Chapter 23: Go to the main stage to speak

"Otherwise, how can you say that Xiao Jiang is always a business wizard?

The longer I have followed Mr. Xiao Jiang, the more I feel that Mr. Xiao Jiang is unfathomable, and now I finally believe that there are God-given people in this world! โ€

On the way back, Wu Xuejun was full of praise while driving, and he had to praise Jiang Nian as a flower.

Jiang Nian tilted his head and looked out the window helplessly, listening to Wu Xuejun's praise of himself blankly, and sighed helplessly.

Wu Xuejun said worriedly:

"Is Mr. Xiao Jiang's sigh an expression of dissatisfaction with us, and it is indeed my dereliction of duty to ask you to do this kind of trivial matter in person."

"Are you doing reading comprehension here? Drive your car well! โ€

"Oooh." Wu Xuejun hurriedly drove.

Jia Xingying pushed his glasses and smiled understandingly:

"Nian Nian should be thinking about this trick, the more old rivers and lakes that have been in the sea for many years, the easier it is to fall into the scheme.

It's just that being suspicious of each other at the beginning of the cooperation is not pleasant after all, so Nian Nian is not happy, right? โ€

"Ah, yes, yes, yes." Jiang Nian said casually.

Wu Xuejun's heart trembled, and his admiration for Jiang Nian in his heart was even greater, and at the same time, he also admired Jia Xingying a little more.

Mr. Jia seems to be unlearned, and he may have the same extraordinary foresight as Mr. Jiang, so I have to study hard.

Jiang Nian originally wanted to raise the cost this year, but she didn't expect to reduce the cost, so she was a little interested.

How can it be so difficult to lose some money.

Relying on others is unreliable after all, and if you want to lose money, you have to tap the potential from within.

She thought for a long time and said:

"Now that production has begun, when will the mask be available?"

"In a week at the latest." Wu Xuejun said excitedly, "We have invested a lot of material funds in the early stage, and it will be time to receive the return soon." โ€

"Hmm, how much does that mask cost?"

"A dollar or so." Wu Xuejun habitually overestimated, "How much is Xiao Jiang going to sell?" โ€

"The uniform retail price of all our retail channels cannot exceed three yuan, and we must step up the production of mask instructions and distribute them together with the masks."

"Instructions? This thing seems simple, huh? Wu Xuejun was puzzled.

"No, in addition to usage, you have to write down the purpose and instructions for the use of the mask.

Be sure to write clearly, the main function of the mask is to soften the stratum corneum and quickly hydrate in a short period of time, one sheet a day is the limit, if the skin is not particularly dry, use it twice a week is about the same, you don't need to apply it every day. โ€

Not......

Wu Xuejun said in his heart, Xiao Jiang is really different from others' thinking.

Other people are eager to blow their products to the sky and the earth to try their best to win consumers, but Xiao Jiang is always unique and always thinks about consumers first.

A three-yuan mask is not high in terms of profit margin, because the terminal price of this kind of sales has to consider the rebate commission to the shopping mall, logistics, and publicity issues.

Coupled with the subsequent employee benefits and expansion of production, the profit of a single piece this time is really not high.

However, Wu Xuejun has already believed in Jiang Nian's skills very much after so many things, as long as he firmly follows Mr. Jiang, he will definitely gain a lot of money.

He nodded violently:

"Everything is arranged by Mr. Xiao Jiang!"

Jiang Nian saw that Wu Xuejun didn't raise the bar with him, and was a little uncomfortable.

She shrunk by the window and closed her eyes to recuperate, the soft evening sun sprinkled on her face, and the snow-white cheeks of the girl reflected in the ground were crystal lovely,

Seeing Jiang Nian doing her best for the company and falling asleep, Jia Xingying gently draped a coat over her, closed the sunshade, and said with a smile:

"Director Wu, I think according to Niannian's thinking, we can also design the packaging box again."

"Huh? Redesign? Does it cost money to redesign? โ€

"No, no, no, you don't need to design too much else, at least you have to write out the concept of Niannian so that consumers can understand it clearly.

I believe that this is very much in line with the idea of Niannian, and we in the province very much agree with the idea that good deeds must be known. โ€

"That's it......" Wu Xuejun pondered for a moment, and suddenly felt that it made a lot of sense, "It's worthy of Mr. Jia, I'll do it." But is this in line with Mr. Jiang's thinking? โ€

Jia Xingying said proudly:

"Don't worry, Xiao Jiang and I have always grown up together, and I can't understand her thinking better."

