Chapter 34 Exclusive Authorization
Li Xianyun had a headache, he found that even if he was willing to make profits, it was useless!
These days, everyone is a human spirit.
Do you think you're willing to give a large portion of your profits to others, and you're being generous? But I don't know that people don't look down on it at all.
Your generosity is stingy and calculating in the eyes of others!
Don't talk about tens of millions of profits with hundreds of billions of companies!
What Li Xianyun can't look down on is what Disney can't look down on Goose Factory. So not only will they not agree, but even the lion will open his mouth and want to reach into the core territory of Yisheng Media.
What Disney wants is a holographic device, and what Goose Factory wants is Yisheng Media.
Each other's appetites are not small, but it's a pity that Li Xianyun can't agree to any of them.
Seeing Li Xianyun frowning like this, Han Xinyu was also distressed, and comforted him: "In fact, whether it is the goose factory or Disney, copyright authorization is not a problem, and the core problem is the issue of exclusivity." ”
"You can't afford to develop a platform without exclusivity." Li Xianyun said: "Not only that, but Goose Factory Disney also has strict requirements, even if it is sold on the platform, it cannot be discounted." There is no price concession, the purpose of consumption is not strong enough, who has nothing to do with online shopping? ”
Large companies are awesome at doing things, and there are many kinds of restrictions, and the price limit is just one of them.
"That's the problem, they can't sell it if they take the exclusive, and of course they won't accept it. But Yisheng Media's own copyrighted products can become exclusive. ”
Li Xianyun replied: "Then the United People may have to lose money." ”
The annual revenue of Hezhong Company is about 300 million, of which half is for theaters and half for toys. Theater equipment had a revenue of 580 million last year and a net profit of 150 million, which is already quite high.
Under normal circumstances, the profit of cinema equipment is not so high, but one of the advantages of Hezhong's cinema equipment is that their supply is mainly for Xingsheng Cinema Line. As soon as the big bosses met, they directly finalized the cooperation, and the business cost was greatly reduced, but there was not much room for development, and the existence of Genting changed the pattern of the existing theaters, so the follow-up development of Hezhong basically did not consider this piece.
On the contrary, the figure has a revenue of 300 million last year, and the net profit is also 150 million, which is still paid 30% of the fee to the dealer, which shows the high profit, but behind the profit, there is also the factor of free copyright, if you count this, it is also high and limited.
If Li Xianyun is the exclusive copyright product of Yisheng Media, it means that all contact with dealers will be cut off.
This is a serious problem!
This may not bring much traffic to the platform, but it will definitely make the sales of figurines plummet, and it is a tenfold and hundredfold decline!
In addition, the platform has to be promoted, and it is not good to make a company with a profit of 300 million a year, because this platform will become a loss in an instant!
You say that it is synchronous and unrealistic to let dealers help promote it.
Most dealers are self-contained, who will give you that promotion to smash your own job?
Han Xinyu also understands this: "There is no platform that does not have blood transfusions. Non-exclusive products complement the shelves. Yisheng Media's copyright products are the main feature, you originally want to develop the film and television animation industry, and you still want to monopolize and become a leader in this area......"
Han Xinyu didn't continue, but Li Xianyun already understood what she meant.
Yes, Li Xianyun was originally going to develop the animation industry, and the plan has been put on the agenda.
The development of the domestic adult figure market is synchronized with the development of the platform, and it should also be synchronized with the animation production capabilities of Yisheng Media!
Only by expanding and growing at the same time can we gradually form an advantage.
In this way, the platform is responsible for the operation, and Yisheng Media is responsible for delivering the hand-made works with exclusive copyright for the platform, forming a unique advantage, plus other non-exclusive authorizations to enrich the shelves, this platform has the possibility of being on the road!
During this period, Hezhong will inevitably have to bear the fact that sales have fallen sharply!
But if you want to grow, you have to do it.
Now Li Xianyun is not in the past, and it is also necessary to burn money.
"Cheng, then I'll talk to Li Cheng and them." Li Xianyun said.
Ending the conversation with Han Xinyu, Li Xianyun called Li Cheng directly.
He didn't talk nonsense, and said, "I plan to make Hezhong Company independent......"
He gave a rough idea of what he thought.
Li Cheng was stunned, thought about it and felt that it was okay, Xincheng Group will focus on real estate in the future, it is really a bit of support for this all-in-one, and it is still eating, and Hezhong Company does need space to develop.
That's the good thing about your own people.
If someone else is in this position, what? Are you going to take the company out? There are no doors! I can't manage it and I won't let it go!
When the princes sit big, they have the largest one-third of an acre, and the king of heaven and Lao Tzu can't do anything.
Of course, if you are disobedient, I can change the chairman as a major shareholder, but you can't change the chairman as soon as there is something to talk about, right? Then the chairman is still a fart chairman? What else is it called being independent?
Besides, even if you change it, you have to go through the process, and the independent business is not something that your major shareholder says will change.
But Li Cheng doesn't have these selfish problems here, since what Li Xianyun said is reasonable, then it should be done according to reason.
After thinking about it, Li Cheng said again: "I have no problem here, but other shareholders may have opinions." ”
"Just make it clear, if you can't withdraw your shares, I'll give them a good price." Since Li Xianyun has already decided, he will stick to it.
"Then I have no opinion, by the way, why don't you also separate Xinlai software?"
Xinlai Software was brought by Li Cheng from Xinhai Group at the beginning, and its profitability was not good, but it was not because of its own incompetence, but because it had been providing supporting services to Yisheng Studios before, and the fee was extremely low, which was basically the cost price.
Now that Yisheng Studios is on track, Xinlai Software has finally begun to make a profit.
Aren't you going to be a platform? It's nice to have your own software company.
There are many types of software companies, including development companies, outsourcing companies, packaging companies, operation companies, service companies, and so on.
Xinlai Software was originally an outsourcing company, specializing in contracting non-core projects in the software projects of other software companies, and later the main body was Yisheng Studios and Chaoshen Technology Services, and gradually transformed into an independent development company.
But in fact, Yisheng Media has fulfilled them and harmed them, this should be a big business, and with this big business, you can do more development. However, due to the fact that Li Cheng's asking price was too low at the beginning, Xinlai Software completed the industrial transformation but did not have enough profits, and after gradually breaking away from the cooperation, it lost its direction, and this period of time was a bit of a transformation of outsourcing and operation.
Although the company is profitable, its foundation is weakened, the direction is unclear, and it has been eating its old capital, and it is possible to lose money if it goes on.
Now that he finally has a new target direction, Li Cheng feels that he should simply make Xinlai Software an integral part of the platform. In this way, there can be a strong technical support department, after all, it is not a matter to do a platform without strong technical support.
Li Xianyun immediately nodded: "I think it's okay." Let's have a meeting to discuss. ”