In the year Ahri acquired Culture China, "Southern Weekly" published an article - 6.2 billion bet on "Culture China" behind Alibaba to join hands with "Tomorrow Department"...

It is clearly written, 'Ahri invested 6.244 billion yuan in Hong Kong-listed company Culture China, and it seems that he is betting on Dong Ping, the founder of this company and well-connected in the film and television industry, to develop Ali's film and television career. But Dong Ping is not just a film and television person, he has many years of cooperative relations with the "Tomorrow Department" and "Blue Bird Department" in the capital circle, and this background makes this transaction confusing. ’

Of course, these reports are now almost deleted...

Another company name: Hong Kong Federation of Cultural Industries...

The list of directors is simply star-studded and full of bigwigs.

Over the years, they have made a number of joint investments, including IPO investments, and successfully assisted Evergrande in its IPO in 2009.

Well, these may just be coincidences ...

Maybe people are really just optimistic about Dong Ping's rich connections in the film and television industry!

Pull it back, say back to the Internet University...

Shen Xudong mentioned the Internet University, and Zheng Zhihao frowned: "Do you want to compete with the theater chain for channels?" ”

"It's not..."

Shen Xudong shook his head: "The main Golden Harvest is going to make a few Cult films, and you also know that Cult films are difficult to release in the mainland, and the sales copyright cycle is too slow, so my suggestion is to try to directly launch PPTV, exclusively for overseas markets..."

"Cult films? How Cult? ”

"Cult, horror, thriller direction, I think an example: "Nanyang Secret Art", "Head Lowering Technique"... This kind of thing doesn't need to understand the cost, Southeast Asian audiences can understand it..."

"Then how did you come up with the idea of the Internet University? I'm afraid it's hard to launch what you're talking about in China! ”

"I know!" Shen Xudong nodded: "I just want to follow the movie channel and make a few TV movies, but they are broadcast on PPTV, so I call it an online movie!" ”

……

It's hard to talk about the University!

In the past ten years, the development of large industries has never formed a reference standard to measure the value of works.

From the perspective of box office data, there is no impartial third-party platform for the university.

From the perspective of scoring, the scores of Douban, Maoyan, and Taopiao, which play a role in theatrical movies, have no reference for the Internet University.

The Douban score has no reference in the field of Internet University.

None of the top 24 online universities at the box office has scored more than 6 points on Douban - the 25th "Tough Guy Gun God" has a unique score of 7 points.

The box office champion "Ghost Blowing the Lantern: Xiangxi Secret Collection" only has 4.0 points, the runner-up "Qimen Dunjia" has 5.3 points, and the third runner-up "A Chinese Ghost Story: Love in the World" has 4.8 points.

Not only that, but the network that was named a god film by Douban may not make money, or even lose more money.

For example, "There is a Good Place in the Tree" has a Douban score of 7.9 points, and the film was also nominated for Best Children's Film at the 32nd Golden Rooster Awards, but in the end, its box office was only 4 million, and even if it made money, it may not make much.

In addition to the lack of real reference standards in business and word-of-mouth, there is no vane award that can guide the development of the industry in the field of online universities.

Let's put it this way, in the field of online universities, where there is no industry reference standard, even if the "regular army" enters, it is difficult to operate according to the set of gameplay of the theater.

For example, "Mechanical Painted Skin" and "Our New Life", the former found Guo Biting to star, as well as Duan Bowen and Liu Yiwei to play supporting roles, and Zhang Zhiyou, a light fan, is less than 10 million;

"Our New Life" goes one step further, with a star lineup, with actors such as Yang Zishan, Yang Chaoyue, Bai Jingting, Cai Ming and other actors joining, as well as new directors who are favored in theatrical films, such as the Olympic bid, Yao Tingting, Bao Bell, etc.

Of course, "Our New Life" eats policy dividends - with the support of the Network Department of the State Administration and the Shanghai Radio and Television Bureau... But the account sharing must not have broken the record, otherwise, it would have been publicized a long time ago!

Shen Xudong doesn't have any plans for the Internet University, but he knows that the model of reproducing theatrical movies must be impossible and unworkable!

He is ready to follow the example of the movie channel and start with martial arts.

……

"Martial arts?"

"Yes, we have the copyrights of "Chu Liuxiang" and "Lu Xiaofeng", as well as the copyrights of "Shooting the Condor" and "Condor", and we can make a few martial arts movies."

Hearing Shen Xudong say this, Zheng Zhihao hesitated: "... It's hard to sell martial arts movies now..."

"The network is big and not expensive, VIP can watch it by paying 6 yuan," After a pause, Shen Xudong continued: "And I think martial arts must have a group of audiences!" ”

Zheng Zhihao was a little moved: "I'll think about it..."

"I'm very skeptical, it's very difficult for Maoyan to enter traditional film history!"

"Why?"

"You have sold tickets, and you have to participate in the production of movies, which is equivalent to monopolizing the industrial chain..."

Zheng Zhihao glanced at Gao Fenfen and asked in a low voice: "This, is it illegal?" ”

Gao Fenfen pondered: "Looking at the final market share, if Maoyan is dominant, it is indeed suspected of monopoly..."

Shen Xu added: "But the Internet is different, you and the theater chain do not constitute a competitive relationship!" ”

Zheng Zhihao is still a little hesitant - he is mainly worried about the return on investment...

"I told you that the most important thing to do is the script and the cost... Be sure to keep costs under control! ”

“… How much can I go? ”

"At this stage... Up to 3 million! ”

Zheng Zhihao was speechless: "3 million to make martial arts movies?"

Are you kidding me?

Shen Xudong shook his head: "The male and female protagonists use newcomers, and the supporting roles find a few Hong Kong and Taiwan celebrities to support the field... As for special effects, I remember that several special effects companies have done martial arts, you go to them, the templates are all ready-made, and they will cost hundreds of thousands at most..."

The words are all said to be on this, which is equivalent to feeding food directly, how can there be any reason not to eat, so he nodded: "I'll try..."

"Well, just try!"

"So how do I get started?"

Shen Xudong was speechless: "... Don't you know how to start working? What is the most important thing about making a movie? ”

“… Looking for a good behind-the-scenes team? ”

Shen Xudong was speechless: "And then?" ”

"Pick actors?"

Without waiting for Shen Xudong to get angry, Gao Fenfen interjected; "It's about forming a script team first... The most important thing is to find someone who knows how to oversee it all... It just so happens that we have recruited the sect marshal from the pony, so you can call him over to take care of this! ”

(End of chapter)