nortel Management Department, a total of 2 movies, the first "The Adventures of Li Xianji" won an astonishing 7 million box office, a loss, the second is "Earth Fire", judging by today's box office trend, there is a high probability of breaking one billion!

At first, the media praised Shen Xudong's ability to recognize people, and later began to praise Guo Fan's project management ability - "Earth Fire" had more than 2,000 people at the most, nearly 2,000 special effects shots, and more than eight special effects companies used...

Don't have the ability to let so many people complete the shoot step by step?

It's a pity that the empty glove wolf is missing...

pulled back, Shen Xudong returned to the capital, participated in several seminars with relatively high specifications, and negotiated with China Film on the cooperation of the "The Wandering Earth" project - movies like "Earth Fire" were actually shot by private companies, which made China Film very passive!

You must know that the significance of China Film is not only to introduce overseas films, but also to play a leading role in developing the market.

What's more, "Earth Fire" also cooperates with Shanxi Coal Mining Group...

It's okay, "Earth Fire" didn't catch up, "The Wandering Earth" must keep up - China Film stated that no matter what the total cost is, they are responsible for 40% of the production cost!

By the way, they also undertook part of the overseas promotion of "Earth Fire" - Haitui Company holds Chinese film festivals overseas every year, mostly in third world countries, and it is difficult for TiMi to take into account the copyright sales in these countries...

……

This year's Lunar New Year stalls are not only Feng Xiaogang's miss, but also not only Tianmei Group swept the Lunar New Year stalls again, Maoyan and Guevara's competition for the online ticketing market is also a hot spot!

After all, Guevara is menacing, known as 400 million battle cat's eyes!

monopolized the source of "Private Custom", but I never thought that even with Guevara's money, "Private Custom" still lost to "Charlotte's Troubles", and lost badly...

The movie itself relies on the content to speak, not to mention 19 yuan 9 to watch a movie, even if you ask me for 50 yuan, let me spend two hours in the cinema to watch a bad movie, I don't want to!

Of course, Guevara also bet on four other 'literary love' films, "Hear the Sound of Rain", "Happiness Express", "I'm Sorry, I Love You", "Wolf Boy", the first two are Taiwanese Xiaoxin, "Wolf Boy" is a Korean movie, South Korea's local box office broke 6.5 million people, I thought that after the introduction of China, it would also be a hot hit, as for "I'm Sorry, I Love You", the director is called Yangzi, and he is the director of "Dragon Horse Spirit"...,

Together, the four films grossed close to 10 million...

That's right, it's less than 10 million!

The highest box office is the 4 million of "Wolf Boy"...

No one watched it at all, the box office failed miserably, and 150 million yuan was lonely...

In addition, Maoyan has reached a cooperation with the BJ Film Festival, and the online ticket purchase of the film festival is covered by Maoyan, and by the way, it is still negotiating with the film festival...

Once the negotiations are settled, the last base of Che Guevara is gone!

At the beginning of January, Maoyan announced data: it won 75% of the national online seat selection market...

Moreover, it has cooperated with more than 5,000 theaters, and has also obtained the qualification for film distribution!

Far ahead of Che Guevara...

Then, Baidu Nuomi announced that it would join the ticket supplement war, betting on two movies in the Spring Festival file, "Havoc in Heaven" and "Macau Fengyun", and exclusively monopolized the source of "Havoc in Heaven".

Maoyan monopolized the source of "The Return of the Great Sage"...

That's right, Maoyan has changed opponents!

……

"The industrial chain is like this, through low-cost tickets, accelerate the transfer of users' consumption habits from offline ticket purchase to online ticket purchase, and then use the influence on ordinary movie-watching users to control the theater's film scheduling, and then use the control ability of the theater's film schedule to take a share of the box office from the producer and distributor to get their own position in the film industry chain!"

"I call this an operating expense!"

"Of course we don't draw now, we are still in the stage of staking at this stage, Baidu is out, and it is estimated that Ahri will soon be gone... Tengxun is estimated to be its own ticketing platform..."

Company, Shen Xudong is discussing the current situation of Maoyan with Zheng Zhihao and Gao Fenfen...

"How can you be so sure Ahri will end? They invested in Huayi, and Huayi bought a gross-call..."

Shen Xudong waved his hand: "... Ahri only believes in themselves, I heard that they are very close to Dong Ping, and they are thinking that they will buy Culture China and then package it and go public..."

Gao Fenfen corrected: "It's not that I'm close to Dong Ping, it's that I'm close to Boss Xiao of the Tomorrow Department... There's a lot going on here..."

Shen Xudong immediately became interested: "Tell me more..."

"Elaborate... You don't want this book anymore? ”

“… Well..."

Shen Xudong changed the topic and asked Zheng Zhihao: "Do you want to make a few online movies?" ”

"Online movies?"

"Hmm... PPTV is preparing to launch a batch of network universities..."

(End of chapter)