ยท

A week later, the first product after the establishment of Yangfan Daily Chemical, The General Mask was officially launched.

Just like last time, Jiang Nian and Jia Xingying quietly hid their faces in front of the shelves of a large supermarket owned by Sui Wenjie, carefully looking at the sales of new products.

With the brand effect of the last time, coupled with the fact that Sui Wenjie and others have carried out a lot of publicity in advance, the first day of the mask on the market quickly caused a rush to buy.

Consumers in the north and south of Pengcheng have waved banknotes to sweep a large number of goods on the shelves, and there is a bit of a coaxing posture for a while.

Jia Xingying smiled with crooked eyebrows, and said excitedly:

"Nian Nian, it's so powerful, our product is better than I imagined!"

Jiang Nian nodded calmly, and said in his heart that this had not exceeded his expectations.

With the success of the last time, the price of the mask is so cheap this time, there will definitely be many people who follow the trend and buy it, which is also very normal.

But Jiang Nian has fully learned the lesson of last time.

The lack of production capacity last time made people coax, and the function of the product immediately made everyone feel like a necessity of life, and the most important thing was that it was too expensive, and one hundred and one bottles were just like grabbing money to make a lot of money.

There are still many people in the surrounding cities who come to Pengcheng to buy a few bottles and take them home, which creates huge profits.

This time, Jiang Nian ordered one million tablets in the first batch, ensuring that there would be no shortage of goods in all channels.

The current market recognition of the mask is not high, and it is a single piece of sales, so many people are curious to buy a few pieces to try, but they don't feel much effect and naturally give up.

Don't look at the hot sales now, it will definitely be very deserted in a few days.

In the early stage, even if 100,000 pieces can be sold instantly, it is only a sales volume of two or three hundred thousand, and the profit is estimated to be 100,000, which is completely unable to make up for the loss of so much inventory backlog.

This time I will definitely lose money and not make money!

"Good." Jiang Nian nodded with satisfaction, and his mood improved, "Let's go, Xingying, let's go find a place to eat." โ€

"Don't you say hello to Boss Sui?"

Jiang Nian looked into the distance, and saw Sui Wenjie nodding and chatting with a few people in the direction of the entrance, and said with a smile:

"People still have something to do, let's just go through the back door."

ยท

At the entrance of the mall, Sui Wenjie looked at the middle-aged man in front of him in a gray Mao suit with a pleasant smile.

"Professor Zhong, why are you here?"

That person was none other than Zhong Lixian, a university professor who had previously proposed the concept of "hunger marketing" on television.

Sui Wenjie trembled with excitement, took Zhong Lixian's hand and recited the concept of hunger marketing that Zhong Lixian had told in the TV program before.

Zhong Lixian was in a good mood and said with a smile:

"I heard that the mask of Yangfan Daily Chemical was made, I specially took the students to take a look, and Comrade Zhao in the city was also very interested, so I came with his car."

"Comrade Zhao?"

Sui Wenjie's gaze moved horizontally, and he saw an old man wearing a white old man's shirt with half of his hair already gray shaking a fan, looking thoughtfully at the daily chemical shelves in front of him.

Recognizing the identity of the man, he trembled and said:

"Zhao ......"

"Hey, don't make a noise, today we are visiting and researching in a private capacity, and Comrade Zhao is our driver, hahaha!"

The old man surnamed Zhao smiled, took out a box of masks from the shelf, took out reading glasses from his pocket, and took them to look at the words behind the mask carefully.

"Professor Zhong, why didn't you use the hunger marketing you mentioned earlier this time?"

The old man looked at the crowded shopping mall and said with a little worry, "This thing is not expensive, and it is not a necessity of life, and it seems to be no different from foreign products, do you think it can stand in the market?" โ€

Zhong Lixian took a box of Liben's facial mask from the student's hand and took another box of facial mask from the shelf.

He compared it for a long time, then opened the two boxes again, and raised his eyebrows sharply.

"This, this little girl actually does such a thing?"

"Something is going to go wrong?" The old man asked anxiously.

Sui Wenjie didn't dare to breathe, for fear that this authority would sentence Jiang Nian's fist product to death.

Zhong Lixian opened the mask box and said solemnly:

"Old Zhao, look at this-this little girl is a person who does big things!"

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Small Theatre Hours:

Jiang Nian: Excessive use of facial masks will cause excessive hydration of the skin, which will cause skin problems such as allergies. In addition, you should also wash your face after using the mask and do follow-up care, so you can't ignore the skin care steps after using the effective mask.