"Retail must not work, my opinion is to do wholesale, but the product from the building materials market to deploy, the price has no advantage, only in the factory direct procurement, wholesale to the township store department to have room for survival." I know that in front of them, I must not have stage fright, I just don't understand, and I must pretend to be professional, so I said, "Now the key is material positioning, there are too many building materials products, and you need to determine 2-3 products as the main products, don't you say?" ”

Gu Fang smiled and nodded, "Just do as you say, let's go to the market again?" Money. ”

I said, "Manager Gu, I think so, ceramic tiles must not work, Nantong market is too close to us, it is a national market, we go wholesale back, it will definitely not be good to sell." I also said, "I think that the board is every building, decoration project needs materials, we choose to take the goods from the production factory, the parity wholesale to determine the next sales, with the next resources to have the opportunity to promote the product, and then choose one or two new materials to be promoted, to create profits." ”

"Makes sense, listen to you."

Gu Fang agreed.

So the two of us went to the ring road, from east to west, and from south to north, to investigate the market demand, and walked through the rows of building materials stores one by one.

Walking into the Pacific Building Materials Mall, looking at a large number of square boxes, Gu Fang asked me,

"Look, little money, what is this? Why is the box all torn? ”

"Well, I saw it, this is a wooden floor, the address of the factory with a tear, and the contact number."

I also noticed, I'm really wondering, mental analysis must be good to hide factory information.

"This product is not used much, and the general home decoration cannot afford it."

"Yes, the price is high, you see we walked the whole street, only this sale, I'll ask the price." After I finished speaking, I walked to the cashier counter and asked, "Sister, how do you buy this floor?" ”

The salesman said, "This, are you home? How many squares? The sales said.

"50 square meters, three rooms." I replied casually.

"This floor is 1.5 thick, 145 yuan per square meter."

"So expensive? Can you get a little discount. ”

Sales glanced at it,

"No, we are the only ones who sell in the whole market, and our mall is collective, and we don't bargain."

"Oh, I see that your store is so big, is it wholesale, I don't hide it, I have a store in the countryside, how much can the wholesale price be discounted?"

"Wholesale at least 100 square meters, you need to talk to our manager."

"Oh, where's your manager, here? Ask me. ”

The sales aunt walked to an office with a glass partition, and Gu Fang turned over a bundle of floors in the floor pile, and the packing box was still torn.

The sales manager came up to him and asked, "Where is your store?" ”

Gu Fang immediately took out his business card, handed it to the manager, and said, "We are here, you see, it's not fake." ”

The manager looked at the business card and said, "Oh, 100 square meters, 126 yuan per square meter." ”

Gu Fang and I returned to the branch,

I said, "Manager Gu, this floor will gradually become popular in the future, and the profit margin is very large, can we consider selling this product?" ”

Gu Fang nodded again and again, "Yes, I think it's okay, the key is that I don't know where the product is?" Otherwise, we can go to the factory to inspect it. ”

"I'll figure it out, it must be torn off when they arrived, there are no raw materials in nearby cities, it must be a backing city, it must be a railway container transportation, as long as I track it to the mall warehouse, I must be able to know the factory address."

"Okay, let's sell this."

"We will go to the nearby city production plate factory tomorrow, choose a few varieties of each batch of a few pieces back, I print some leaflets, go to the township store to send down, first implement a few retailers, the plate sent back, we add freight for the cost, each approved to raise 0.5 yuan for the wholesale price, someone must want, and then learn about the floor production factory, send back the use of the floor as a profit, must be OK! Manager Gu, what do you think? ”

Gu Fang thought for a while and said, "Okay, just decide!" ”

Immediately, the warehouse in the mall was tracked, but the floor of the warehouse has been torn off the factory address, I have no choice but to wait for the goods, a day, two days, I have been waiting at the door of the warehouse for three days, still no harvest.

At 5 p.m. on the fourth day, I was still waiting at the door of the warehouse to see that the time was almost up, and I was about to leave, when suddenly, a container truck turned into the intersection, and I immediately gave way to the side of the road.

Sure enough, the container car stopped at the door of the warehouse, the driver got down, opened the rear door, and bundles of floors were neatly arranged in the container car, the floor packing boxes were intact, and the company address and sales phone number were all revealed on the packing box.

I can't help but be overjoyed, it's really a good idea!

Half a month later, I received a long-distance call from Manager Gu from Ya'an.

On the phone, Gu Fang said excitedly, "Hey, Xiaoqian, I'm in the sales department of Yakang Wood, guess what the ex-factory price of this floor is?" ”

"Can't guess, 100 yuan?"

Gu Fang's accounting background, the data is orderly, and he gushed endlessly,

"78 pieces of a square, the sales department of the railway container, a container loaded with 750 square meters, the nuclear price should be in 8-10 yuan a square freight, the railway to the station to the company 800 yuan, I see that the profit is absolutely OK, you plan, wholesale according to what price, you can contact the following stores in advance, about 15 days to arrive, now the train wagons are tight, need to queue."

"Okay, absolutely." I said, knowing in my heart that the manager said that he would let himself decide, but he had to respect the leader, so he asked, "What about the price?" Manager Gu, what price do you think we set? ”

"You decide on this? Under accounting, 20% of the profit after deducting the cost is enough. ”

"Understood."

I have the guidance of the leader, and it will be easy to do.

Three days later, Gu Fang contacted me again.

"Small money, two containers have been loaded, queue up at the railway station, Wuxi Station will notify the pick-up, reserved is the branch phone, pay attention to the receipt."

"Okay, Manager Gu, these two trucks of goods have basically been booked, and the price is 113 yuan."

"Ah, that's so high, yes."

It is conceivable that Gu Fang is satisfied, which is simply more than he expected.

I explained, "No problem, now our price is more than 10 yuan cheaper than the Pacific Building Materials Mall, and we accept it offline, and it is the same goods, and we will implement discounts in the next batch." ”

Gu Fang fully accepted my sales strategy in his heart.

"Good! Hard work, little money. ”

"Yes, Manager Gu, you work hard, the factory still has stock, you don't send a little more."

"The factory has goods, there are small specifications and miscellaneous wood, I dare not send them, and the price is a few pieces cheaper."

I was full of confidence, and after several downline analysis and summary, there was absolutely no problem, so I said,

"Hair, it can be treated as a special price, and the miscellaneous wood can be sorted, and it will definitely be sold."

"The funds are not enough, I will contact you, you go to Mr. Chen to arrange some funds for me, and plan to give us 500,000 working capital, and there is still 300,000 quotas."

"Okay, I'll be over tomorrow morning."