The national law clearly stipulates that during the publicity of similar products of the enterprise, other similar products shall not be slandered.

Of course, the price difference is not a denigration, but it is not right for you to point so directly at your peers.

This is something to accuse you.

Of course, Lu Jin's approach did not actually slander his peers.

He just said that our house is cheaper.

But that doesn't mean there aren't problems.

Especially when you run to other people's doorsteps to do this.

But in the case of not denigrating peer products, the consequences of this kind of unfair competition are not so serious, in general, the above is a warning, so that you don't do this, but it will take time!

Lu Jin is playing this time difference - I will unscrupulously push out the app first.

Of course, the above reaction may not be so fast, but the reaction of peers is very fast, no matter how secretive you do, you will find out sooner or later.

But so what?

You don't have the power to enforce the law, at best you will drive my people away, and I will continue with another one!

If it was Li Xianyun, he would never do this.

But Lu Jin did just that.

Because Lu Jin has greater ambitions.

He knows one thing very well: the business is like the tentacles of an octopus, which can continue to expand.

A film and television company can expand into the cultural tourism industry, animation, cinema technology, etc., and even now even figures and platforms are involved.

And the platform itself can be expanded.

A figure direct purchase platform is done, and you can sell copyright-free ordinary toys by the way, the main focus is not the figure, but the young age group, and the accurate users are mothers. On this basis, it can also be extended to the age group of seven years and above, such as school supplies. Since it focuses on mothers, in the future, infant and child products such as milk powder and skin care products used by mothers can be extended, and eventually form a direct purchase platform for infants, mothers, or both.

The big industry is divided into classes, Tianhao is a high-quality product, Jingdong is an electrical appliance, and Pinxi is a bargain, but there is still an entry point for industrial classification and industry segmentation, from a point to a piece.

Since Boss Li is generous and agrees with him to use 20 apps at a time, why not consider trying a pure direct purchase platform that takes into account the future?

But such a platform is very, very difficult to do.

It's really because compared with large enterprises such as Ali Jingdong, there is no advantage at all.

It's useless to reduce the price!

Because discount promotions also need to be promoted, it is still a massive amount of promotion fees.

In the testing phase, the one that needs to be found is the one with the highest return with limited funds!

It's the way.

In this case, the good way should be tested, and the bad way should also be tested!

So Lu Jin came up with such a bad move: accurate comparison!

Our products are the cost price, others are fooling, I can directly give you a horizontal comparison.

The awesome pusher said, "You have to think that we are selling fakes, it doesn't matter, you buy one here, buy one there, compare it yourself, if there is a problem, we will either return it, or lose ten times the money!" ”

This technique is not very tricky, and the key bottom line is very low.

In these days, everyone is shouting that our family is cheap, who knows who is real? It is not uncommon to see a price increase and then a price reduction.

It's hard to buy a fake!

The main problem of selling goods at cost price is that the trust value is not enough!

But as soon as Lu Jin did this, the horizontal comparison came out directly, and the effect was immediate.

To put it bluntly, it is still precise locking, fatal blow, do not ask for how much to promote, but as long as it is promoted, it will have an effect, as long as you want to buy, I am the best choice here!

But the side effects of this are also huge, and the anger of peers cannot be ignored, even suppliers will not accept it.

So Lu Jin is also prepared with both hands.

The supplier's question is simple.

Lu Jin's preparation method is to buy goods directly, don't distribute goods, or even sign long-term contracts, I admit losses if I can't sell, I don't need to ask you to return the goods, it's a big deal to buy less at a time.

Because he doesn't have to distribute goods, his purchase price is cheaper.

In addition, they will make a horizontal comparison before purchasing, and confirm that there is enough price difference to do it - to put it bluntly, they do not buy to see whether the goods are good or not, but to see whether similar products in the market are competitive enough, whether there is enough room for price reduction after horizontal comparison, and whether there is room for me to operate shamelessly!

In this case, how can the supplier not deliver the goods?

People don't have to tell you where I am when they buy it, just use a name to buy it.

You pinched me?

So the supplier is not a problem at all.

As for the problem of peer anger, Li Xianyun still attaches great importance to reputation, so the way to solve this problem is very simple.

Build another company and set this flat ** out, it seems that it has nothing to do with Yisheng Media.

Yes, this is exactly what Lu Jin is thinking.

He is different from Li Xianyun!

He is not a big boss at all, he just works part-time.

The biggest difference between the mentality of a worker and a big boss is that I don't have much to lose in terms of reputation, and I don't need to think too much about the future, I just need to take care of the present, no matter how much it will cost in the future, at least get up now.

Only when you have developed can you sit on that golden chair and pretend to say, "I made a lot of choices in order to succeed back then, and I won't do it anymore." ”

You don't even have the qualifications to repent if you don't develop it - no one listens to you!

And if it can be done, then there are many benefits.

First of all, Lu Jin is not the nominal boss of this app, he also pushed others in front of the stage. Secondly, even if this app is made, Li Xianyun will never be able to take it away.

It has been surrounded by enemies since its existence, and its reputation is extremely bad, and lawsuits and hostility will be its fate for the rest of its life.

It is impossible for a boss as big as Li Xianyun to carry this by himself, but Lu Jin can.

So the best operation of the matter is: this platform has grown up with controversy, abuse, hostility and lawsuits, and then it is resold, and the original nominal person in charge withdrew.

Li Xianyun won it in the form of acquisition, and it can also be whitewashed.

The favorite thing for a conscientious boss to do is to sell the business after it has become famous. The company I bought was transformed, abandoning the previous path of savage growth, and by the way, I could pretend to be innocent - that was the business of the previous founder, and it had nothing to do with me, and now that I bought it, I won't do it in the future.

Yes, I won't do that anymore, but the company has also developed and I don't need it anymore.

But even so, in order to avoid suspicion, Li Xianyun still doesn't know how to officially include it under the banner of Yisheng. So the original boss was replaced, and Lu Jin came to the fore as the behind-the-scenes planner to take over the platform, and at the same time, Li Xianyun was relieved to be a major shareholder.

It's done.

And Lu Jin can also justifiably get equity and control - on the basis of the equity he already has, he still needs 20 points for this platform!

Does Li Xianyun agree?

Of course he agrees!

The road to APP growth is never easy, and success is everything.

If Lu Jin can really make this thing, especially this app obviously won't get the bonus of Lu Xinmeng's ability, it really depends on his own ability to do it.

In this case, let alone he wants twenty points, forty points is not too much.

Lu Jin doesn't want it high, mainly because it is not enough for this platform to develop with this disgusting road, and it also needs more disgusting methods that can't be put on the table.

This platform is destined to be a notorious one!

This means that it may have a lot of lawsuits to fight behind, there may be compensation, it will be closed if it is not good, it will be transferred to users, etc., and a lot of financial support is still needed in the follow-up, and this part of the funds is not in the original plan, behind the rapid development is countless troubles, and to solve all this is inseparable from the support of Yisheng Media.

Their legal affairs, their resources, their money, and even some of their upper relationships.

If you don't have a big tree, don't think about being a demon!

In this case, Lu Jin chose this road of being a demon without hesitation!

No pop-ups